THE EUROPE HARVESTING EQUIPMENT MARKET SIZE WAS VALUED AT 8,301 UNITS IN 2022 AND IS EXPECTED TO REACH 10,056 UNITS BY 2028, GROWING AT A CAGR OF 3.25% DURING THE FORECAST PERIOD

The Europe Harvesting Equipment Market Size, Share, and Trends Analysis Report By:

  • Harvester Type: Combine and Forage
  • Geography: Germany, France, The U.K., Poland, Spain, and Others

Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2023–2028

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Most Exhaustive Report

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135 Pages

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33 Tables

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41 Charts

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1 Regions

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6 Countries

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10 Companies

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2 Market Segment

EUROPE HARVESTING EQUIPMENT MARKET REPORT SCOPE

Report Attribute Details
Market Size (2028) 10,056 Units
Market Size (2022) 8,301 Units
CAGR (2022-2028) 3.25%
HISTORIC YEAR 2020-2021
BASE YEAR 2022
Forecast Year 2023-2028
SEGMENTS BY Harvester Type and Geography
LARGEST SEGMENT BY HARVESTER TYPE Combine
LARGEST SEGMENT BY GEOGRAPHY Germany
KEY VENDORS CLAAS, John Deere, CNH Industrial, AGCO, and Kubota

INDUSTRY OUTLOOK

The Europe harvesting equipment market witnessed sales of 8,301 units in 2022, expected to reach 10,056 units by 2028, growing at a CAGR of 3.25% during the forecast period. The primary driving force behind the market's growth is the heightened need for more efficient agricultural practices, leading to an increased demand for advanced harvesting equipment. Furthermore, the market's expansion is fueled by the growing pressure on arable lands caused by the rising global demand for food grains. Notably, technological innovations within this sector, including integrating global positioning sensors and cameras, have facilitated the development of automated multitasking machinery, consequently bolstering its demand. Further, Germany and France maintained their positions as the highest-selling markets in the Europe harvesting equipment industry, accounting for over half of the overall sold units.

KEY HIGHLIGHTS

  • Europe has over 749 million food consumers. The agriculture sector plays a vital role in the development of the economy. Developed economies focus on agriculture as food self-sufficiency is the critical agenda for any economy to flourish.
  • The emphasis on export-centric production and related returns by exporting significant, high-quality products will boost the sales of new harvesting equipment and agriculture equipment in the Europe harvesting equipment market to fulfill the required farming activities.
  • With the share of agricultural exports growing slowly, some governments, such as Germany, France, and the UK, are working to double the quantity and revenues from agricultural product exports by 2030.
  • The Europe harvesting equipment market grew by 2.7% in 2022 from 2021. The increase in crop production and harvesting equipment sales was due to a favorable climate in 2021 and 2022.
  • Most of the government plans schemes and initiatives to facilitate credit and improve agriculture-related operations, which will contribute to the growth of the overall value chain of the Europe harvesting equipment industry.

INSIGHTS BY HARVESTER TYPE

The combine harvester segment generated the highest sales in almost all the countries of Europe. It dominated the Europe harvesting equipment market due to its efficiency, labor-saving capabilities, versatility for diverse crops, precision agriculture integration, and the need to meet increasing food demands efficiently. Combines have revolutionized the harvesting process, allowing farmers to efficiently and effectively collect large quantities of crops. They continue to evolve with advancements in technology, automation, and data management, contributing to improving agricultural practices and overall productivity.

REGIONAL ANALYSIS

Germany has the highest demand for harvesting equipment across Europe. Agriculturally developed countries like France and Germany are characterized by medium-scale farms and intensive farming practices. The high level of farm mechanization demands technologically advanced harvesters. Farmers in such geographies use connected technology systems and precision agriculture implements, which drive the demand for smart or advanced harvesters. One more characteristic of these regions is that large or combined harvesters are common on large-scale farms.

