Edible Coating is Getting Prominence in the Active & Intelligent Packaging Market

Aug 14, 2019

The increasing trend for "green labelled" products is driving the demand for natural anti-microbial agents in the global active and intelligent packaging market.

Arizton’s recent market research report on the active and intelligent packaging market provides comprehensive industry analysis, trends forecasts, and competitive analysis. The research study segments the market by application (food, beverages, healthcare, and others), active packaging system type (gas scavengers, moisture control system, microwave susceptors, and others), intelligent packaging system type (interactive packaging, indicators, and sensors), by geography (APAC, Europe, North America, Latin America, and MEA).

The active and intelligent packaging market is expected to grow at a CAGR of more than 4%, during 2018–2024.

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Active Packaging through Edible Coating

The edible coating on food products is a new technology for the application of active ingredients on food products especially meat, poultry, and seafood. The major advantages of edible coatings are recyclability, edibility, good visual appeal, and strong barrier properties. It is highly used for packing frozen and chilled food products and witnessing major demand from North America and Europe. The growth of frozen food and chilled food is limited in APAC, MEA, and Africa, hence the adoption of edible coating is limited in these regions. Furthermore, these coating are sourced from natural resources and recyclable in nature. Thus, edible film and coating technologies have been gaining traction in extending the shelf life of foods by delaying the moisture loss, dropping lipid oxidation and staining. These factors are expected to drive the growth of active and intelligent packaging market.

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Use of Natural Anti-Microbial Agents

The growth of natural anti-microbial is expected to grow during the forecast period. The time and complexity associated with regulatory approval of natural anti-microbial agents such as essential oils, chitosan, nisin, and lysozyme, is low in comparison with synthetic agents. This is likely to increase the demand for natural anti-microbial agents in the active packaging market. The list of natural substances used in anti-microbial function is growing and vary based on the product to be packaged. Further, the need to produce green products and consumer preference for “green labelled” products is driving the need for natural anti-microbial agents, thus benefitting the global active and intelligent packaging market.

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Growth in Intelligent Packaging Market along the Supply Chain

The industrial usage of intelligent packaging solutions such as the RFID, barcodes, and others are gaining popularity as they can effectively streamline the supply chain process. The major driving factors are the supply chain visibility and also the product quality information received by the brands. The intelligent packaging solutions are used for tracking and tracing the final product in supply chain and also for raw material procurement process. Further, RFID is one of the popular track and trace technologies and been widely used in the logistic sector. Furthermore, the growth of intelligent packaging market by volume is driven by barcodes, across the retail and industrial sector.

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Avery Dennison, DuPont, Stora Enso, Timestrip, and Thinfilm Electronics are some of the leading vendors of the active and intelligent packaging market.

The complete overview of the latest market research report on the active and intelligent packaging market by Arizton is now available.

The report also offers a detailed study of major trends, drivers, challenges and provides market sizing and forecast for major geographical regions and key countries.

About Arizton

Arizton – Advisory and Intelligence is an innovation and quality-driven firm, which offers cutting- edge research solutions to clients across the world. We excel in providing comprehensive market intelligence reports and advisory and consulting services. We offer comprehensive market research reports on industries such as consumer goods & retail technology, automotive and mobility, smart tech, healthcare, and life sciences, industrial machinery, chemicals and materials, IT and media, logistics and packaging. These reports contain detailed industry analysis, market size, share, growth drivers, and trend forecasts. Arizton comprises a team of exuberant and well-experienced analysts who have mastered in generating incisive reports. Our specialist analysts possess exemplary skills in market research. We train our team in advanced research practices, techniques, and ethics to outperform in fabricating impregnable research reports.

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