Smart Home Hub Market - Global Outlook and Forecast 2017-2022

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SMART HOME HUB MARKET SIZE WILL REACH OVER USD 327 MILLION BY 2022, GROWING AT A CAGR OF AROUND 4% DURING 2016-2022

Smart Home Hub Market Size, Share, & Trends Analysis Report By Type (Rule-based and AI-integrated), by Distribution Channels ((Retail stores (Mass market players and Electronic stores) and Online stores), and by Geography (APAC, Europe, North America, and ROW) Global Analysis Report, Global Outlook, Market Trends, Competitive Landscape, Share, Growth Potential & Forecast, 2017 – 2022
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SMART HOME HUB MARKET REPORT SCOPE

REPORT ATTRIBUTEDETAILS
Market Size (Revenue)USD 327 MILLION (2022)
Market Size (UNIT SHIPMENT)3,914 THOUSAND UNITS (2022)
CAGR4% (2016-2022)
Base Year2016
Historic Year2014-2015
Forecast Year2022
Market SegmentsBy Type (Rule-based and AI-integrated), by Distribution Channels ((Retail stores (Mass market players and Electronic stores) and Online stores)
Geographic AnalysisAPAC, Europe, North America, and ROW
Countries CoveredUS, Canada, UK, Germany, France, Italy, Spain, Nordic Countries, Rest of Europe, China, South Korea, India, Brazil, UAE, Saudi Arabia, and South Africa
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INDUSTRY INSIGHTS 

Smart home hub is a network device. They act as a place of convergence where data and information arrive from one or several devices and is forwarded in one or more directions. A smart home hub has a built-in switch to maintain the information that decides where the data is forwarded and the way it is being forwarded. These devices are controlled by end-users using a connected home application. Support for automation software such as “If This Then That” (IFTTT) is also included in some devices. This allows end-users to create chains of simple conditional statements. Many vendors sell smart home hubs as components in connected home kits.

The global smart home hub market is expected to cross 3.9 million units, growing at a CAGR of 5.4% during the forecast period 2016-2022. The increase in per capita income and the number of dual-income households constitute the basis of increasing spending on innovative devices such as smart home hub. Apart from an increasing demand from developed markets, factors such as the integration of voice-assistance technology in household appliances and enhanced marketing and visibility of these products online have contributed to the growth of the market.

The report provides a holistic view of the global smart home hub market, the companies involved in the market, and the factors driving its growth. The report also provides information on some of the latest trends that have started to surface and are likely to become strong market driving forces over the next five years. This report also provides the Porter’s Five Forces analysis along with a description of each force and its impact on the market. Further the report also provides complete value chain analysis of the global point of sale terminal market.

SMART HOME HUB MARKET KEY VENDOR ANALYSIS 

The international players dominate market

The global smart home hub market is dominated by vendors that have international presence. Many international players are expected to expand their presence worldwide during the forecast period, especially in the fast-developing countries in APAC and Latin America to gain market share. Major vendors mentioned in the report Flex (Wink Labs), LG Electronics, and Samsung.

Other prominent vendors included in the report are Alphabet, Apple, Control4, Cozify, Invoxia, Logitech International, Lowe’s (Iris), Lutron Electronics, SmartBeings, Smartlabs (Insteon), Vera Control, Vivint, Zipato (Tri plus grupa).

SMART HOME HUB MARKET DYNAMICS

Increasing investment on IoT by vendors and rising push for digital economy to drive the global market.

Increasing number of connected devices in households, growing popularity of voice-first technology, increasing investment on IoT by vendors and rising push for digital economy in developing economies are the latest trends that the market is going to foresee. These emerging trends are going to boost the market during the forecast period.  The report outlines and describes major trends, growth drivers, and restraint of the market.

Increased instances of voice searches, high penetration of broadband and internet connections, and high adoption of smart or connected homes are among the major factors providing the momentum for the growth of the market.

The online channel dominated the smart home hub market in North America compared to retail channels in 2016. However, retail sales would increase significantly during the forecast period due to increasing shelf-presence of these devices in retail stores such as Walmart, Target, and Best Buy.

SMART HOME HUB MARKET GEOGRAPHICAL ANALYSIS 

North America is likely to witness the sale of 1.66 million units in 2022

This report considers five major regions: APAC, Europe, MEA, North America, and Latin America.

An increase in annual savings of end-users and their enhanced spending sentiments because of the economic recovery has increased the demand for connected home hub in North America. The market in North America is likely to witness the sale of 1.66 million units in 2022. The US is the key country having a majority of market share in the region. The major reason for the growth in demand in Europe is the introduction of upgraded smart home hubs in the market by vendors. A high penetration of smart devices in the UK and Germany paves a significant market penetration opportunity for smart home hub.