Germany holds a prominent position in the Europe harvesting equipment market and held the largest share in 2022. The country's emphasis on precision agriculture and sustainability drives demand for advanced harvesting equipment. With government incentives for adopting eco-friendly practices, German farmers will likely invest in modern equipment, including electric harvesters.

VENDOR LANDSCAPE

The Europe harvesting equipment market is moderately fragmented, with many local and international players. Changes in the economic environment may harm vendors as consumers expect constant advances and upgrades in agricultural equipment. The current situation pushes vendors to adjust and improve their value proposition to attain a good business presence. Claas, New Holland, John Deere, Case IH, and Fendt are among the major vendors in the Europe harvesting equipment industry. Prominent entities like Deere & Company, CNH Industrial, CLAAS, and AGCO Corporation have embraced strategies involving introducing innovative products and making strategic investments to propel their industry presence.

Recent Developments in the Europe Harvesting Equipment Market

  • In March 2023, John Deere​ announced MY24 updates for its 7, 8, and 9 Series Tractors lineup that will help prepare them for the future of precision agriculture.
  • AGCO launched the latest Fendt 700 Vario series tractors in August 2022, featuring an upgraded powertrain with VarioDrive transmission and Fendt iD low engine speed concept. This new generation aims to enhance efficiency and productivity for customers.
  • In June 2022, the CLAAS AXION 900 series of large tractors for contractors and big farms the new AXION 900 series are equipped as standard with the updated, continuously variable ZF Terramatic transmission.
  • John Deere launched the new electric variable transmission (EVT) for select 8 Series Tractors and a new JD14X engine for 9 Series in March 2022.
  • Massey Ferguson launched the MF 6S series tractors in February 2022. This machine provides up to 180 HP with advanced technology.

WHY SHOULD YOU BUY THIS REPORT?

This report is among the few in the market that offer outlook and opportunity analyses forecast in terms of:

  • Market Size & Forecast Volume 2020–2028 (Units)
    • Segmentation by Harvester Type
    • Segmentation by Geography
  • Major current and upcoming projects and investments
  • Competitive intelligence about the economic scenario, advantages, and benefits of harvesters, industry dynamics, and industry shares
  • Latest and innovative technologies
  • Import and export analysis
  • Company profiles of major and other prominent vendors

Frequently Asked Questions

What are the expected units sold in the Europe harvesting equipment market by 2028?

Around 10,056 unit shipments will be sold in the Europe harvesting equipment market by 2028.

What is the growth rate of the Europe harvesting equipment market?

The Europe harvesting equipment market share is expected to grow at a CAGR of 3.25% from 2022 to 2028.

How big is the European harvesting equipment market?

The Europe harvesting equipment market size crossed shipments of 8,301 units in 2022.

Which region holds the largest Europe harvesting equipment market share?

Germany held the largest Europe harvesting equipment market share, accounting for over 38% in 2022.

Who are the key companies in the Europe harvesting equipment market?

CLAAS, John Deere, CNH Industrial, AGCO, and Kubota are the key players in the Europe harvesting equipment market.

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The Europe harvesting equipment market witnessed shipments of 8,301 units in 2022 and is expected to reach 10,056 units by 2028.

The following factors are likely to contribute to the Europe harvesting equipment market growth:

  • Fiscal Support to Farmers through Loans & Subsidies
  • Increased Farm Mechanization
  • The Lack of Skilled Farm Labor

Base Year: 2022

Forecast Year: 2023-2028

The report considers the present scenario of the Europe harvesting equipment market and its dynamics for 2023−2028. It covers a detailed overview of several market growth enablers, restraints, and trends. The study covers both the demand and supply sides of the industry. It also profiles and analyzes leading companies and several other prominent companies operating in the industry.

