Have a question?
Please get in touch with our team in case of any queries
GLOBAL MATERNITY APPAREL MARKET SIZE TO REACH USD 7.6 BILLION BY 2023, GROWING AT A CAGR OF AROUND 2% DURING THE FORECAST PERIOD
This report includes market data points, ranging from trend
analyses to market estimates & forecasts that you can customize
MATERNITY APPAREL MARKET REPORT SCOPE
REPORT ATTRIBUTE | DETAILS |
---|---|
Market Size (Revenue) | USD 7.6 BILLION (2023) |
CAGR | 2% (2017-2023) |
Base Year | 2016 |
Forecast Year | 2017-2023 |
Market Segments | Products Type (Daywear, Nightwear, and Innerwear) |
Geographic Analysis | APAC, EMEA, North America and Latin America |
Countries Covered | Africa, Brazil, Canada, China, France, GCC, India, UK, and US |
INDUSTRY INSIGHTS
The global maternity apparel market is expected to cross $7 billion by 2023 and is likely to grow at a CAGR of more than 2% during the forecast period 2016–2023. Pregnant women are demanding stylish and designer clothes due to presence of high fashion sense among women across the world. The demand for pregnancy wears is high from developed regions such as North America and Europe. The presence of high fashion-conscious consumers and the high disposable income are the major reasons for the high demand for maternity apparel in these regions. While the daywear segment is likely to dominate the market during the forecast period, the innerwear segment will witness the fastest growth rate. North America is expected to dominate the global market with a market share of 33.11%, followed by Europe.
The report provides a holistic view of the global maternity apparel market, the companies involved in the market, and the factors driving its growth. It also provides information about some of the latest trends that are likely to become strong market driving forces over the next five years. This report also provides the Porter’s Five Forces analysis along with a description of each force and its impact on the market. Further, the report also provides complete value chain analysis of the global market.
MARKET DYNAMICS
Introduction of organic and radiation proof clothing to drive the market growth
Growing number of working pregnant women and increasing demand from developing regions are the basic factors that will boost the maternity apparel market. Introduction of organic and radiation proof clothing, presence of innovative innerwear, increased sales through online shops are the latest trends and opportunities in the market that are likely to affect the market during the forecast period. The report also includes the expected challenges that are going to hinder the market growth. Reduced birth rates and delayed marriage can slow down the market growth during the forecast period.
INSIGHTS BY PRODUCT TYPE
Daywear apparel segment is the largest segment
The daywear segment is the largest one in the global maternity apparel market and is expected to remain the dominant segment during the forecast period. Vendors are focusing on introducing stylish daywear for occasions such as marriage, evening gowns, wedding guest, and party wears, thereby driving the daywear apparel market. Since the trend of wearing various stylish daywear is increasing, the demand for maternity bras with different shapes and designs is also increasing. The innerwear segment is going to witness the fastest growth during the forecast period. Many women prefer doing exercise and yoga during pregnancy, thereby increasing the demand for active innerwear. Analysts at Arizton expect that with the increase in awareness among pregnant women in developing regions, the demand for pregnancy night wear will also increase.
INSIGHTS BY GEOGRAPHY
North America to remain the dominant market
North America dominated the global maternity apparel market with market share of 33.11% in 2016, followed by Europe. The demand is high in the developed regions such as North America and Europe due to presence of high fashion-conscious consumers. A majority of the vendors are present in these developed regions. However, with the increasing number of fashion conscious consumers and growing disposable income, manufacturers are focusing on developing regions such as APAC and Latin America.
INSIGHTS BY VENDORS
Global players to increase their presence in the market
The market is characterized by the presence of diversified global, regional, and local vendors. However, as global players increase their presence in the market with their huge infrastructure and R&D support, regional vendors find it increasingly difficult to compete in terms of reliability, technology, and price. Following are the main vendors in the market:
- Asos
- Seraphine
- Cake Maternity
- Destination Maternity
Other vendors in the market include H&M, GAP, Pinkblush Maternity, Belabumbum, Boobdesign, Brunelli & Co., Yashram Lifestyle Brands, Hotmilk Lingerie, House of Napius, Mamacouture, Tiffany Rose, Anita Dr. Helbig, Bravado Designs, and Zivame.
The maternity apparel market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:
Product Type
- Daywear
- Nightwear
- Innerwear
Geography Type
- APAC
- EMEA
- North America
- Latin America
Frequently Asked Questions
What is the maternity apparel market size and growth forecast?