Urbanization of developing countries in APAC is expected to bolster the demand. While China accounted for major market for smart home hubs in 2016, countries such as Japan, South Korea, and India are expected to witness increased demand due to improving the quality of life and increasing per capita disposable income in these countries during the forecast period.

The smart home hub market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:

Type

  • Rule-based
  • AI-integrated 

Distribution Channels

  • Retail stores
    • Mass market players
    • Electronic stores
  • Online stores

Geography

  • APAC
  • Europe
  • North America
  • ROW

Frequently Asked Questions

What is the smart home hub market size and growth forecast?

The smart home hub market size to reach revenues of over $327 million, growing at CAGR of around 4% during 2016-2022.

What are the factors impacting the growth of the smart home hub market?

The integration of voice-assistance technology in household appliances and enhanced marketing and visibility of these products online have contributed to the growth of the market.

Who are the key players in the smart home hub market?

The key players in the smart home hub market are Flex (Wink Labs), LG Electronics, and Samsung.

Which segment is contributing to the smart home hub market growth?

The online channel dominated the smart home hub market in North America compared to retail channels in 2016.

The global smart home hub market is expected to cross 3.9 million units, growing at a CAGR of 5.4% during the forecast period 2016−2022. Increased penetration of broadband and internet and the high adoption of smart homes are the primary factors that are driving the growth of the market. North America is expected to remain the largest segment, whereas the low penetration of smart home hub in APAC and RoW will affect the market growth.

      Smart Home Hub Market by Distribution channels

Global Smart Home Hub Market by Distribution Channel

Report Timeline

  • Historic Year:              2014−2015
  • Base Year:                  2016  
  • Forecast Year:            2017−2022  

 

Major Vendors included in the report are as following:

  • Flex (Wink Labs)
  • LG Electronics
  • Samsung

Other prominent vendors included in the report are Alphabet, Apple, Control4, Cozify, Invoxia, Logitech International, Lowe’s (Iris), Lutron Electronics, SmartBeings, Smartlabs (Insteon), Vera Control, Vivint, Zipato (Tri plus grupa).

 

Scope of the Report

The report considers the present scenario of the global smart home hub market and its strategic assessment for the period 2017–2022. It includes a detailed study of growth drivers, trends, and restraints. The report also profiles the leading vendors in the market and other key vendors.

The market size includes the sale of smart home hubs used by individuals for the home purpose only. It excludes the revenue generated from the sale of smart voice-assistant speakers. The report differentiates smart hubs from smart voice-assistant speakers on the basis that smart hubs are compatible with a wide range of smart things as well as smartlight bulbs, switches, plugs, and outlets. Samsung SmartThings, LG SmartThinQ and Hub Robot, Wink Hub, and Vivint Hub are a few examples.

It provides the analysis of key segments of the market by distribution channel, geography, country, and vendors. It provides a comprehensive analysis of the revenue from the following segments:

 

Type

  • Rule-based
  • AI-integrated

 

Distribution Channels

  • Retail stores
    • Mass market players
    • Electronic stores
  • Online stores

Geography

  • APAC
  • Europe
  • North America
  • RoW

The report also includes a detailed study of major trends, drivers, and restraints for each region.

List of Exhibits

Exhibit 2         Segmentation of Smart Home Hub Market

Exhibit 3         Market Size Calculation Approach

Exhibit 4         Dual-income Households in US

Exhibit 5         Primary Reason for Using Voice Assistants and Voice Searches in US 2016

Exhibit 6         Primary Place of Voice Usage by US Nationals 2016

Exhibit 7         Voice Query on Hound Application in US by Major Categories

Exhibit 8         Total Fixed Broadband Subscriptions by Various Countries as of June 2016 (million)

Exhibit 9         Total Mobile Broadband Subscriptions by Select Countries as of June 2016 (million)

Exhibit 10       Number of Smart Homes North America and Europe (million units)

Exhibit 11       Global Smart Voice-assistant Speaker Market by Historical Data

Exhibit 12       Internet Penetration March 2017

Exhibit 13       Smart Home Device Market in US (million units)

Exhibit 14       Google Trends for Voice Searches June 2008–March 2017

Exhibit 15       Increasing Share of Voice Searches by Timeline

Exhibit 16       Economic Impact of IoT in Various Settings by 2025 (impact in $ trillion)

Exhibit 17       Expected Contribution of Mobile Internet and IoT in GDP Growth in APAC by 2025

