The introduction of different types of mattresses, pillows, and other bedding products to relieve pressure points, reduce back pain, and soreness will transform the memory foam market. The capacity to expand and contract to give these mattresses the ability to regain their shape and distribute body pressure uniformly, thereby propelling its demand in the US market. These products are designed to offer effective solutions and prevent certain sleep disorders such as sleep apnea, insomnia, narcolepsy, and restless leg syndrome. The introduction of technically advanced, end-user friendly forms of memory foam mattresses will result in the evolution of the US memory foam market. The increasing penetration of online retail stores and the presence of online retailers such as Amazon, Amerisleep, and eBay will positively impact the growth of the US market over the next few years. Futuristic inventions in the mainstream sleeping solutions and technologies will boost investors’ confidence in the US market. The increasing expenditure on comfortable mattresses and mattress replacements will drive sales in the memory foam market.

The US mattress and pillow memory foam market are expected to reach revenues of more than $8 billion by 2023, growing at a CAGR of around 9% during 2017-2023.

The different variants of mattresses available in the memory foam market are discussed in detail:

1.    Traditional/polyurethane Memory Foam Mattress

The traditional foam mattresses are variants of the original foam mattresses launched in 1992 by Tempur-Pedic. These mattresses are made of petroleum-based polyurethane foam in the memory foam market. Upon exposure to the body heat of end-users, these mattresses take the shape of the human body. The traditional mattress is expected to grow at a CAGR of over  7% in the memory foam market during 2017-2023.

Advantages

  • Pressure-relieving properties offer comfort and satisfaction while sleeping
  • Prevention of the dissipation of heat from the body as motion transfer is prohibited

Disadvantages

  • Heat retention
  • Off-gassing
  • Take longer time to regain original shape
  • Use of VOCs

2.    Gel-infused Memory Foam Mattress

The gel-infused mattress is a new-generation product and was introduced in 2006 by Serta. These gel-infused mattresses are designed to counter the heat-retention issue, which was a disadvantage of traditional memory foam mattresses. The infusion of gel into the traditional mattresses takes place either as a liquid before/after manufacturing or via tiny beads in the memory foam market. Some manufacturers also using small pockets of gel on the surface of the mattresses to give a cooling sensation to the end-user while sleeping. The gel-infused mattress is anticipated to grow at a CAGR of more than 8% in the memory foam market during the forecast period.

Advantages

  • Pressure-relieving properties offer comfort and satisfaction while sleeping
  • Prevention of the dissipation of heat from the body as motion transfer is prohibited
  • Create a cool atmosphere around the body

Disadvantages

  • Off-gassing issues
  • Use of VOCs

 

3.    Plant-based Memory Foam Mattress

Plant-based foam mattresses were first launched in 2007 by One Mall Group under the trademark Amerisleep. These mattresses are eco-friendly as they do not contain toxic VOCs and therefore also called green mattresses in the memory foam market. They are claimed to have 10-times faster heat dissipation than gel-based foam mattresses, offer over 25% cooling sensation than other forms of foam mattresses, and improve breath ability.The plant-foam mattress is estimated to grow at a CAGR of approximately 7% in the memory foam market during 2017-2023.

Advantages

  • Pressure relief
  • Cooling sensation
  • Quick to regain their shape
  • Relatively faster adjustment to the body of a user

Disadvantages

  • Limited availability
  • Niche segment of the market

 

The leading vendors operating in the memory foam market are:

  • Serta Simmons Bedding
  • Sleep Number
  • Tempur Sealy International
Read: Memory Foam Mattress & Pillow Market in US - Industry Outlook and Forecast 2018-2023

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