SECOND EDITION

Japan Lawn Mowers Market Analysis & Growth Forecast 2022-2027

PUBLISHED DATE Jan 2023
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THE JAPAN LAWN MOWERS MARKET SIZE WAS VALUED AT USD 497.19 MILLION IN 2021 AND IS EXPECTED TO REACH USD 681.54 MILLION BY 2027, GROWING AT A CAGR OF 5.40%.

The Japan Lawn Mowers Market Size, Share, & Trends Analysis Report By

  • Product Type: Walk-behind (Reel, Self-propelled, Push, Hover), Ride-on (Standard Ride-on, Zero-turn, Lawn Tractors, Garden Tractors), and Robotic
  • Fuel Type: Manual-powered, Gas-powered, Propane-powered, Electric Cordless, and Electric Corded
  • End-User:Professional Landscaping Services, Golf Courses, Residential Users, and Government & Others
  • Distribution Channel:Offline and Online

Industry Analysis Report, Regional Outlook, Market Trends, Competitive Landscape, Share, Growth Potential & Forecast, 2022-2027

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JAPAN LAWN MOWERS MARKET REPORT SCOPE

Report Attribute Details
Market Size (2027) USD 681.54 Million
Market Size (2021) USD 497.19 Million
CAGR (2021-2027) 5.40%
MARKET SIZE- VOLUME (2027) 769.66 thousand Units
BASE YEAR 2021
FORECAST YEAR 2022-2027
SEGMENTS BY Product Type, Fuel Type, End-User, and Distribution Channel

The Japan lawn mowers market size by revenue of USD 497.19 million in 2021 is expected to reach USD 681.54 by 2027, growing at a CAGR of 5.40% from 2021-2027. The primary reason for this growth is propelled by the increasing importance of green spaces in the country and the government's initiatives to enhance the quality of life. This move was to counter the effects of adverse working conditions that were a leading cause of stress and deaths among the working class. According to the International Labour Organisation, over 3,000 citizens lost their lives due to ischemic heart disease resulting from overworking. Overworked employees were a common trend across the entire island. Owing to the requirement of change, the government has passed laws to promote green space development programs which help to improve air quality, reduce noise, and enhance biodiversity.

The Japan lawn mowers market is expected to witness a shipment of 769.66 thousand units by 2027. Ride-on lawnmowers possess a significant revenue share and are expected to remain in demand throughout the forecasted period. Professional contractors prefer ride-on mowers as they are very efficient and have adjustments for grass-cutting length. They are also suitable for mowing lawns that are spread across huge areas. However, the walk-behind mowers hold the majority share in terms of unit shipment in the country because walk-behind mowers are cheaper and highly efficient for residential use. Japan is also a highly technologically advanced community. There have been many developments in terms of integrating technology with lawnmowers. Lawn Bott, an autonomous lawn mower, can mow up to one acre of land without needing labor. Lawnmowers with sensors, climate detection technology and docking systems are already available in the market. Technical advancements such as GPS and automated guidance systems are expected to impact the lawn mowers industry significantly.

Japan is also committed to reducing its carbon footprint by more than 20 % by 2030. These factors hamper the growth of gasoline-powered lawnmowers in the Japan lawn mowers market during the forecasted period. The country is witnessing substantial climate changes, leading to severe droughts and high temperatures, and the region witnessed an early end to monsoons as the temperatures reached 400c. These patterns could lead to the destruction of lawns and could affect lawn mower production. Such factors are anticipated to hinder the Japan lawn mower industry's growth.

KEY TRENDS

  • Japan, as an island, is a famous tourist destination; its culture, landscape, and pristine beaches are an attraction across the globe. In 2020, Japan had more than 30 million tourists visiting nature, which is only expected to grow through the next decade. In 2021, Japan was also the top industry for hotel investment; more than 50 resorts and hotels are expected to be developed in the forecast period. This factor is propelling the market growth of lawn mowers in the country.
  • The diversified application of lawnmowers in agriculture is used for weed management, especially in pear orchids. Lawnmowers were used to maintain weed canopy of the required length. The robotic lawnmowers in this situation could also tackle obstacles such as fallen fruit and trees.
  • Japan is also home to the world's second-largest number of golf courses. There has been growth in the number of people playing the sport. Maintenance of such properties requires professional services. This factor is propelling the lawn mowers industry in Japan.

SEGMENTATION ANALYSIS

INSIGHTS BY PRODUCT TYPE
Robotic lawnmowers are catching the eye and will have the highest growth rate in the Japan lawn mower industry as they are effective and do not need labor intervention. Robotic lawnmowers are self-docking and are increasingly sophisticated. They also contain rain sensors and anti-theft alarm features. A few models have been programmed to detect the growth rate of grass as needed to maintain the lawn. These advanced features are driving the growth of this segment.

INSIGHTS BY END USER
Residential users hold a market share of over 63.64% in terms of unit shipment in the Japan lawn mowers market. Various initiatives by the government to have green spaces in residential setups are also propelling the growth. Also increasing labor costs is also encouraging people to take up mowing activities on their own.

