The battle ropes market is likely to post a CAGR more than 11% during 2017-2023
Arizton’s recent market research report on the global battle ropes market provides comprehensive industry analysis, trend forecasts, and competitive analysis. The research study segments the market by use (indoor and outdoor), by end-user (gym and fitness centers and individuals), by type (<30 feet, 30 feet, 40 feet, 50 feet, and >50 feet), by geography (North America, APAC, Europe, MEA, and Latin America), and offers detailed competitive analysis.
The global battle ropes market is estimated to generate revenues of around $492 million by 2023 and is projected to grow at a CAGR of more than 11% during the forecast period. The growing demand for nutritional supplements, fitness products, beauty and anti-aging products and services due to an increased mind and body wellness and fitness consulting will propel market growth. The increasing enrollments into gyms, fitness centers, and clubs across both developed and emerging nations will attribute to the development of the global battle ropes market.
The top 3 drivers and trends driving the growth of the global battle ropes market are discussed below:
Need for a balanced workout regimen to drive the prominence of battle ropes
The extensive use of these ropes to alter the entire body composition and result in a defined and higher endurance is augmenting the growth of the global battle ropes market. These ropes are used to challenge one’s fitness regime and can match intensity levels of cardio machine, free weight, or jump rope altogether. The intense sprints sessions of these ropes lead to a high-intensity workout session that offers benefits derived from 2 hours of weight training. HIIT training with these products can potentially burn as much as 300-500 calories per 30 mins. Such benefits associated with this fitness product is augmenting the demand for it in the global market. The significant advantages of these ropes over conventional training equipment while ensuring a balanced workout that can be customized according to the preferences and requirements of the end-users will attribute to the growth of the global battle ropes market.
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Increased health awareness and easily accessible digital content to drive the learn-it-yourself trend
The advent of smartphones and exponential proliferation of Internet is creating a new realm of business opportunities leading players in the fitness industry. The rise of the e-commerce industry that enables easy display and supply of innovative and trending fitness products and supplements is fueling the growth of the global battle ropes market. The availability of better connectivity between trainers and trainees is facilitating self-learning and peer learning by leveraging a large video repository on the Internet and cloud. The adoption of smartphones and mobile devices offers access to end-users to fitness regimes, recommendations, and suggestions that enable consumers to enhance their personal experiences. The internet is empowering individuals to access fitness and healthcare data without hiring expensive personal trainers. The availability these products online websites for around $50 will drive the adoption of these ropes among the early buyers and novice users. The increasing awareness will boost the rise of innovative fitness devices and other supplements thereby, contributing to the demand in the global battle ropes market during the forecast period.
Custom fitness services integrated with the product purchase
The growing demand for customized fitness services with product purchase is propelling the development of the global battle ropes market. Some of the trends influencing the fitness industry include the rise of wearables that offer fitness metrics, yoga gains universal acceptance, lifestyle and fitness apps on smartphones replaces personal trainers, and better availability and awareness about fitness products and supplements. These trends are encouraging the introduction of subscription services such as trainer support, supplement supplies, and cloud health monitoring in the fitness industry. The trend of self-learning and wide availability of home gym equipment will revolutionize the global battle ropes market.
The leading vendors in the global battle ropes market are NEXPro, Titan Fitness, LLC, Fitness Solutions, LLC, Rep Fitness, Onnit, Trademark Innovations, Muscle Ropes, Rope Fit, Body-Solid Inc., EliteSRS Fitness, Garage Fit, Bulldog Gear, Ropeservices UK, Rogue Fitness, Fringe Sports, Physical Company, and ExerciseRopes.
The report also offers a detailed study of major trends, drivers, challenges, and also provides the market size and forecast for major geographical regions and key countries.
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