Data Center PDU Market

Most Exhaustive Report

Data Center PDU Market - Global Outlook and Forecast 2020-2025

Data Center PDU Market

Most Exhaustive Report

Data Center PDU Market - Global Outlook and Forecast 2020-2025

SKU : ARZ200814 Published on : August 2020


Get 10% Free Customization
On This Report.
Customize this report Enquire before buying
data center market research

Get actionable insights on how COVID-19 is impacting your business sector.

Enquire now


Data Center PDU Market Size, Share, Trends, Analysis Report by Product (Busway, Floor, & Rack PDU), Rack PDU (Basic, Metered, Monitored, Switched and Managed), End-users (Colocation and Enterprise Data Center), and Geography (North America, APAC, Western Europe, Nordic, Central & Eastern Europe, Latin America, Middle East, and Africa) Industry Analysis Report, Regional Outlook, Growth Trends, Competitive Landscape, Share & Forecast, 2020–2025


Global data center PDU market size by revenue is expected to cross $2.8 billion by 2025, growing at a CAGR of more than 4% during the forecast period. The global data center power distribution unit (PDU) market has evolved significantly in the last decade, with innovations focused on improving efficiency and reducing space in data centers. The complexity of the operating environment has increased in recent years, with varied power distribution deployment, supporting both high-density and low-density environments. The use of traditional floor PDU has decreased considerably, where modular floor systems are adopted among data centers. The use of bus bar has grown significantly, especially facilities installed with hot/cold aisle containment systems. The increasing awareness to reduce power consumption and wastage and improve efficiency in data centers is driving the adoption of intelligent PDUs in facilities. The use of basic PDUs will continue to decline throughout the forecast period, aiding in the growth of intelligent products in the market. There is an increasing need among colocation facilities to meter and monitor customer rack power consumption, which has led to the growth of intelligent solutions among colocation end-users.


  • The busway systems contributed to around 41% market share in the power distribution unit segments of data center.
  • The market revenue for metered PDUs will continue to grow globally with the decline in the adoption of basic solutions in data centers.
  • The managed/switched segment is expected to reach a revenue share of over $340 million by 2025 given their ability to control power outlets through remote monitoring.
  • The colocation segment is likely to observe an incremental growth of over $340 million by 2025 on account of the significant CAPEX towards hyperscale facility development.
  • The monitored segment is expected to reach a shipment share of around 34% by 2025, with switched and managed PDU contributing to around 20%.









Revenue (2025): $2.8 Billion

Compound Annual Growth Rate (CAGR): Over 4%


North America, APAC, Western Europe, Nordic, Central & Eastern Europe, Latin America, Middle East, and Africa.


US, Canada, Brazil, UK, Germany, France, Netherlands, Ireland, Denmark, Finland & Iceland, Norway, Sweden, Russia & Czech Republic, Poland & Austria, GCC, South Africa, Morocco, China & Hong Kong, Australia & New Zealand, India, Japan, Singapore, Malaysia, Thailand, Indonesia


This research report includes a detailed segmentation by product, rack PDU, end-users, and geography.


The increasing rack power density and the need to operate facilities at low PUE are increasing the adoption of busway systems. Reduced installation costs and high reliability efficiencies are the major benefits of busway systems. The global data center busway market is dominated by the US with the highest investment of around 45%, followed by China & Hong Kong, Germany, Denmark, Canada, the Netherland and UK. Colocation service providers are the major investors in busway systems along with hyperscale data center operators.

The increase in hyperscale facilities development in North America, APAC, Western Europe and Nordic countries is boosting the demand for the rack PDU market. Developing regions such as Latin America and Middle Eastern countries will witness an increase in the development of hyperscale facilities during the forecast period, which will increase the market for rack PDUs. Majority of colocation and cloud service providers are likely to adopt intelligent, metered, and monitored systems during the forecast period.


Basic PDUs are among the common rack PDU device used in a traditional data center environment. In 2019, the use of existed among smaller facilities with less rack capacity and supplied with the power of less than 500 kW. The use of basic systems accounted for over 6% of the market investment. Over the last five years, there has been an increasing awareness among facility operators to monitor power distribution to IT racks in data centers.  A majority of basic solution deployments is identified among developing countries.

Many vendors are offering intelligent or smart PDU systems in the market. Metered systems, which include both metered by inlet and metered by outlet, currently dominates and accounts for around 35% data center PDU market share of the investment. North America, Western Europe, China & Hong Kong, India, Nordic and South East are the major adopters to metered systems and hold major investment share. The increase in adoption of monitored, switched and managed systems, along with decline in ASP will reduce its contribution to the market by 2025.

The increasing procurement of DCIM solutions that enable end-to-end remote monitoring is the major driver for the adoption of monitored PDUs. Also, enterprises involved in operating data centers in multiple locations can remotely monitor the power consumption and perform load-balancing functions.  However, the cost of monitored systems various significantly from the procurement perspective in the market. The major challenge identified in the use of monitored systems is in the networking layer. Monitored are suitable for an automated data center environment, which is gaining increased traction in the data center PDU market. Automation enables service operators to create threshold in power distribution of rack PDUs, which enables high-end load balancing tasks.