What are the factors impacting the growth of the maternity apparel market?
Who are the key players in the maternity apparel market?
Which segment is contributing to the maternity apparel market growth?
Global maternity apparel market is expected to cross $7 billion by 2023.
Asos, Seraphine, Cake Maternity, and Destination Maternity are the leading vendors in the global market. The increasing trend among professional women to work till trimester and increased disposable income of women are driving the demand for maternity apparel.
Segmentation of Global Maternity Apparel Market
Report Timeline
- Base Year: 2016
- Forecast Year: 2017−2023
Major vendors profiled in the report are as following:
- Asos
- Seraphine
- Cake Maternity
- Destination Maternity
Other vendors include Anita Dr. Helbig, Belabumbum, Boobdesign, Bravado Designs, Brunelli & Co, GAP, Hotmilk Lingerie, House Of Napius, H&M, Mamacouture, Pinkblush Maternity, Tiffany Rose, Yashram Lifestyle Brands, Zivame.
Scope of the Report
The study considers the present scenario of the market and its dynamics for the period 2017−2023. It covers a detailed overview of various market growth enablers, restraints, and trends. The study covers both the demand and supply side of the market. It also profiles and analyzes the leading companies and other prominent companies operating in the market.
The report provides the market size of the following segments:
Product Type
- Daywear
- Nightwear
- Innerwear
Major geographies considered are as following:
- APAC
- EMEA
- North America
- Latin America
Key Countries
- Africa
- Brazil
- Canada
- China
- France
- GCC
- India
- UK
- US
List of Exhibits
Exhibit 1 Segmentation of Maternity Apparel Market
Exhibit 2 Market Size Calculation Approach 2016
Exhibit 3 Market Size Calculation 2016
Exhibit 4 Projections of Global Population 2015–2100
Exhibit 5 Dual-income Households in US (1982 vs. 2016)
Exhibit 6 Declining Fertility Rates in Major Countries in Europe 2009–2014 (birth per woman)
Exhibit 7 Decline in Marriage Rate in US 1960–2013
Exhibit 8 Value Chain Analysis for Maternity Apparel Market
Exhibit 9 Global Maternity Apparel Market ($ million)
Exhibit 10 Maternity Apparel Market Growth Rate by Product Type
Exhibit 11 Global Maternity Apparel Market by Product Type ($ million)
Exhibit 12 Growth Rate of Maternity Apparel Market by Geography
Exhibit 13 Five Forces Analysis 2016
Exhibit 14 Maternity Apparel Market by Type
Exhibit 15 Global Maternity Apparel Market Share by Product Type (%)
Exhibit 16 Global Maternity Apparel Market Growth Rate by Product Type (%)
Exhibit 17 Growth Rate of Global Maternity Daywear Market (%)
Exhibit 18 Global Maternity Daywear Market ($ million)
Exhibit 19 Growth Rate of Maternity Nightwear Market by Region (%)
Exhibit 20 Global Maternity Nightwear Market ($ million)
Exhibit 21 Global Maternity Innerwear Market ($ million)
Exhibit 22 Growth Rate of Maternity Innerwear Market (%)
Exhibit 23 Global Maternity Apparel Market by Geography 2016 (%)
Exhibit 24 Maternity Apparel Market in North America ($ million)
Exhibit 25 Maternity Apparel Market Share in North America by Product Type
Exhibit 26 Maternity Apparel Market in North America by Product Type ($ million)
Exhibit 27 Maternity Apparel Market Growth Rate (US vs Canada) (%)
Exhibit 28 Female Labor Force Participation in US
Exhibit 29 Maternity Apparel Market in US ($ million)
Exhibit 30 Maternity Apparel Market Share in US by Product Type
Exhibit 31 Maternity Apparel Market in US by Product Type ($ million)
Exhibit 32 Maternity Apparel Market in Canada ($ million)
Exhibit 33 Maternity Apparel Market in Canada by Product Type ($ million)
Exhibit 34 Age of Women Employees in EU-28 (20−64)
Exhibit 35 Average Age of Women at the Birth of First Child in Various Countries in Europe (2016)
Exhibit 36 Maternity Apparel Market in Europe ($ million)