Key Company Profiles

  • CLAAS
    • Business Overview
    • Product Offerings
    • Key Strategies
    • Key Strengths
    • Key Opportunities
  • John Deere
  • CNH Industrial
  • AGCO
  • Kubota

Other Prominent Vendors

  • Grimme
    • Business Overview
    • Product Offerings
  • SDF
  • Krone
  • KUHN Group
  • Yanmar

Segmentation by Harvester Type

  • Combine
  • Forage

Segmentation by Geography

  • Germany
  • France
  • The U.K.
  • Poland
  • Spain
  • Others

1 RESEARCH METHODOLOGY
2 RESEARCH OBJECTIVES
3 RESEARCH PROCESS

4 SCOPE & COVERAGE
4.1 MARKET DEFINITION
4.1.1 INCLUSIONS
4.1.2 EXCLUSIONS
4.1.3 MARKET ESTIMATION CAVEATS
4.2 BASE YEAR
4.3 SCOPE OF THE STUDY

5 REPORT ASSUMPTIONS & CAVEATS
5.1 KEY CAVEATS
5.2 CURRENCY CONVERSION
5.3 MARKET DERIVATION

6 PREMIUM INSIGHTS
7 MARKET AT A GLANCE
8 INTRODUCTION
8.1 OVERVIEW
8.2 INCREASED PRECISION FARMING
8.3 MARKET LIFE CYCLE STAGE
8.4 TYPE-APPROVAL (MOTHER) REGULATIONS IN EUROPE

9 MARKET OPPORTUNITIES & TRENDS
9.1 DEVELOPMENT OF SMART & AUTONOMOUS HARVESTERS
9.2 INCREASED FOOD CONSUMPTION & POPULATION GROWTH
9.3 ELECTRIFICATION OF HARVESTING EQUIPMENT

10 MARKET GROWTH ENABLERS
10.1 FISCAL SUPPORT TO FARMERS THROUGH LOANS & SUBSIDIES
10.2 INCREASED FARM MECHANIZATION
10.3 LACK OF SKILLED FARM LABOR

11 MARKET RESTRAINTS
11.1 LACK OF AWARENESS OF LATEST DEVELOPMENTS IN AGRICULTURAL TECHNOLOGIES
11.1.1 LACK OF EDUCATED FARMERS IN EMERGING COUNTRIES
11.1.2 RESOURCE SCARCITY OF SMALL- & MEDIUM-SCALE FARMERS
11.2 CLIMATE CHANGE ADVERSELY IMPACTS AGRICULTURAL ACTIVITIES
11.3 VOLATILITY IN RAW MATERIAL COSTS

12 MARKET LANDSCAPE
12.1 MARKET OVERVIEW
12.2 MARKET SIZE & FORECAST
12.3 FIVE FORCES ANALYSIS
12.3.1 THREAT OF NEW ENTRANTS
12.3.2 BARGAINING POWER OF SUPPLIERS
12.3.3 BARGAINING POWER OF BUYERS
12.3.4 THREAT OF SUBSTITUTES
12.3.5 COMPETITIVE RIVALRY

13 HARVESTER TYPE
13.1 MARKET SNAPSHOT & GROWTH ENGINE
13.2 MARKET OVERVIEW
13.3 COMBINE
13.3.1 MARKET OVERVIEW
13.3.2 MARKET SIZE & FORECAST
13.3.3 MARKET BY GEOGRAPHY
13.4 FORAGE
13.4.1 MARKET OVERVIEW
13.4.2 MARKET SIZE & FORECAST
13.4.3 MARKET BY GEOGRAPHY