Exhibit 18       Sensitivity Analysis of Key Market Trends 2016–2022

Exhibit 19       Value Chain Analysis of Smart Home Hub 2016

Exhibit 20       A Schematic Diagram of Smart Home Ecosystem

Exhibit 21       Key Vendors in Smart and Connected Markets 2016

Exhibit 22       Vendor Mapping in Smart and Connected Markets 2016

Exhibit 23       Number of Smart Device Ownership in Developed Countries 2016

Exhibit 24       Smart Home Market in US ($ billion)

Exhibit 25       Smart Home Market in UK ($ billion)

Exhibit 26       Smart Home Market in Germany ($ billion)

Exhibit 27       Smart Home Market in France ($ billion)

Exhibit 28       Smart Home Market in Italy ($ billion)

Exhibit 29       Smart Home Market in China ($ billion)

Exhibit 30       Global Smart Home Hub Market by Historical Data

Exhibit 31       Global Smart Home Hub Market (thousand units)

Exhibit 32       End-user of Voice Search by Age Category October 2016–March 2017

Exhibit 33       Global Smart Home Hub Market ($ million)

Exhibit 34       Smart Home Hub Vs. Smart Voice-assistant Speaker CAGR Comparison (2016-2022)

Exhibit 35       ASP of Smart Home Hubs ($)

Exhibit 36       Global Urban and Rural Human Population (million)

Exhibit 37       Women Workforce in Japan

Exhibit 38       Penetration of Smartphones in North America, Western Europe, and APAC

Exhibit 39       Increasing Influence of Internet on Buyers’ Purchasing Behavior (%)

Exhibit 40       Five Forces Analysis 2016

Exhibit 41       Global Smart Home Hub Market by Distribution Channels

Exhibit 42       Distribution Flow of Smart Home Hubs

Exhibit 43       Global Smart Home Hub Market by Distribution Channels 2016

Exhibit 44       Market Share of Various Regions in Global Smart Home Hub Market

Exhibit 45       CAGR Comparison of Key Geographies

Exhibit 46       Smart Home Hub Market in North America by Historical Data

Exhibit 47       Annual Saving Ratio of US

Exhibit 48       Smart Home Hub Market in North America (thousand units)

Exhibit 49       Change in US GDP Growth Rate

Exhibit 50       Smart Home Hub Market in North America ($ million)

Exhibit 51       Smart Home Hub Market in North America by Key Country 2016

Exhibit 52       Smart Home Hub Market in Europe by Historical Data

Exhibit 53       Smart Home Hub Market in Europe (thousand units)

Exhibit 54       Changes in Per Capita Disposable Income in EU-28 Countries

Exhibit 55       Annual Saving Ratio of Western European Countries

Exhibit 56       Change in Annual Household Disposable Income in Europe (%)

Exhibit 57       Smart Home Hub Market in Europe ($ million)

Exhibit 58       Smart Home Hub Market in Europe by Key Countries (Unit Shipment) 2016

Exhibit 59       Smart Home Hub Market in APAC by Historical Data

Exhibit 60       Smart Home Hub Market in APAC (thousand units)

Exhibit 61       China, India, and South Korea Gross Domestic Saving Percentage

Exhibit 62       Increase in Urban Population in APAC (Overall Population %)

Exhibit 63       Smart Home Hub Market in APAC ($ million)

Exhibit 64       Comparison of Southeast Asian Countries with Income Brackets

Exhibit 65       Urban Households in China: Income Breakup

Exhibit 66       Smart Home Hub Market in RoW by Historical Data

Exhibit 67       Smart Home Hub Market in RoW (thousand units)

Exhibit 68       Smart Home Hub Market in RoW ($ million)

Exhibit 69       Overview of Market Concentration in Various Geographies 2016

           

           

List of Tables            

Table 1            Products Considered for Market Size Estimation

Table 2            Key Geographies Definition

Table 3            Key Caveats

Table 4            Currency Conversion Rate

Table 5            Several Virtual Assistants in Market (May 2017)

Table 6            Real GDP per Capita Growth in Various Developing Countries 2013–2015

Table 7            YOY Impact of Market Growth Enablers

Table 8            Impact of Market Growth Enablers on Geographies

Table 9            Average Internet Speed in Select APAC Countries 2016

Table 10         YOY Impact of Market Restraints

Table 11         Impact of Market Restraints on Geographies

Table 12         Average IoT Expenditure by Various Industries 2015 (overall % of revenue)