Exhibit 37 Maternity Apparel Market Share in North America by Product Type
Exhibit 38 Maternity Apparel Market in Europe by Product Type ($ million)
Exhibit 39 Maternity Apparel Market Growth Rate (UK vs France vs Rest of Europe) (%)
Exhibit 40 Consumer Spending on Personal Care in UK ($ million)
Exhibit 41 Maternity Apparel Market in UK ($ million)
Exhibit 42 Maternity Apparel Market Share in UK by Product Type
Exhibit 43 Maternity Apparel Market in UK by Product Type ($ million)
Exhibit 44 Maternity Apparel Market in France ($ million)
Exhibit 45 Maternity Apparel Market Share in France by Product Type
Exhibit 46 Maternity Apparel Market in France by Product Type ($ million)
Exhibit 47 Fertility Rates in Rest of Europe 2001—2015 (Live Births per Women)
Exhibit 48 Maternity Apparel Market in Rest of Europe ($ million)
Exhibit 49 Maternity Apparel Market Share in Rest of Europe by Product Type
Exhibit 50 Maternity Apparel Market in Rest of Europe by Product Type ($ million)
Exhibit 51 Spending by Global Middle Class (PPP, constant 2011 billion $ and shares)
Exhibit 52 Share of Female Labor Force in Select Countries in APAC 2012−2016 (%)
Exhibit 53 Maternity Apparel Market in APAC ($ million)
Exhibit 54 Maternity Apparel Market Share in APAC by Product Type
Exhibit 55 Maternity Apparel Market in APAC by Product Type ($ million)
Exhibit 56 Maternity Apparel Market Growth Rate (China vs India vs Rest of Asia) (%)
Exhibit 57 Maternity Apparel Market in India ($ million)
Exhibit 58 Internet Penetration in India 2008−2025
Exhibit 59 Maternity Apparel Market Share in India by Product Type
Exhibit 60 Maternity Apparel Market in India by Product Type ($ million)
Exhibit 61 Maternity Apparel Market in China ($ million)
Exhibit 62 GDP per Capita and Urban Population in China
Exhibit 63 Maternity Apparel Market Share in China by Product Type
Exhibit 64 Maternity Apparel Market in China by Product Type ($ million)
Exhibit 65 GDP of Select Countries in APAC ($ billion)
Exhibit 66 Maternity Apparel Market in Rest of Asia ($ million)
Exhibit 67 Maternity Apparel Market Share in Rest of Asia by Product Type
Exhibit 68 Maternity Apparel Market in Rest of Asia by Product Type ($ million)
Exhibit 69 Real GDP Change in Major Countries in Latin America 2015−2018 (%)
Exhibit 70 Unemployment Rate in Major Countries in Latin America 2015−2016 (%)
Exhibit 71 Maternity Apparel Market in Latin America ($ million)
Exhibit 72 Maternity Apparel Market Share in Latin America by Product Type
Exhibit 73 Maternity Apparel Market in Latin America by Product Type ($ million)
Exhibit 74 Maternity Apparel Market Growth Rate (Brazil vs Rest of Latin America) (%)
Exhibit 75 Ratio of Female to Male Labor Force Participation Rate in Brazil (%)
Exhibit 76 Maternity Apparel Market in Brazil ($ million)
Exhibit 77 Maternity Apparel Market Share in Brazil by Product Type
Exhibit 78 Maternity Apparel Market in Brazil by Product Type ($ million)
Exhibit 79 Maternity Apparel Market in Rest of Latin America ($ million)
Exhibit 80 Maternity Apparel Market Share in Rest of Latin America by Product Type
Exhibit 81 Maternity Apparel Market in Rest of Latin America by Product Type ($ million)
Exhibit 82 Maternity Apparel Market in MEA ($ million)
Exhibit 83 Maternity Apparel Market Share in MEA by Product Type
Exhibit 84 Maternity Apparel Market in MEA by Product Type ($ million)
Exhibit 85 Maternity Apparel Market Growth Rate (GCC vs Africa) (%)
Exhibit 86 Percentage Comparison of Disposable Incomes for Expatriates with Home Countries
Exhibit 87 Labor Force Participation Rate (Female) (% of female population ages 15+)
Exhibit 88 Maternity Apparel Market in GCC ($ million)
Exhibit 89 Maternity Apparel Market Share in GCC by Product Type
Exhibit 90 Maternity Apparel Market in GCC by Product Type ($ million)
Exhibit 91 Population of Africa by Age Structure 2016 (%)
