The presence of attractive discounts is triggering the sale of ANC headphones online.
Arizton’s recent market research report on the global ANC headphones market provides comprehensive industry analysis, trends forecasts, and competitive analysis. The research study segments the market by product types (in-ear, on-ear, and over-ear), price range (premium, moderate, and low), distribution channel (retail and online), and geography (APAC, Europe, Latin America, MEA, and North America).
The global ANC headphones market size is expected to reach over $9 billion by 2024.
In-ear headphones are gaining traction due to compactness features
In-ear ANC wireless headphones segment dominate developed markets. The rising demand for feature-rich and lightweight headphones at premium prices is expected to boost the global ANC headphones market. Q-tip designs are the most suitable for users as they block outside noise. In-ear ANC headphones are preferred by office goers, fitness and sports enthusiasts. In terms of revenue, MEA, APAC, and Latin America are expected to show high growth during the forecast period.
Growth in online sales set to increase by over 10% YOY during the forecast period
In 2018, online sales constituted more than 70% of the distributed model. Online stores offer a variety of options to choose from compared to retail stores. Many consumers that are avid users of e-tailing services seek to buy ANC headphones online because of the ease-of-accessibility and convenience afforded by such channels. Some vendors offer YouTube videos (video tutorials) and help beginners to get knowledge of the working and set-up of voice-assistant speakers. In addition, prices offered on the internet are lower than retail stores because of discount offered by vendors in order to promote their products.
Over-ear ANC headphones are expected to witness high-sale ratio in Europe
Europe is known for the highest average selling price for in-ear and over-ear headphones. Spain, Italy, Germany, France, and the UK are the leading revenue contributors in the region. The permeation of innovative electronics and the adoption of branded headphone have significantly contributed in the increased sale of medium-range headphones. In addition, over-ear ANC headphones are gaining traction in the region and are expected to grow at a CAGR of more than 14% during the forecast period. Further, an increased adoption of paid digital audio subscriptions and the increased trend of investing in music and fitness subscriptions are expected to contribute to the high sale of wireless ANC headphones.
Bose, Samsung, Sony, and Sennheiser are some of the key vendors of the global ANC headphones market.
The complete overview of the latest market research report on the global ANC headphones market by Arizton is now available.
The report offers a detailed study of major trends, drivers, challenges and provides market sizing and forecast for major geographical regions and key countries.
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