14 GEOGRAPHY
14.1 MARKET SNAPSHOT & GROWTH ENGINE
14.2 GEOGRAPHIC OVERVIEW
14.3 GERMANY
14.3.1 MARKET OVERVIEW
14.3.2 MARKET SIZE & FORECAST
14.3.3 HARVESTER TYPE
14.3.4 MARKET SHARE
14.4 FRANCE
14.4.1 MARKET OVERVIEW
14.4.2 MARKET SIZE & FORECAST
14.4.3 HARVESTER TYPE
14.4.4 MARKET SHARE
14.5 UK
14.5.1 MARKET OVERVIEW
14.5.2 MARKET SIZE & FORECAST
14.5.3 HARVESTER TYPE
14.5.4 MARKET SHARE
14.6 POLAND
14.6.1 MARKET OVERVIEW
14.6.2 MARKET SIZE & FORECAST
14.6.3 HARVESTER TYPE
14.6.4 MARKET SHARE
14.7 SPAIN
14.7.1 MARKET OVERVIEW
14.7.2 MARKET SIZE & FORECAST
14.7.3 HARVESTER TYPE
14.7.4 MARKET SHARE
14.8 OTHERS
14.8.1 MARKET OVERVIEW
14.8.2 MARKET SIZE & FORECAST
14.8.3 HARVESTER TYPE

15 COMPETITIVE LANDSCAPE
15.1 COMPETITION OVERVIEW

16 KEY COMPANY PROFILES
16.1 CLAAS
16.1.1 BUSINESS OVERVIEW
16.1.2 PRODUCT OFFERINGS
16.1.3 KEY STRATEGIES
16.1.4 KEY STRENGTHS
16.1.5 KEY OPPORTUNITIES
16.2 JOHN DEERE
16.2.1 BUSINESS OVERVIEW
16.2.2 PRODUCT OFFERINGS
16.2.3 KEY STRATEGIES
16.2.4 KEY STRENGTHS
16.2.5 KEY OPPORTUNITIES
16.3 CNH INDUSTRIAL
16.3.1 BUSINESS OVERVIEW
16.3.2 PRODUCT OFFERINGS
16.3.3 KEY STRATEGIES
16.3.4 KEY STRENGTHS
16.3.5 KEY OPPORTUNITIES
16.4 AGCO
16.4.1 BUSINESS OVERVIEW
16.4.2 PRODUCT OFFERINGS
16.4.3 KEY STRATEGIES
16.4.4 KEY STRENGTHS
16.4.5 KEY OPPORTUNITIES
16.5 KUBOTA
16.5.1 BUSINESS OVERVIEW
16.5.2 PRODUCT OFFERINGS
16.5.3 KEY STRATEGIES
16.5.4 KEY STRENGTHS
16.5.5 KEY OPPORTUNITIES

17 OTHER PROMINENT VENDORS
17.1 GRIMME
17.1.1 BUSINESS OVERVIEW
17.1.2 PRODUCT OFFERINGS
17.2 SDF
17.2.1 BUSINESS OVERVIEW
17.2.2 PRODUCT OFFERINGS
17.3 KRONE
17.3.1 BUSINESS OVERVIEW
17.3.2 PRODUCT OFFERINGS
17.4 KUHN GROUP
17.4.1 BUSINESS OVERVIEW
17.4.2 PRODUCT OFFERINGS
17.5 YANMAR
17.5.1 BUSINESS OVERVIEW
17.5.2 PRODUCT OFFERINGS