Table 13         Digitization Plans of Select Countries in APAC

Table 14         YOY Impact of Market Opportunities & Trends

Table 15         Impact of Market Opportunities & Trends on Geographies

Table 16         Opportunities and Impact for Solution Providers in Connected Living Market 2016

Table 17         Key Market Development in Smart Home Market

Table 18         Smart Home Market in Key Countries

Table 19         Vendor Ranking – Global Smart Home Hub Market 2016

Table 20         Smart Hubs by Flex

Table 21         Smart Hubs by LG

Table 22         Smart Home Hubs by Samsung

Table 23         Qualitative Summary of Global Smart Home Hub Market

Table 24         Quantitative Summary of Global Smart Home Hub Market by Geography (thousand units)

Table 25         Quantitative Summary of Global Smart Home Hub Market by Geography( Unit Shipment) (%)

Table 26         Quantitative Summary of Global Smart Home Hub Market by Geography ($ million)

Table 27         Quantitative Summary of Global Smart Home Hub Market by Geography (Revenue) (%)

           

           

1          Research Methodology

2          Research Objectives

3          Research Process

4          Report Coverage

4.1       Market Definition

4.2       Base Year

4.3       Scope of Study

4.3.1   Market Segmentation by Distribution Channel

4.3.2   Market Segmentation by End-User

4.3.3   Market Segmentation by Geography

 

5          Report Assumptions & Caveats

5.1       Currency Conversion Rate

5.2       Market Derivation

 

6          Market at a Glance

7          Introduction

7.1       Emergence of Virtual-Assistance Technology

7.2       Macroeconomic Factors Driving Market Growth

7.2.1   Per Capita GDP In Developing Markets

7.2.2   Dual-Income Households in Developed Markets

 

8          Market Dynamics

8.1       Market Growth Enablers

8.1.1   Increased Instances of Voice Searches

8.1.2   Penetration of Broadband and Internet Connections

8.1.3   Increased Adoption of Smart Homes

8.2       Impact of Market Growth Enablers

8.3       Impact of Market Growth Enablers on Geographies

8.4       Market Restraint

8.4.1   Threat of Substitute: Smart Voice-Assistant Speakers

8.4.2   Low Internet Penetration in Developing Economies

8.4.3   Security Issues and Ethical Concerns

8.5       Impact of Market Restraints

8.6       Impact of Market Restraints on Geographies

8.7       Market Opportunities & Trends

8.7.1   Increasing Number of Connected Devices In Households

8.7.2   Increasing Popularity of Voice-First Technology

8.7.3   Increasing Investment on Iot By Vendors

8.7.4   Growing Push for Digital Economy in Developing Economies

8.8       Impact of Market Opportunities & Trends

8.9       Impact of Market Opportunities & Trends on Geographies

8.10    Sensitivity Analysis of Key Market Trends

 

9          Value Chain Analysis

9.1       Overview

9.1.1   Raw Materials

9.1.2   Manufacturers

9.1.3   Distributors/Dealers

9.1.4   Retailers

9.1.5   End-User

 

10        Smart Homes Overview

10.1    Introduction

10.2    IoT Specialized Network

10.2.1 Bluetooth

10.2.2 Zigbee

10.2.3 Z-Wave

10.2.4 Thread

10.2.5 Wi-Fi

10.2.6 Cellular

10.3    Opportunities in Connected Living Market

10.4    Market Development

10.5    Smart Device Ownership in Developed Countries

10.6    Smart Home Market by Key Country

10.6.1 US

10.6.2 UK

10.6.3 Germany

10.6.4 France

10.6.5 Italy

10.6.6 China

10.6.7 Other Prominent Countries

 

11        Global Smart Home Hub Market

11.1    Market Size And Forecast 2014-2015

11.2    Market Size And Forecast 2016−2022

11.3    Porter’s Five Forces Analysis

11.3.1 Threat Of New Entrants

11.3.2 Bargaining Power Of Suppliers

11.3.3 Bargaining Power Of Buyers

11.3.4 Threat Of Substitutes

11.3.5 Competitive Rivalry

 

12        Smart Home Hub Market By Distribution Channels

12.1    Market Overview

12.1.1 Manufacture, Production, And Distribution

12.1.2 Distribution Through Retail Stores

12.1.3 Distribution Through Online Websites

 

13        Smart Home Hub Market by Geography

13.1    Market Overview

 

14        North America: Smart Home Hub Market

14.1    Historical Market Size 2014−2015

14.2    Market Size and Forecast 2016−2022

14.3    Key Countries

14.4    Leading Trend, Enablers, And Restraint

 