Exhibit 92 Maternity Apparel Market in Africa ($ million)
Exhibit 93 Maternity Apparel Market Share in Africa by Product Type
Exhibit 94 Maternity Apparel Market in Africa by Product Type ($ million)
List of Tables
Table 1 Key Geographies
Table 2 Key Caveats
Table 3 Currency Conversion 2013−2016
Table 4 Real GDP per Capita Growth in Various Developing Countries 2013–2015
Table 5 Global Maternity Apparel Market by Product Type ($ million)
Table 6 Maternity Apparel Market in North America by Product Type ($ million)
Table 7 Maternity Apparel Market in US by Product Type ($ million)
Table 8 Maternity Apparel Market in Canada by Product Type ($ million)
Table 9 Maternity Apparel Market in Europe by Product Type ($ million)
Table 10 Maternity Apparel Market in UK by Product Type ($ million)
Table 11 Maternity Apparel Market in France by Product Type ($ million)
Table 12 Maternity Apparel Market in Rest of Europe by Type ($ million)
Table 13 Maternity Apparel Market in APAC by Type ($ million)
Table 14 Maternity Apparel Market in India by Product Type ($ million)
Table 15 Maternity Apparel Market in China by Product Type ($ million)
Table 16 Maternity Apparel Market in Rest of APAC ($ million)
Table 17 Maternity Apparel Market in Latin America ($ million)
Table 18 Maternity Apparel Market in Brazil ($ million)
Table 19 Maternity Apparel Market in Rest of Latin America ($ million)
Table 20 Maternity Apparel Market in MEA ($ million)
Table 21 Maternity Apparel Market in GCC by Product Type ($ million)
Table 22 Maternity Apparel Market in Africa by Product Type ($ million)
Table 23 Qualitative Summary of Global Maternity Apparel Market
Table 24 Quantitative Summary of Global Maternity Apparel Market ($ million)
Table 25 Quantitative Summary of Global Maternity Apparel Market by Product Type ($ million)
Table 26 Quantitative Summary of Global Maternity Apparel Market by Geography ($ million)
Table 27 Quantitative Summary of Global Maternity Daywear Apparel Market ($ million)
Table 28 Quantitative Summary of Global Maternity Nightwear Apparel Market ($ million)
Table 29 Quantitative Summary of Global Maternity Innerwear Apparel Market ($ million)
1 Research Methodology
2 Research objectives
3 Research process
4 Report Coverage
4.1 Market Definition
4.2 Base Year
4.3 Scope of Study
4.3.1 Market Segmentation by Product Type
4.3.2 Market Segmentation by Geography
5 Report Assumptions & Caveats
5.1.1 Inclusions
5.1.2 Exclusions
5.2 Currency Conversion rate
5.3 Market Derivation
6 Market at a Glance
7 Introduction
7.1.1 Per Capita GDP in Developing Markets
7.1.2 Dual-income Households in Developed Markets
8 Market Dynamics
8.1 Market Growth Enablers
8.1.1 Increased Demand for Stylish Maternity Wears, especially from Working Pregnant Women
8.1.2 High Demand from Developing Countries
8.2 Market Growth Restraints
8.2.1 Reduction in Birth Rates Worldwide
8.2.2 Delay in Marriage
8.3 Market Opportunities & Trends
8.3.1 Introduction of Organic and Radiation-proof Maternity Clothing
8.3.2 Introduction of Innovative Innerwear
8.3.3 Increased Sales through Online Maternity Shops
9 Value Chain Analysis
9.1 Overview
9.2 Raw Materials
9.3 Manufacturers
9.4 Distributors/Dealers
9.5 Retailers
9.6 End-user
10 Global Maternity Apparel Market
10.1 market Overview
10.2 Porter’s Five Forces Analysis
10.2.1 Threat of New Entrants
10.2.2 Bargaining Power of Suppliers
10.2.3 Bargaining Power of Buyers
10.2.4 Threat of Substitutes
10.2.5 Competitive Rivalry
11 Maternity Apparel Market By Type
11.1 Market Overview
11.2 Maternity Daywear
11.2.1 Market Size & Forecast
11.3 Maternity Nightwear
11.3.1 Market Size & Forecast
11.4 Maternity Innerwear
11.4.1 Market Size & Forecast
12 Global Maternity Apparel Market By Geography
12.1 Market Overview
13 North America: Maternity Apparel Market
13.1 Market Size & Forecast
13.2 Key Countries
13.2.1 US: Market Size & Forecast