18 REPORT SUMMARY
18.1 KEY TAKEAWAYS
18.2 STRATEGIC RECOMMENDATIONS

19 QUANTITATIVE SUMMARY
19.1 MARKET BY GEOGRAPHY
19.2 MARKET BY HARVESTER TYPE

20 APPENDIX
20.1 ABBREVIATIONS

EXHIBIT 1 SEGMENTATION OF EUROPE HARVESTING EQUIPMENT MARKET
EXHIBIT 2 MARKET SIZE CALCULATION APPROACH (2022)
EXHIBIT 3 EUROPE HARVESTING EQUIPMENT MARKET: HIGHLIGHTS
EXHIBIT 4 HARVESTER TYPE SEGMENTATION OVERVIEW (2022)
EXHIBIT 5 GEOGRAPHY-WISE SEGMENTATION: OVERVIEW (2022)
EXHIBIT 6 RECENT DEVELOPMENTS BY TOP BRANDS
EXHIBIT 7 HARVESTING EQUIPMENT MARKET: TOP EXPORTING EUROPEAN COUNTRIES 2022 (% SHARE)
EXHIBIT 8 MAJOR VENDORS: OVERVIEW
EXHIBIT 9 EUROPE: LAND AREA BY GRASSLAND & ARABLE LAND (2022)
EXHIBIT 10 IMPACT OF DEVELOPMENT OF SMART & AUTONOMOUS HARVESTERS
EXHIBIT 11 IMPACT OF INCREASED FOOD CONSUMPTION & POPULATION GROWTH
EXHIBIT 12 GLOBAL POPULATION GROWTH FORECAST: 2025–2050 (%)
EXHIBIT 13 IMPACT OF ELECTRIFICATION OF HARVESTING EQUIPMENT
EXHIBIT 14 IMPACT OF FISCAL SUPPORT TO FARMERS THROUGH LOANS & SUBSIDIES
EXHIBIT 15 IMPACT OF INCREASED FARM MECHANIZATION
EXHIBIT 16 IMPACT OF LACK OF SKILLED FARM LABOR
EXHIBIT 17 IMPACT OF LACK OF AWARENESS OF LATEST DEVELOPMENTS IN AGRICULTURAL TECHNOLOGIES
EXHIBIT 18 IMPACT OF CLIMATE CHANGE ADVERSELY IMPACTING AGRICULTURAL ACTIVITIES
EXHIBIT 19 IMPACT OF VOLATILITY ON RAW MATERIAL COSTS
EXHIBIT 20 IRON ORE PRICES 2015–2022 ($ PER METRIC TON)
EXHIBIT 21 SALES OF HARVESTING EQUIP BY HARVESTER TYPES (2022)
EXHIBIT 22 HARVESTING EQUIPMENT MARKET IN EUROPE 2020–2028 (UNITS)
EXHIBIT 23 FIVE FORCES ANALYSIS (2022)
EXHIBIT 24 INCREMENTAL GROWTH BY HARVESTER TYPE 2022 & 2028 (VOLUME)
EXHIBIT 25 EUROPE HARVESTING EQUIPMENT MARKET BY COUNTRY 2020–2028 (%)
EXHIBIT 26 COMBINE HARVESTER MARKET IN EUROPE 2020–2028 (UNITS)
EXHIBIT 27 FORAGE HARVESTER MARKET IN EUROPE 2020–2028 (UNITS)
EXHIBIT 28 INCREMENTAL GROWTH BY GEOGRAPHY 2022 & 2028 (VOLUME)
EXHIBIT 29 HARVESTING EQUIPMENT MARKET IN GERMANY 2020–2028 (UNITS)
EXHIBIT 30 GERMANY HARVESTING EQUIPMENT MARKET SHARE BY BRANDS
EXHIBIT 31 HARVESTING EQUIPMENT MARKET IN FRANCE 2020–2028 (UNITS)
EXHIBIT 32 FRANCE HARVESTING EQUIPMENT MARKET SHARE BY BRANDS 2022 (%)
EXHIBIT 33 UK HARVESTING EQUIPMENT MARKET 2020–2028 (UNITS)
EXHIBIT 34 UK HARVESTING EQUIPMENT MARKET SHARE BY BRANDS 2022 (%)
EXHIBIT 35 HARVESTING EQUIPMENT MARKET IN POLAND 2020–2028 (UNITS)
EXHIBIT 36 POLAND HARVESTING EQUIPMENT MARKET SHARE BY BRANDS 2022 (%)
EXHIBIT 37 HARVESTING EQUIPMENT MARKET IN SPAIN 2020–2028 (UNITS)
EXHIBIT 38 SPAIN HARVESTING EQUIPMENT MARKET SHARE BY BRANDS 2022 (%)
EXHIBIT 39 HARVESTING EQUIPMENT MARKET IN OTHERS 2020–2028 (UNITS)
EXHIBIT 40 EUROPE HARVESTING EQUIPMENT MARKET SHARE BY BRANDS 2022 (%)
EXHIBIT 41 NET SALES SHARE BY SEGMENTS 2022 (%)

