Advanced Cameras and Video Analytics Revolutionizes the Global Capture and Production Equipment Market


Arizton’s recent market research report on the global capture and production equipment market provides comprehensive industry analysis, trend forecasts, and competitive analysis. The research study segments the market by product (surveillance cameras, video production cameras, video conferencing cameras, and others), by end-users (corporates, large venues and events, educational institutions, government & military, studio & broadcasting, hospitality, and others), by geography (APAC, Europe, North America, Latin America, and MEA), and offers detailed competitive analysis.

The global capture and production equipment market is anticipated to reach values of approximately $38 billion by 2024, growing at a CAGR of around 4% during 2018-2024.

The rise of on-demand HD video services such as Netflix, Amazon Prime Video, and Yulu and the sales for HD and 4K professional cameras is augmenting the growth of the global  market. The vendors are launching new products with additional features that focus onusage, signal transmission, battery capacity, and connectivity to gain a larger global capture and production equipment market share.

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The top 3 drivers and trends contributing to the development of the market are discussed below:

Increasing adoption of surveillance cameras in workplaces

The growing number of installations of surveillance cameras in workplaces is fueling the growth of the global capture and production equipment market. The rapid advancement in surveillance technologies is allowing the organizations to implement effecting employee tracking activities. The exponential use of different techniques to monitor employees’ email, internet usage, GPS, and employee badges will boost sales in the global capture and production equipment market. The installations of these monitoring devices allow businesses to understand the level of employees’ job engagement. Video systems also enable communication between different departments resulting in higher productivity. The adoption of surveillance cameras helps to reduce and prevent theft.  Modern surveillance cameras are equipped with video analytics technology that tracks people as they go through different products in a store. The analysis of the recorded tapes helps businesses understand the likes and dislikes of customers, which, in turn, helps to improve customer experience. Some of these cameras enable remote monitoring services that allow a user to view the real-time video feed from the convenience of a mobile device. The various advantages of use of these cameras will fuel the adoption of these devices.

Rising adoption among corporate and government institutions

The growing need for different video systems across the corporate and government institutions, will initiate a rise in sales in the global capture and production equipment market. The government offices, institutional workplaces, and corporate houses use different devices that include conferencing cameras, surveillance cameras, and documentation cameras. The intense competition across the world will boost the adoption of Pro AV equipment to ease the working environment and smooth flow of work activities and drive the growth of the global capture and production equipment market. The installation of these devices is primarily driven by the need for video conferencing and monitoring activities that shatter international boundaries for multinational companies and conglomerates.

The growing need for conferencing cameras and 3D projectors across offices for external and internal communications will augment the growth of the global market.

The introduction of live video solutions that offer better scalability, quality, and interactivity than other web-conferencing tools will revolutionize the globalcapture and production equipment market during the forecast period.

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Video analytics to propel adoption of advanced cameras

The evolution of IoT technologies will lead to the introduction of video analytics and advanced cameras. The vendors are leveraging IoT technology to apply machine learning algorithms to video feeds, thereby enabling the automatic identification of people, objects, and situations. The variety of benefits of video analytics such as optimization of operations, enhancement of public safety, increase in employee productivity, and improvement in maintenance will revolutionize the global capture and production equipment market. Such advantages will drive the adoption of video analytics across cities, retail outlets, vehicles, and worksites. The use of these analytics tools will enable real-time data processing, improv accuracy, deliver better insights, increase processing power, and derive actionable insights into the global capture and production equipment market.

The leading vendors in the global capture and production equipment market are Axis Communications, Hikvision Digital Technology, Dahua Technology, and Samsung Electronics.

The complete overview of the latest market research report on global capture and production equipment market by Arizton is now available.

The report also offers a detailed study of major trends, drivers, challenges, and also provides the market size and forecast for major geographical regions and key countries.

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