Colocation providers have predominantly adopted busway systems for power distribution. The adoption of hot/cold aisle deployments has grown significantly in these environments. With the increasing interest shown by colocation providers to operate facilities at a PUE of less than 1.40, these facilities are being equipped with intelligent PDUs that aid in overcoming wastage of power at the rack-level. Colocation facilities will continue to drive the data center PDU market during the forecast period, with facilities being built with at least 500 racks or modular facility construction that feature at least 40 racks PDUs in a hot/cold aisle containment of 20 racks.

Although colocation is gaining increased traction among enterprise facilities owing to the higher CAPEX involved in the construction of data centers, there are several organizations that are adopting prefabricated solutions for on-premise data center deployments. These prefabricated solutions mostly include intelligent solutions that enable remote monitoring of the facility. Developing countries are the major contributors to the data center PDU market. Basic systems still dominate on-premise deployments in developing countries while hyperscale operators deploy intelligent systems.


North America has been a major contributor to the power distribution market, with many recent activities targeting the construction of hyperscale facilities with over 20 MW of power capacity and with rack power density of over 15 kW. The US is the largest market for both busway systems and rack PDUs with the increasing construction of hyperscale and colocation facilities. Small and medium facilities from enterprises and governments are still adopting floor and rack systems. With the increasing adoption of HPC resources, the market for the busway system is likely to witness growth along with rack solutions. The data center rack PDU market has witnessed increase in the deployment of metered and monitored systems along with the increase in popularity of switched\managed. The adoption of intelligent systems offering remote monitoring, metering and switched functionality has grown significantly. The US is the major adopter of metered and switched systems. The market is also witnessing a decline in the adoption of basic systems during the forecast period.


The data center PDU market has a strong presence of global and regional vendors that are offering end-to-end power infrastructure solutions for data centers. The market has witnessed several innovations in PDUs in the last years to reduce cost, increase flexibility in installation of the systems and easy management of solutions in a complex data center environment. Traditional floor solutions have been replaced by busbar trunking systems among several facilities. Most of the competition is related to pricing, configuration, and features offered by the PDU solutions. The brand power plays an important role with leading vendors offering other power infrastructure solutions competing with pure-play market leaders.

The global data center PDU market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:

By Product

  • Busway Systems
  • Rack
  • Floor

By Rack PDU

  • Basic
  • Metered
  • Monitored
  • Switched & Managed

By End-users

  • Colocation Data Centers
  • Enterprise Data Centers

By Geography

  • North America
    • US
    • Canada
  • Latin America
    • Brazil
    • Other Countries
  • Western Europe
    • UK
    • Germany
    • France
    • Netherlands
    • Ireland
    • Others
  • Nordics
    • Denmark
    • Finland & Iceland
    • Sweden
    • Norway
  • Central Eastern Europe
    • Russia & Czech Republic
    • Poland & Austria
    • Other Countries
  • Middle East
    • GCC
    • Other Countries
  • Africa
    • South Africa
    • Morocco
    • Other Countries
  • APAC
    • China & Hong Kong,
    • Australia & New Zealand
    • India
    • Japan
    • Rest of APAC
  • Southeast Asia
    • Malaysia
    • Singapore
    • Thailand
    • Indonesia
    • Other Countries


  1. What is the data center PDU market size and growth rate during the forecast period?
  2. What are the factors impacting the growth of the data center PDU market share?
  3. What are the drivers, trends, and restraints in the data center PDU market?
  4. Who are the prominent vendors in the data center PDU market, and what are their market shares?
  5. What is the impact of the COVID-19 pandemic on the data center PDU market share?


Client Speak

data center market size

Erik Young

CEO, Co-founder
Audink Inc., DBA Audios

The report by Arizton was spot on. It not only gave us insight into the pro audio market, we used it to raise funds for our company. The data proved (to the VC we pitched to) that the market was large enough for our company to not only survive but also grow.

data center market

Benjamin Arnold

Senior Product Manager

I recently purchased a key Arizton Industry Outlook & Forecast in order to better understand growth for specific market segments and the macro environmental factors impacting this growth. I found Ariztonā€™s coverage of the market dynamics and key takeaways to be insightful and valuable. The segmentation breakouts gave me the information I needed to guide strategic considerations.

data center market research

Hallmann, Nickolai

Manager Market Analyst Power
Generation & Energy
Rolls-Royce Power Systems AG

The provided information by Arizton really met my expectations. Especially the deep information about the datacenter ecosystem was very helpful. Furthermore, I absolutely appreciate the optimal service from the key account managers of Arizton. It was always a pleasure working with them.

Customer Service



Copyright 2019 - Arizton

data center market