Pet Food Market in US

Why the Pet Food Market in US is a Recession Proof Industry?

While consumers during the recession period had reduced their retail spending on food, beverages, and other items, the spending on pet food was not affected during this period.

A recent report on the Pet Food Market in US – Industry Outlook and Forecast 2017-2022, by Arizton says that the average household spending on pet food alone was $183 in 2011, which was much higher than the spending on bread, candy, cereal, chicken, and beverages.  This clearly shows that the trend of treating pets as family members is the major factor driving the pet food market in US.

According to the report, the pet expenditure in the US increased tremendously during the recession period. The expenditure includes pet food, pet services, pet monitoring devices, pet supplies, medicine, and veterinary services. Thus, with an increase of more than 250% between 2007 and 2016, the pet industry has increased exponentially than other retail markets. Thus, it is expected that the demand for pet food will remain stable irrespective of economic conditions in the country.

The report also includes other factors that show that the pet food market in US is going to witness a high growth. Following are a few factors discussed in the report:

Increased Tendency to Treat Pets as Humans among Pet Owners to Drive the  Growth of Pet Food Market in US

Pet owners have started treating pets as their family members and spend more on pet food, treats, toys, and others. The number of households with pets is higher than the number of households with kids. Therfore, the spending on pets has increased in the region. Additionally, baby boomers and millennials are the largest segments owning a pet and are the major contributors on pet spending.

Increasing Pet Penetration through Adoption Leading to the Growth of Pet Food Market in US

To increase the adoption of shelter pets, many organizations have eased regulations and other barriers for adoption. Many animal shelters are increasing awareness through different campaigns to adopt shelter animals. Thus, this has led to increased adoption of shelter animals. Many shelters are turning to “open adoptions”, where owners can easily adopt a pet without undergoing through tedious procedure of background check, regulations, and other procedures to increase the number of adoption.

Wheelchair Lift Market Analysis

Revolutionary Shift in Automotive Designs and Rise of Electric Vehicles to Boost Wheelchair Lift Market

From alternative fuel engines to self-driving vehicles, technology is transforming the automotive industry radically both in terms of design and performance. All the aspects of a car including exterior, the placement and use of key components, and the look and feel of the interiors are being experimented and optimized. The look and feel of the future cars is set to change radically in a couple of decades.

According to a recent report by Arizton Advisory & Intelligence, the global wheelchair lift market is going to witness a high growth, and changing shift in automotive designs is one of the latest trends that is likely to impact the market.

Some of the sweeping trends in the industry that are driving fundamental changes in automotive designs are as follows:

Evolution of Customer Expectations

Consumer preferences can be termed rather dynamic when it comes to automotive variants. To address and accommodate expectations of a wide range of users, there has been an expansion in base variants being offered for most of the automotive models. The same is not only to suit the price and performance expectations of a wide range of audience but also to enable to meet customization requirements of specific target users including disabled. For instance, Allied Mobility offers 2014 Peugeot Expert, which can accommodate five passengers and a wheelchair with customization, including manual rear ramp and lowered floor. Similarly, such customization is also witnessed in Ford Galaxy 2012. More than 600 automotive models have already been customized to make them wheelchair friendly.

Democratization of Design

The rapidly evolving mid-income segment in key emerging economies of Brazil, India, China is driving an interesting trend in automotive designs. Sleeker candid designs that once are only limited to luxury car models are increasingly being inspired upon by peers to incorporate the same in the entry-level economy model. Thus, automotive customization to accommodate mobility aids for the disabled, which was once an option in certain mid to high-end automotive models, is eventually expanding to many models with a growing design parity.

Increased Acceptance of Hybrid Cars and Electric Vehicles

Electric and hybrid cars, which once were termed as a fad, have evolved and have merged as a meaningful segment. While federal emissions and fuel efficiency targets, coupled with rising consumer awareness are pivotal in driving the preference for these cars, incentives and subsidies are decisive in making the purchases. The rise of electric vehicles demands a fundamental shift in vehicle design, especially in engine placements and battery storages. Several hybrid vehicles in the market are not yet to be pruned to accommodate enough customization, especially for disabled population. However, electric vehicles are expected to be a major subject for accommodating wheelchairs.

Growth and Standardization of Safety Mandates

Finally, standardization in safety regulations and increased fuel standards are challenging automakers to make cars safer and energy efficient through alterations in designs. The placement of wheelchairs and passengers, compact lift designs, and lifts that can accommodate a wide variety of mobility vehicles, automated ramps, and comfortable cushioning and impact insulation are some of the segments being improved upon by vendors.

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Surgical Robots in Surgical Equipment Market

Impact of Surgical Robots on Global Surgical Equipment Market

Modern invention and innovation in technology has captivated almost all industries and is continuously influencing the market growth across the world.  The surgical equipment market is also influenced due to product innovations.

