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ELECTRIC LAWNMOWERS: A REVOLUTION IN LAWN MOWING INDUSTRY

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The electrification of lawn care is one of the key trends in the lawn mowing industry and is increasingly sweeping across various developed and developing nations. Factors such as lower maintenance and operating cost propel its market demand. Electric corded & battery-powered are the two categories of lawn mowers in the electric mowing industry. Corded electric lawn mowers are ideal for smaller yards with areas of less than 0.25 acres. However, there are certain models that can mow up to half an acre of lawn areas. These lawn mowers are among the most affordable electric lawn mowers available in the market, with the price ranging between $150-$250. Battery-powered lawn mowers are ideal for larger areas & enable hassle-free mowing without the discomfort of cables. These mowers are inbuilt with batteries ranging between 18-120 Volts.

Battery-powered tools are increasingly gaining momentum due to their simplistic nature and to eliminate concerns involved in fuel usage. Home improvement projects across developed economies are witnessing a great transition, which is expected to influence battery-powered equipment, such as lawnmowers. Hence, the adoption of electric lawn mowers is expected to witness rapid growth in the consumer space.

VENDORS MAXIMIZING BATTERY EFFICIENCY TO BOOST SUITABILITY FOR LARGE ACREAGE

The reluctance to use electric lawn mowers is attributable to power, runtime, and cost. Large areas with dense grass require lawn mowers with better run time & power. Hence, vendors are constantly focusing on innovating battery technology to address such issues. This has dramatically improved the performance and efficiency of Li-ion batteries. It has also led to energy density, charging rate, cyclability, safety, and stability improvements.

Electric zero-turn mowers are rapidly gaining an affinity among golf course maintenance and landscapers due to the need for high productivity and capabilities of handling varied terrains. They are particularly popular in green areas swamped with obstacles, such as parks and municipalities, due to their precision that they do not leave any uncut areas. 

Read The Latest Report on Global Electric Lawn Mower Market : https://www.arizton.com/market-reports/global-electric-lawn-mower-market-study-strategic-analysis

AUTONOMOUS TECHNOLOGY TO POWER ELECTRIC MOWERS INDUSTRY

Rapid technological advancement in recent years has led to the emergence of new technologies for lawn care equipment. These technologies help to enhance the effectiveness and efficiency of lawn care equipment. One such ground-breaking innovation in garden and lawn care equipment is the introduction of autonomous or robotic lawn care equipment. This mower is inbuilt with AI technology that enables it to make decisions and figure out the best path for mowing. The equipment also uses smart technology for mapping the facilities with increased capabilities for computing power in a small footprint that can be controlled using a smartphone in combination with low-cost optics and sensors. By combining navigation and operation software, such equipment provides higher productivity while reducing labor expenditure.

ELECTRIC MOWING TO CUT DOWN POLLUTION

Gasoline-powered lawn mowers generate a large number of harmful gases in the environment. Old two-stroke engines are highly inefficient and lead to the emission of various air pollutants, which include carbon monoxide, hydrocarbons, methane, ethanol, and others. A report by the California Air Resource Board (CARB) 2020 states that small off-road engines, such as lawnmowers, chainsaws, leaf blowers, and trimmers, contribute to higher emissions than 14.4 million passenger cars in the state. Moreover, according to Environmental Protection Agency (EPA), gasoline lawn mowers are a major contributor to non-road air pollution globally. In the US alone, nearly 17 million gallons of fuel are dumped on fields annually during lawn and garden refueling. Gas-powered lawnmowers also produce a high noise level of 82−90 dB, thereby polluting noise. Hence, the high negative impact of gas-powered lawn mowers on the environment is expected to encourage the adoption of electric lawn mowers in the market.

Read The Latest Report on Global Electric Lawn Mower Market : https://www.arizton.com/market-reports/global-electric-lawn-mower-market-study-strategic-analysis

GOVERNMENTAL INITIATIVES: A KEY MARKET BOOSTER

  • In October 2021, the Government of California signed a bill into law to ban gasoline-powered lawn equipment, including leaf blowers and lawn mowers, by 2024. The bill also states various rebates for switching to zero-emission electronic lawn tools. The government has also set aside $30 million to assist landscapers and professional gardeners in switching to electric equipment.
  • Various countries' governments are also offering rebates/incentives to promote the adoption of electric lawn mowers in the market.
  • The South Coast Air Quality Management District (AQMD) offers a rebate program to residential users in San Bernardino, Los Angeles, and Orange and Riverside counties. Black+Decker, ECHO, Makita, Ryobi, Husqvarna, Toro, and Troy-Bilt are among some of vendors that are involved in the rebate program of the South Coast AQMD.
  • The Vermont Public Power Supply Authority (VPPSA) offers a rebate of $50 on residential electric lawn mowers & $1,200 on commercial electric mowers.
  • The Consumer Product Safety Commission (CPSC), a government agency, has laid down various standards related to performance requirements, labeling, and other aspects of lawnmowers to ensure consumer safety.

WILL INCREASING GASOLINE PRICES SPARK THE ELECTRIC MOWERS MARKET?

The gasoline prices are rising continuously worldwide, which is expected to hamper the demand for gasoline lawn mowers in the market. As of June 2022, the global average gasoline price stood at around $1.43 per liter. Most developed countries have higher gasoline prices as compared with developing ones as they are major exporters of gasoline products. The variation in prices is due to various subsidies offered and taxes charged by governments. In 2021, European Union (EU) imported nearly 45% of its gasoline from Russia. The high reliance on the latter is creating several challenges for the European market. Hence, such a rise in gasoline prices is expected to boost the demand for electric mowers in the market.

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