LIST OF TABLES

TABLE 1 KEY CAVEATS
TABLE 2 CURRENCY CONVERSION (2016−2022)
TABLE 3 COMBINE HARVESTER MARKET BY GEOGRAPHY 2020–2028 (UNITS)
TABLE 4 COMBINE HARVESTER MARKET BY GEOGRAPHY 2020–2028 (%)
TABLE 5 FORAGE HARVESTER MARKET BY GEOGRAPHY 2020–2028 (UNITS)
TABLE 6 FORAGE HARVESTER MARKET BY GEOGRAPHY 2020–2028 (%)
TABLE 7 HARVESTING EQUIPMENT IN GERMANY BY HARVESTER TYPE 2020−2028 (UNITS)
TABLE 8 HARVESTING EQUIPMENT IN GERMANY BY HARVESTER TYPE 2020−2028 (%)
TABLE 9 HARVESTING EQUIPMENT IN FRANCE BY HARVESTER TYPE 2020−2028 (UNITS)
TABLE 10 HARVESTING EQUIPMENT IN FRANCE BY HARVESTER TYPE 2020−2028 (%)
TABLE 11 FRANCE HARVESTING EQUIPMENT SALES MARKET SHARE BY BRANDS 2018-2022 (%)
TABLE 12 UK HARVESTING EQUIPMENT BY HARVESTER TYPE 2020−2028 (UNITS)
TABLE 13 UK HARVESTING EQUIPMENT BY HARVESTER TYPE 2020−2028 (%)
TABLE 14 HARVESTING EQUIPMENT IN POLAND BY HARVESTER TYPE 2020−2028 (UNITS)
TABLE 15 HARVESTING EQUIPMENT IN POLAND BY HARVESTER TYPE 2020−2028 (%)
TABLE 16 HARVESTING EQUIPMENT IN SPAIN BY HARVESTER TYPE 2020−2028 (UNITS)
TABLE 17 HARVESTING EQUIPMENT IN SPAIN BY HARVESTER TYPE 2020−2028 (%)
TABLE 18 HARVESTING EQUIPMENT IN OTHERS BY HARVESTER TYPE 2020−2028 (UNITS)
TABLE 19 HARVESTING EQUIPMENT IN OTHERS BY HARVESTER TYPE 2020−2028 (%)
TABLE 20 CLAAS: MAJOR PRODUCT OFFERINGS
TABLE 21 JOHN DEERE: MAJOR PRODUCT OFFERINGS
TABLE 22 CNH INDUSTRIAL: MAJOR PRODUCT OFFERINGS
TABLE 23 AGCO: MAJOR PRODUCT OFFERINGS
TABLE 24 KUBOTA: MAJOR PRODUCT OFFERINGS
TABLE 25 GRIMME: MAJOR PRODUCT OFFERINGS
TABLE 26 DEUTZ-FAHR: MAJOR PRODUCT OFFERINGS
TABLE 27 KRONE: MAJOR PRODUCT OFFERINGS
TABLE 28 KUHN GROUP: MAJOR PRODUCT OFFERINGS
TABLE 29 YANMAR: MAJOR PRODUCT OFFERINGS
TABLE 30 HARVESTING EQUIPMENT MARKET BY GEOGRAPHY 2022–2028 (UNITS)
TABLE 31 EUROPE HARVESTING EQUIPMENT MARKET BY HARVESTER TYPE 2022–2028 (UNITS)
TABLE 32 COMBINE HARVESTER MARKET BY GEOGRAPHY 2022–2028 (UNITS)
TABLE 33 FORAGE HARVESTER MARKET BY GEOGRAPHY 2022–2028 (UNITS)

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