The increasing acceptance of the pet parenting concept is a major factor driving the sale of pet grooming products
The pet grooming market size will reach USD 5 billion by 2024, growing at a CAGR of 5% during 2018-2024. The rising popularity of mobile pet grooming services is likely to drive the pet grooming market. Hectic lifestyle, improved disposable incomes, and the rise in the number of aged owners are the major factors driving the growth of mobile grooming services. Unlike traditional grooming service providers, mobile groomers provide flexibility in services. Hence, the growing pet groomer services and the increasing adoption are likely to increase the scope of the pet grooming market.
Further, the acceptance of the pet parenting concept is a significant factor driving the sale of grooming products. Vendors are exploring opportunities in the pet grooming market to commercialize their products and services. Hence, the humanization of pets is expected to boost the pet food market, thereby increasing the demand for high-quality grooming products and services.
The growing demand for natural, organic, and eco-friendly pet products is further driving the natural pet grooming market. Consumers are increasingly looking for organic or natural products, including shampoo and sprays. Although these products constitute a small and premium segment in the overall market, the demand is likely to drive the market during the forecast period.
Premiumization is expected to influence the market. Increased product innovations are highly influencing pet grooming business. Dog sunscreen, deodorants, and other cosmetics are increasingly becoming popular among the pet owners.
Hence, the rise in the pet parenting concept, the increased adoption of shelter pets and stability in the economic situation are likely to drive the market during the forecast period.
The global pet grooming market size is growing at an impressive CAGR of over 5% during 2018–2024.
PET GROOMING MARKET SEGMENTATION
The global research report includes a detailed segmentation by
- Distribution Channels
INSIGHTS BY PRODUCTS
The awareness of pet grooming is increasing the demand for specialized shampoos and conditioners for bathing
One of the primary drivers for the growth of the pet shampoo market is the rising pet care awareness worldwide. Vendors are continuously introducing specialized shampoos and conditioners which is contributing to the growth of the pet care market. The segment is expected to witness increased growth in the APAC region. The growth is due to the rising disposable income and the increasing number of animal ownership.
Brushing and combining of dog’s and cat’s hair or coat forms an important part of pet grooming. The brushes and combs segment constitutes the second-largest for the basic pet grooming market.
Similarly, the trimming, cutting, and other segments are likely to increase their shares during the forecast period. The growth is due to the need to improve the appearance of the pet and maintain hygiene. Also, the rise in awareness of pet growing is driving the market for trimming and styling products.
The increased availability of grooming products through online as well as offline channels is likely to drive the pet brushes, combs, clippers, & scissors for nails during the forecast period. Also, the increasing grooming expos are boosting the market.
INSIGHTS BY PET TYPES
The demand for premium and specialized pet grooming products is a crucial factor for high shares in North America and Europe markets
Dogs and cats are the most commonly adopted animals worldwide. The growing popularity of the pet humanization concept, the increasing integration of grooming products in the pet retail market, the growing mobile grooming services, and the rising ownership are increasing the pet grooming products market share in 2018. The high demand for premium and specialized grooming products is a key factor for high shares of North America and Europe. However, the other animal segment is also significantly contributing to the growth of the market.
INSIGHTS BY DISTRIBUTION
Internet retailing is expected to witness rapid growth during the forecast period
Supermarkets and hypermarkets are the most popular distribution modes of pet products in the market. Grooming products are mainly sold through retail distribution channels such as pet superstores and shops, veterinary clinics, supermarkets and hypermarkets and other stores such as departmental stores, breeders, variety stores, warehouse clubs, pharmacies and drugstore, and kiosks.
The growing trend of pet humanization and the increased demand for pet grooming products have boosted the retail distribution market significantly. Further, the onset of mass-premium products has led to the sale of premium products in mass merchants, thereby increasing the sale in supermarkets and hypermarkets.
Pet specialty stores, veterinary clinics, and online retailing are the other modes of product distribution, which are significantly contributing to the market. Internet retailing constituted over 6% of the market share in 2018. However, this distribution model is expected to witness rapid growth during the forecast period. The growth is due to the increased preference of millennials to shop online and the availability of attractive subscription programs. The supermarkets and hypermarkets accounted for the highest share of the pet distribution market. Also, the internet retailing is expected to witness the fastest growth during the forecast period.
INSIGHTS BY GEOGRAPHY
The popularity of the pet humanization concept is expected to drive the APAC market by 2024
North America was the largest market for pet grooming products with approximately 43% market share in 2018. This rising trend of pet humanization in the region is driving the growth in demand for grooming products. The introduction of innovative pet products, the high number of animal ownership, and the increased demand for premium animal care products are expected to drive the market in North America during the forecast period.
Europe accounted for the second-largest market for grooming products in 2018. The growing domesticated animal population, the rise in internet retailing in Europe, and changing lifestyles, including delayed marriages, is supporting the pet care products. Further, the premiumization of pet care products is being experienced in the Europe market.
APAC is expected to emerge as the fastest market during the forecast period. The growing pet ownership, changing demographics, improving socio-economic conditions, and the concept of pet humanization are driving the APAC market during the forecast period.
KEY VENDOR ANALYSIS
The global pet grooming market is fragmented in nature. The vendors are competing based on product quality, new products, and competitive pricing. Thus, consumer choices and preferences differ from region to region and keep changing over time in response to geographical, demographic, and social trends, economic circumstances, and marketing efforts of competitors. Due to the highly competitive and volatile environment, the future growth mainly depends on the ability to expect, measure, and adapt to constantly changing trends and successfully introduce new or improved products promptly.
The market is characterized by the presence of diversified global vendors with few local vendors and regional vendors who are finding it challenging to compete with global players, especially in terms of quality and technology. The competition in the pet grooming products market is expected to intensify during the forecast period with an increase in product innovations, technological innovations, and mergers and acquisitions. Several players are expected to widen their reach during the forecast period, particularly in the APAC region.
The global market research report offers revenue and forecast insights for the following segments:
Segmentation by Product
- Shampoo and Conditioners
- Brushes and Combs
- Hair Clippers and Trimmers
- Wall Clippers and Fliers
- Supermarkets &Hypermarkets
- Specialty Stores
- Veterinary Clinics
- Internet Retailing
- North America
- Latin America
- South Africa
- Saudi Arabia