13.2.2 Canada: Market Size & Forecast
14 Europe: Maternity Apparel Market
14.1 Market Size & Forecast
14.2 Key Countries
14.2.1 UK: Market Size & Forecast
14.2.2 France: Market Size & Forecast
14.2.3 Rest of Europe: Market Size & Forecast
15 APAC: Maternity Apparel Market
15.1 Market Size & Forecast
15.2 Key Countries
15.2.1 India: Market Size & Forecast
15.2.2 China: Market Size & Forecast
15.2.3 Rest of Asia: Market Size & Forecast
16 Latin America: Maternity Apparel Market
16.1 Market Size & Forecast
16.2 Key Countries
16.2.1 Brazil: Market Size & Forecast
16.2.2 Rest of Latin America: Market Size & Forecast
17 MEA: Maternity Apparel Market
17.1 Market Overview
17.2 Key REGIONS
17.2.1 GCC: Market Size & Forecast
17.2.2 Africa: Market Size & Forecast
18 Competitive Landscape
18.1 Competition Overview
19 Key Company Profiles
19.1 ASOS
19.1.1 Business Overview
19.1.2 Product Offerings
19.1.3 Key Strengths
19.1.4 Key Strategies
19.1.5 Key Opportunities
19.2 Seraphine
19.2.1 Business Overview
19.2.2 Product Offerings
19.2.3 Key Strengths
19.2.4 Key Strategies
19.2.5 Key Opportunities
19.3 Cake maternity
19.3.1 Business Overview
19.3.2 Product Offerings
19.3.3 Key Strengths
19.3.4 Key Strategies
19.3.5 Key Opportunities
19.4 Destination Maternity
19.4.1 Business Overview
19.4.2 Business Segment
19.4.3 Product Offerings
19.4.4 Key Strengths
19.4.5 Key Strategies
20 Other Prominent Companies
20.1 ANITA Dr. Helbig
20.1.1 Product Offerings
20.1.2 Key Strengths
20.2 Belabumbum
20.2.1 Product Offerings
20.2.2 Key Strengths
20.3 BOOBDESIGN
20.3.1 Product Offerings
20.3.2 Key Strengths
20.4 Bravado Designs
20.4.1 Product Offerings
20.4.2 Key Strengths
20.5 Brunelli & Co
20.5.1 Product Offerings
20.5.2 Key Strengths
20.6 GAP
20.6.1 Product Offerings
20.6.2 Key Strengths
20.7 H&M
20.7.1 Product Offerings
20.7.2 Key Strengths
20.8 Hotmilk Lingerie
20.8.1 Product Offerings
20.8.2 Key Strengths
20.9 House of Napius
20.9.1 Product Offerings
20.9.2 Key Strengths
20.1 Mamacouture
20.10.1 Product Offerings
20.10.2 Key Strengths
20.11 PinkBlush Maternity
20.11.1 Product Offerings
20.11.2 Key Strengths
20.12 Tiffany Rose
20.12.1 Product Offerings
20.12.2 Key Strengths
20.13 Yashram Lifestyle Brands
20.13.1 Product Offerings
20.13.2 Key Strengths
20.14 Zivame
20.14.1 Product Offerings
20.14.2 Key Strengths
21 Report Summary
21.1 Key Takeaways
21.2 Qualitative Summary of Maternity Apparel Market
21.3 Quantitative Summary of Maternity Apparel Market
22 Appendix
22.1 List of Abbreviations
Select a license type that suits your business needs
Single User Licence
- Report accessible by one user only
- Free 10% or 3 days of customization
- Free post-sale service assistance
- Continuous support through email
5 User Licence
- Report accessible by 5 users within the organization
- Free 15% or 4.5 days of customization
- Continuous support through email and telephone
- Free analyst hour
- Free Upgrade: If an updated report published within 180 days of purchase, you will get the revised report free of charge
Corporate Licence
- Free Datasheet worth $1500
- Report accessible by the entire organization
- Free 20% or 6 days of customization
- Free post-sale service assistance
- Continuous support through email and telephone
- Direct access to lead analysts
- Free analyst hour
- Free Upgrade: If an updated report published within 180 days of purchase, you will get the revised report free of charge
Datasheet Licence
- Report accessible by 1 user only
- Free 15% or 32 hours of customization
- Free post-sale service assistance
- Direct access to lead analysts
Frequently Asked Questions
What is the maternity apparel market size and growth forecast?
What are the factors impacting the growth of the maternity apparel market?
Who are the key players in the maternity apparel market?
Which segment is contributing to the maternity apparel market growth?