A recent report by Arizton Advisory & Intelligence, which includes the study of global surgical equipment market has provided some evident that the launch of advanced products is likely to impact the global market. The report Surgical Equipment Market – Global Outlook and Forecast 2017-2022, states that the advent of surgical robots is expected to drive the market growth.

Demand for surgical robots to drive global surgical equipment market growth

The increased need for robotic surgery will likely drive the demand for surgical equipment. Robotic assisted surgeries require the integration of various surgical equipment, including power tools to perform various procedures. For instance, surgical robots work with four arms, which increased the demand for various surgical equipment, including power tools. For instance, the University of Washington has developed surgical robots that can use multiple surgical tools during operations. Surgical robots are self-powered, computer-controlled devices that can be programmed to aid the positioning and manipulation of surgical instruments. Advantages associated with these systems will drive the adoption substantially. For instance, surgical robotic systems provide less post-surgical complications and help in reducing labor cost. Therefore, large-scale hospitals in developed and developing economies are looking to prefer automated surgical robots that can be integrated with surgical equipment. For instance, the number of surgical procedures that use Intuitive Surgical’s robotic machines stood at approximately 0.7 million in 2015 (worldwide), indicating an increase of 15% over the previous fiscal year. In developing countries such as India, the demand for robotic surgeries is expected to increase and hospitals are increasingly adopting surgical robots. About 30 healthcare facilities in India have already adopted surgical robots to provide better patient care. This indicates that there is an increased adoption of surgical equipment required to carry out robotic surgeries. For instance, in 2015, more than 4,000 surgical procedures were witnessed in India. Therefore, the shift to robotic-assisted surgeries will increase the demand for surgical equipment.

The report also provides a detailed study of major trends in the global market that are likely to affect the growth during the forecast period.

Innovation likely to change global surgical equipment market dynamics

Continuous focus of innovation will certainly bring substantial growth opportunities in the market. Vendors are increasingly pursuing new product development strategies to bring innovative products into the market. For instance, in October 2016, In’Tech Medical SAS, a launched a new Wayvio platform, which is dedicated to drive standalone surgical instruments with smart communication tools.

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Cutlery Products Market Analysis

China to Emerge as Major Supplier of Cutlery Products

Influence of western dietary and culinary is steering the demand for cutlery across the globe

According to a recent report Cutlery Market – Global Outlook and Forecast 2017-2022, the focus on the purchase of cutlery products is more on ergonomics and enhanced design in developed countries such as Western Europe and North America, whereas in developing economies, cutlery is still perceived as utility products.  Further, the study at Arizton Advisory & Intelligence says that the cutlery market in regions such as APAC, China, Latin America, and MEA is still focused on the mass market rather than niche markets.

China is one of the major regions in global cutlery market

APAC accounts for a major market share of the global cutlery products market. China accounted for more than 17% of the global cutlery market in 2016. Being the consumer-centric industry, the disposable personal income plays a key role in the growth of the market. Increase in the consumer expenditure on household goods will impact the sale of cutlery in the country. Also, increasing urbanization and growing number of households will directly impact the sale of cutlery products. Further, the influence of western dietary and culinary is steering the demand for cutlery across the globe.

Cutlery products market in China by segment

The cutlery market in China was dominated by the low-end cutlery segment in 2016. The share of the low-end cutlery segment is likely to decrease by 2022. China is one of the leading suppliers of plastic items and for the domestic consumption also, plastic-based cutlery in the country is highly used. The production cost of plastic-based cutlery is low and hence the availability of low-end cutlery in China is high. However, the growth in the cutlery market in China is likely to come from the high-end and medium-end cutlery segments. The metal-based cutlery products will still dominate the market in China.

Arizton’s report also includes the market size and growth forecast of each type of cutlery products for each geography. The report also provides strength and strategies of major vendors and discusses key opportunities of vendors.

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Functional Chewing Gum Market - Global Outlook and Forecast 2017-2022

Mars, Mondelez, and Perfetti likely to Dominate Global Functional Chewing Gum Market

A study at Arizton Advisory & Intelligence state that Mars, Mondelez, and Perfetti are expected to dominate the global functional chewing gum market. All these leading vendors have a presence across the globe. On the other hand, there are many specialized, niche vendors who cater to the regional demand. Many functional gum manufacturers are based in developed countries of North America and Europe.

Obesity and overweight rates are high in these regions, and more people are thus getting health conscious. The report Functional Chewing Gum Market – Global Outlook and Forecast 2017−2022, states that the chewing market is saturated in developed countries, and the demand is declining. Thus, manufacturers are introducing functional chewing gums with added health benefits to increase the sales of chewing gums. The demand for functional food including functional gums is the highest in the APAC region, especially Japan and China. They are many small vendors who are offering functional chewing gums.