15        Europe: Smart Home Hub Market

15.1    Historical Market Size 2014−2015

15.2    Market Size and Forecast 2016−2022

15.3    Key Countries

15.4    Leading Trend, Enablers, And Restraint

 

16        APAC: Smart Home Hub Market

16.1    Historical Market Size 2014−2015

16.2    Market Size and Forecast 2016−2022

16.3    Key Countries

16.4    Leading Trend, Enablers, And Restraint

 

17        RoW: Smart Home Hub Market

17.1    Historical Market Size 2014−2015

17.2    Market Size and Forecast 2016−2022

17.3    Key Countries

17.4    Leading Trend, Enablers, And Restraint

 

18        Competitive Landscape

18.1    Competition Overview

18.2    Market Ranking Analysis

18.3    Market Structure And Mapping Of Competition

18.3.1 Herfindahl-Hirschman Index

19        Key Company Profiles

19.1    Flex (Wink Labs)

19.1.1 Business Overview

19.1.2 Flex (Wink Labs) In Smart Home Hub Market

19.1.3 Major Product Offerings

19.1.4 Key Strategies

19.1.5 Key Strengths

19.1.6 Key Opportunities

19.2    LG Electronics

19.2.1 Business Overview

19.2.2 LG Electronics In Smart Home Hub Market

19.2.3 Major Product Offerings

19.2.4 Key Strategies

19.2.5 Key Strengths

19.2.6 Key Opportunities

19.3    Samsung Electronics

19.3.1 Business Overview

19.3.2 Samsung Electronics In Smart Home Hub Market

19.3.3 Major Product Offerings

19.3.4 Key Strategies

19.3.5 Key Strengths

19.3.6 Key Opportunities

20        Other Prominent Companies

20.1    Alphabet

20.1.1 Business Overview

20.1.2 Product Offering

20.1.3 Strategy

20.1.4 Strength

20.2    Apple

20.2.1 Business Overview

20.2.2 Product Offering

20.2.3 Strategy

20.2.4 Strength

20.3    Control4

20.3.1 Business Overview

20.3.2 Product Offering

20.3.3 Strategy

20.3.4 Strength

20.4    Cozify

20.4.1 Business Overview

20.4.2 Product Offering

20.4.3 Strategy

20.4.4 Strength

20.5    Icontrol Networks

20.5.1 Business Overview

20.5.2 Product Offering

20.5.3 Strategy

20.5.4 Strength

20.6    Invoxia

20.6.1 Overview

20.6.2 Product Offering

20.6.3 Strategy

20.6.4 Strength

20.7    Logitech International

20.7.1 Business Overview

20.7.2 Product Offering

20.7.3 Strategy

20.7.4 Strength

20.8    Lowe’s (Iris)

20.8.1 Business Overview

20.8.2 Product Offering

20.8.3 Strategy

20.8.4 Strength

20.9    Lutron Electronics

20.9.1 Business Overview

20.9.2 Product Offering

20.9.3 Strategy

20.9.4 Strength

20.1    SmartBeings

20.10.1 Business Overview

20.10.2 Product Offering

20.10.3 Strategy

20.10.4 Strength

20.11  Smartlabs (Insteon)

20.11.1 Business Overview

20.11.2 Product Offering

20.11.3 Strategy

20.11.4 Strength

20.12  Vera Control

20.12.1 Business Overview

20.12.2 Product Offering

20.12.3 Strategy

20.12.4 Strength

20.13  Vivint

20.13.1 Business Overview

20.13.2 Product Offering

20.13.3 Strategy

20.13.4 Strength

20.14  Zipato (Tri Plus Grupa)

20.14.1 Business Overview

20.14.2 Product Offering

20.14.3 Strategy

20.14.4 Strength

 

21        Report Summary

21.1    Key Takeaways

21.2    Strategic Recommendations

21.3    Qualitative Summary of Global Smart Home Hub Market

21.4    Quantitative Summary of Global Smart Home Hub Market

 

22        Appendix

22.1    List of Abbreviations

           

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Frequently Asked Questions

What is the smart home hub market size and growth forecast?

The smart home hub market size to reach revenues of over $327 million, growing at CAGR of around 4% during 2016-2022.

What are the factors impacting the growth of the smart home hub market?

The integration of voice-assistance technology in household appliances and enhanced marketing and visibility of these products online have contributed to the growth of the market.

Who are the key players in the smart home hub market?

The key players in the smart home hub market are Flex (Wink Labs), LG Electronics, and Samsung.

Which segment is contributing to the smart home hub market growth?

The online channel dominated the smart home hub market in North America compared to retail channels in 2016.