The air purifier market size to cross USD 90 billion by 2025, growing at a CAGR of 42% during the forecast period. The global air purifier market is one of the growing segments in the electronic appliances industry. The usage of air cleaners is growing across countries, particularly where pollution levels are extremely high. Factors such as the increase in industrial activities, rise in urbanization, increase in air pollution due to high emission from factories, and household activities are the key market drivers. APAC, Europe, and North America are major regions with a high demand for air filters.
The market is expected to observe a surge in sales in various regions. The residential segment is expected to witness an increase in the market share during the forecast period. This is on account of the high demand for air purifiers in the household category. Innovations such as wearable and other portable and smart purifiers are expected to increase market penetration. The demand from countries such as China, India, South Korea, US, Germany, Mexico, and Russia is expected to grow. Standalone units with HEPA filters are expected to have a high share during the forecast period
- The commercial segment is expected to witness an incremental growth of over $46 billion. The growth can be attributed to the exponential demand for clean air owing to the growing respiratory diseases.
- The HEPA segment is likely to reach over $36 billion by 2025. The growth is due to the increased application of HEPA filters not only from commercial but also in industrial and residential sectors.
- The India air purifier market is expected to go at a CAGR of over 33% during the period 2019–2025. This growth is due to the growing disposable incomes and increasing consumer awareness of air cleaner benefits.
- The demand for air cleaners in North America is driven by large end-users in commercial enterprises, residential segment demand, and other industries.
GLOBAL AIR PURIFIER MARKET SEGMENTATION
This research report includes a detailed segmentation by
INSIGHTS BY TECHNOLOGY
The HEPA segment is expected to grow at the highest CAGR of over 44% during the period. One of the major reasons for the high dominance of this segment is HEPA filters are efficient to clean out around 99.97% of particulate pollutants such as pollen, dust, along with irritating particles and pollutants. These filters, however, are less efficient in clearing odor, chemicals, and gases. However, these filters require high maintenance, as they need replacement in every 3-4 months. The APAC region constitutes the highest demand with an increase in pollution rates and growth in commercialization.
The low operational and installation cost is expected to drive the ionic technology segment. China, Russia, and India are expected to have a high demand for ionic purifiers, particularly in industrial sectors. Despite several shortcomings, the demand for ionizers is increasing worldwide. Ionizer purifier is highly effective in the industrial sector as it produces less noise and is efficient in removing particles, which cause asthma and other allergies.
INSIGHTS BY APPLICATION
The commercial segment accounted the major shares in the global market in 2019. The surge in demand is estimated to increase from hotels, offices, public buildings, educational institutions, and hospitals. Several established players have set up advanced R&D systems to cater to higher demand for innovative and cost-effective products in commercial spaces globally.
Industrial air purification systems are witnessing high adoption in the automotive, healthcare, power, and food manufacturing sectors. With the increased focus on the health of factory and industry workers, the demand for industrial purifier is expected to grow during the forecast period. Electrostatic precipitators are considered to be efficient and effective in removing high efficiency particulate air from the atmosphere in various heavy industries including cement, pulp& paper, power plant, and others.
The residential segment is witnessing increasing demand due to the increase in awareness of home pollutants. Indoor air pollution is considered as one of the top five environmental health risks. Therefore, the demand for residential purifiers for improving the indoor air quality is expected to increase in several regions, particularly in highly polluted cities. The growing number of severe respiratory diseases due to pollution is expected to increase the application of filters worldwide. Majorly HEPA filters are dominating the residential segment followed by ionic filters.
INSIGHTS BY GEOGRAPHY
The APAC market is expected to grow at the highest CAGR of over 43% during the period 2019–2025. The rise in pollution levels in several metropolitan cities is expected to contribute to the growth of the regional market. These cities have witnessed remarkable demand and awareness among consumers. In China, HEPA filters are in high demand as they are highly effective to reduce indoor and outdoor particles. As part of healthy living, several consumers in China have installed air purifiers in their houses in China.
Air purifier with mist eliminators is expected to witness high demand in commercial spaces in Japan. Air cleaners in the country have been increasing from the last couple of years due to the increased inclination toward a healthier lifestyle and the rise in airborne diseases. The favorable population composition and increasing disposable incomes are the key drivers in the Indian market. Several companies have launched smart air purifiers, which can be operated via smartphones. These technological disruptions are expected to increase the penetration rate in the country.
INSIGHTS BY VENDORS
The global air purifier market is in the growth stage. It has achieved popularity and high penetration in China, India, and the US. The market consists of a high number of players in these regions, making it highly fragmented and competitive. Major key players account for more than 60% share of the overall market in North America, Europe, and the Asia Pacific. On the contrary, there are no significant players in countries such as the UAE and Saudi Arabia. There is an immense opportunity for vendors to expand their business in high polluting countries and densely populated regions. Philips air purifier market share is likely to grow on account of the growing market for home care appliances, which is increasing in sales and profits. Some European countries are under-penetrated with a large potential to be addressed. Mergers and acquisitions can help air purifier companies to penetrate and expand their reach, which is expected to be a key success factor for the air purifier industry. Blue Star, Koninklijke Philips NV, Whirlpool Corporation, Midea, and Daikin Industries are the major players in the market.
The global air purifier market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:
- Activated Carbon
- North America
- South Korea
- Latin America
- Middle East & Africa
- South Africa
- Saudi Arabia