The market is also witnessing the entry of private label brands, which are offering a tough competition to leading vendors. These private label brands are offering functional chewing gums for a variety of health issues compared to major international brands. For instance, WUGUM offers functional gums for energy, sleep, relaxation, tanning, after sports activities, slimming, prevent a hangover, and other such varieties, while major international brands are majorly offering teeth whitening and energy gums.


The company is a US-based manufacturer of pet food, confectionery, drinks, and other products.  It is the sixth largest privately held company in the US. The company manufactures chewing gums through its subsidiary, Wrigley. It is one of the largest manufacturers of chewing gums.


Mondelez International manufactures and markets beverage and snack food products. The company sells chewing gums under the brand name Dentyne, Dirol, Hollywood, Stimorol, Stride, and Trident. It sells functional chewing gum under the brand name Trident. It has introduced various technologies to improve the production and manufacturing of chewing gums.


The company was established in 2001 after the acquisition of Van Melle of the Netherlands by the Perfetti Group of Italy. It is headquartered in Schiphol, Netherlands. The company sells chewing gum under the brands Daygum, Happydent, Smint, Vigorsol, and Vivident. These are regional brands and are available in select countries. It sells functional chewing gum under the brands Vivident, Happydent, and Daygum. These gums offer teeth whitening and oral care hygiene functions.

The functional chewing gum market report also profiles the other major vendors including Cloetta, Khlôros Technologies, Lemon Pharma, Functional Gums s.r.l., Ezaki Glico, Meiji Holdings, Orion Group, Project 7, Masterfoodeh Co., Mastix , Vitaball Inc., and WUGUM.

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Sexual Lubricant a major segment in sexual wellness market

Sexual Lubricants to Emerge as a Major segment in Sexual Wellness Market

While the global sexual wellness market is expected to grow at a CAGR of 6%, the global sexual lubricant market is likely to register a CAGR of 6.7% in terms of revenue during the period 2016−2022.

Sexual Wellness Market

The global sexual wellness market is growing at a significant rate worldwide. Growing awareness and demand for sexual wellness products is propelling the market growth. The ongoing creation of the new sexual culture, which is devoid of the stigma attached to the concept of sex, is witnessing exploration of sexual fantasies, driving the change in attitudes, and linking sexual wellness to lifestyle. These products have garnered extensive media exposure and a supportive environment that is encouraging new players to enter the market and serving customers’ need and requirements. The global sexual wellness market earns revenue from the following four major product segments:

  • Sex toys
  • Condoms
  • Erotic lingerie
  • Sexual lubricants
  • Others

Sexual Lubricant Market

Sexual lubricants, which are also known as personal lubes, help to reduce friction between the penis and the vagina or the rectum, and other body parts during sexual intercourses and masturbation.

According to the report by Arizton, an increasing need for a high standard of living and a growth in the rate of education is causing a growing number of women to become career-oriented.  Women across the globe are becoming conscious about their sexual rights and needs. This is likely to drive the market growth in developing markets at a steady rate during the period 2016−2022.

The growth in per capita disposable income has led to increased discretionary spending worldwide. Factors such as increased demand from developing markets, introduction of warming jelly and organic oil-based lubricants, availability of several pleasure-enhancing products, and increased marketing and visibility of these products online have contributed in the growth of the sexual lubricant market worldwide.

The sexual wellness market had left the phase when sexual wellness products used to be sold in down-market shops. Recent years have shown a remarkable shift in consumers’ interest and attitude, conversations on sexual fantasies and pleasure have rapidly amplified and have begun to come to the forefront. This factor has created a phenomenal shift in the consumer’s expectations and acceptability of sexual wellness products in the mainstream markets.

The demand for sexual lubricants from online channels has been growing worldwide, especially in developing economies such as China and India. While the online retail market for these products is particularly well-developed and growing in the developed market, increasing presence of online retailers such as Amazon, Alibaba, and eBay in developing countries would push for robust growth in developing economies in the future. Countries such as the US, China, the UK, and Germany are witnessing robust growth in the demand for sexual lubricants from such online retailers.

One of the major reasons for the growing demand for sexual lubricants can be associated with the increased demand for sex toys worldwide. Further, the demand is majorly concentrated in North America and Western European countries such as the UK, Germany, France, and Italy.

The sexual lubricant market is increasingly marking its presence among end-users worldwide. The penetration of these products is increasing rapidly in the overall sexual wellness products’ market across the world. While the global sexual wellness market is expected to grow at a CAGR of 6%, the global sexual lubricant market is likely to register a CAGR of 6.7% in terms of revenue during the period 2016−2022.

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