The golf course and other sports facilities have the highest growth rate in the forecast period in the Japan lawn mowers market. The country currently has more than 2,200 golf courses, and many are in the pipeline for construction. This factor is boosting the consumption of lawnmowers on golf courses.

INSIGHTS BY FUEL TYPE
Gas-powered lawnmowers have the highest demand in the Japanese market. Due to their ease of operation, they are not restricted like corded lawnmowers. Gasoline-powered lawnmowers are preferred as they can be operated even during power outages and do not require many accessories, such as additional batteries. The highest growth rate by fuel type in the Japan lawn mower market is registered by propane-powered lawnmowers owing to the country’s commitment to reducing its carbon footprint and avoiding a climate crisis. 

COMPETITIVE LANDSCAPE

The Japan lawn mowers market is highly segmented; it consists of several major players such as Bosch, John Deere, Honda, Kubota, and Husqvarna, among others. The manufacturers are also investing in R&D to develop products that use a clean energy source, as Japan is investing in reducing its carbon footprint. Companies are also involved in diversifying their lawn mower portfolio to ensure that consumer needs are met across all segments and requirements.

New market entrants need help gaining a competitive advantage as the competition is relatively high. One way to establish themselves would be to develop a diversified product portfolio and invest significantly in R&D activities. Manufacturers should focus on advanced technological integration such as IoT, path guidance systems, and AI in lawn mowers products. Significant R&D will help develop advanced lawn mower products with high demand and the highest growth rate. Diversified applications of lawnmowers will also play an essential role in propelling the sales of lawnmower products in the Japan lawn mower market.

Frequently Asked Questions

How big is the Japan lawn mowers market?

The Japan lawn mowers market size is expected to reach USD 681.54 million by 2027 from USD 497.19 million in 2021.

What is the growth rate of the Japan lawn mowers market?

The Japan lawn mowers market is expected to grow at a CAGR of 5.40% from 2021-2027.

What will be Japan lawn mowers market share in terms of volume in 2027?

The Japan lawn mowers market share by volume will reach 769.66 thousand units by 2027.

What are the factors impacting the Japan lawn mowers market growth?

Key factors impacting the Japan lawn mowers market growth are integrating lawn mowers with technology, developing change adaptation, and growing influx of fuel alternatives.

Which end-user segment dominates the Japan lawn mowers market?

The residential segment dominates the Japan lawn mowers market share, accounting for 61.51% of the end-user segment. However, the golf courses and other sports arena services segment occupies a growing market share owing to the increased focus on building and maintaining a vast number of facilities.

Who are the key vendors in the Japan lawn mowers market?

The key industry participants in the Japan lawn mowers market include Honda, Kubota, John Deere, and Bosch.

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The Japan lawn mowers market was valued at USD 497.19 million in 2021 and is expected to reach USD 681.54 million by 2027.

The following trends are likely to contribute to the growth of the Japan lawn mower market during the forecast period:

  • Integrating Lawn Mowers with technology
  • Developing Change Adaptation
  • Growing Influx of Fuel Alternatives

Base Year: 2021

Forecast Year: 2022-2027

The report considers the present scenario of the Japan lawn mowers market and its market dynamics for 2022-2027. It covers a detailed overview of several industry growth enablers, restraints, and trends. The study covers both the demand and supply sides of the industry. It also profiles and analyzes leading companies and several other prominent companies operating in the market.

Segmentation by Product Type

  • Walk-behind Lawn Mowers
    • Self-propelled Mower
    • Push Mower
    • Hover Mower
    • Reel/Cylinder Mower
  • Ride-on Mower
    • Standard Ride-on Mower
    • Zero-turn Lawn Mower
    • Lawn Tractors
    • Garden Tractors
  • Robotic Lawn Mower

 Segmentation by End-users

  • Residential Users
  • Professional Landscaping Services
  • Golf Courses
  • Government & Others

Segmentation by Fuel Type

  • Manual-powered
  • Gas-powered
  • Propane-powered
  • Electric Cordless
  • Electric Corded

 Segmentation by Distribution Channels

  • Online
  • Offline
  1. Agenda
  2. Market Definition
  3. Scope of Study
    • Inclusion
    • Exclusion
  4. Report Assumptions
  5. Index
  6. Lawn Mower Market Size & Forecast
    • Market Size & Forecast – Revenue 2021-2027
    • Market Size & Forecast - Unit Shipment 2021-2027
  7. Import & Export Statistics
    • Leading 10 Japan Importing Countries 2019 – 2021
    • Leading 10 Japan Exporting Countries 2019 – 2021
  8. Market by Product Type
    • Market Overview
    • Market by Product Type
    • Walk-behind Mowers
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Self-propelled Lawn Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-202
    • Push Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Hover Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Reel/Cylinder Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Ride-on Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Standard Ride-on Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Zero-turn Lawn Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Lawn Tractor
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Garden Tractor
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Robotic Lawn Mowers
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
  1. Lawn Mower Market by End-users
    • Market Overview
    • Market by End-user Type
    • Residential Users
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Professional Landscaping Services
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Golf Courses & Other Sports Arenas
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Government & Others
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
  1. Lawn Mower Market by Fuel Type
    • Market Overview
    • Market by Fuel Type
    • Gas-powered Lawn Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Electric Corded Lawn Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Electric-Cordless Lawn Mower
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Manual-powered Lawn Mowers
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Propane-powered Lawn Mowers
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
  1. Lawn Mower Market by Distribution Channels
    • Market Overview
    • Market by Distribution Channels
    • Offline
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast – Unit Shipment 2021-2027
    • Online
      • Market Size & Forecast – Revenue 2021-2027
      • Market Size & Forecast
  1. Lawn Mower Market – Key Trends
  2. Lawn Mower Market – Key Drivers
  3. Lawn Mower Market – Key Restraints
  4. Competitive Landscape
    • Key Market Players
  5. Quantitative Summary
    • By Product Type
    • By End-user
    • By Fuel Type
    • By Distribution Channel
  6. Other Reports in this Series

Exhibit 1 Lawn Mower Market Size & Forecast ($ million)
Exhibit 2 Lawn Mower Market Size & Forecast (thousand units)
Exhibit 3 Lawn Mower Market by Product Type: Overview 2021
Exhibit 4 Lawn Mower Market Share by Product Type 2021 (Revenue)
Exhibit 5 Lawn Mower Market Size & Forecast by Product Type 2021-2027 ($ million)
Exhibit 6 Lawn Mower Market Share by Product Type 2021 (Unit Shipment)
Exhibit 7 Lawn Mower Market Size & Forecast by Product Type 2021-2027 (thousand units)
Exhibit 8 Walk-behind Lawn Mower Market Share by Product Type 2021 (Revenue)
Exhibit 9 Walk-behind Lawn Mower Market Share by Product Type 2021 (Unit Shipment)
Exhibit 10 Walk-behind Lawn Mower Market Size & Forecast by Product Type 2021-2027 ($ million)
Exhibit 11  Walk-behind Lawn Mower Market Size & Forecast by Product Type 2021-2027 (thousand units)
Exhibit 12 Ride-on Lawn Mower Market Share by Product Type 2021 (Revenue)
Exhibit 13 Ride-on Lawn Mower Market Share by Product Type 2021 (Unit Shipment)
Exhibit 14 Ride-on Lawn Mower Market Size & Forecast by Product Type 2021-2027 ($ million)
Exhibit 15 Ride-on Lawn Mower Market Size & Forecast by Product Type 2021-2027 (thousand units)
Exhibit 16 Robotic Lawn Mower Market Size & Forecast 2021-2027 ($ million and thousand units)
Exhibit 17 Lawn Mower Market by End-user Type: Overview 2021
Exhibit 18 Lawn Mower Market Share by End-user Type 2021 (Revenue)
Exhibit 19 Lawn Mower Market Size & Forecast by End-user Type 2021-2027 ($ million)
Exhibit 20 Lawn Mower Market Share by End-user Type 2021 (Unit Shipment)
Exhibit 21 Lawn Mower Market Size & Forecast by End-user Type 2021-2027 (thousand units)
Exhibit 22 Lawn Mower Market by Fuel Type: Overview 2021
Exhibit 23 Lawn Mower Market Share by Fuel Type 2021 (Revenue)
Exhibit 24 Lawn Mower Market Size & Forecast by Fuel Type 2021-2027 ($ million)
Exhibit 25 Lawn Mower Market Share by Fuel Type 2021 (Unit Shipment)
Exhibit 26 Lawn Mower Market Size & Forecast by Fuel Type 2021-2027 (thousand units)
Exhibit 27 Lawn Mower Market by Distribution Channel: Overview 2021
Exhibit 28 Lawn Mower Market Share by Distribution Channel 2021 (Revenue)
Exhibit 29 Lawn Mower Market Size & Forecast by Distribution Channel 2021-2027 ($ million)
Exhibit 30 Lawn Mower Market Share by Distribution Channel 2021 (Unit Shipment)
Exhibit 31 Lawn Mower Market Size & Forecast by Distribution Channel 2021-2027 (thousand units)
Exhibit 32 Lawn Mower Market: Key Trends
Exhibit 33 Lawn Mower Market: Key Drivers
Exhibit 34 Lawn Mower Market: Key Restraints
Exhibit 35 Lawn Mower Market: Key Market Players

LIST OF TABLES

Table 1 Leading 10 Japan Importing Countries Revenue ($ Thousand)
Table 2 Leading 10 Japan Exporting Countries Revenue ($ Thousand)
Table 3 Quantitative Summary of Market by Product Type ($ million)
Table 4 Quantitative Summary of Market by Product Type ($ million)
Table 5 Quantitative Summary of Market by Product Type (thousand units)
Table 6 Quantitative Summary of Market by End-user Type ($ million)
Table 7 Quantitative Summary of Market by End-user Type (thousand units)
Table 8 Quantitative Summary of Market by Fuel Type ($ million)
Table 9 Quantitative Summary of Market by Fuel Type (thousand units)
Table 10 Quantitative Summary of Market by Distribution Channel ($ million)
Table 11 Quantitative Summary of Market by Distribution Channel (thousand units)

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