Teeth Whitening Market - Global Outlook and Forecast 2021-2026

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TEETH WHITENING MARKET SIZE TO REACH USD 7.99 BILLION BY 2026, GROWING AT A CAGR OF 6.33% DURING THE PERIOD 2021-2026

Teeth Whitening Market Size, Share, & Trend Analysis Report by

  • Whitening Products: Toothpaste, Strips, Gels, and Others
  • Application: At-home and In-office
  • Composition: Bleaching Agents and Non-Bleaching Agents
  • Distribution: Offline (Mass Market Players, Wholesale Distributors, Grocery Store, Drug Store, Dental Clinic, and Others) and Online)
  • Geography: North America, APAC, Europe, Latin America, and the Middle East & Africa

Industry Analysis Report, Regional Outlook, Growth Potential, Price, Trends, Competitive Market Share & Forecast 2021–2026

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TEETH WHITENING MARKET REPORT SCOPE

REPORT ATTRIBUTEDETAILS
Market SizeUSD 7.99 Billion (2026)
CAGR6.33% (2021-2026)
Base Year2020
Forecast Year2021-2026
Market SegmentsWhitening Products (Toothpaste, Strips, Gels, and Others), Application (At-home and In-office), Composition (Bleaching Agents and Non-Bleaching Agents), Distribution (Offline (Mass Market Players, Wholesale Distributors, Grocery Store, Drug Store, Dental Clinic, and Others) and Online)
Geographic AnalysisNorth America, APAC, Europe, Latin America, and Middle East & Africa
Countries CoveredUS, Canada, Germany, UK, France, Spain, Italy, Benelux, Nordic, China, Japan, South Korea, Australia, Brazil, Mexico, Argentina, South Africa, Saudi Arabia, UAE, and Turkey
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MARKET INSIGHTS

The global teeth whitening market size is expected to reach USD 7.99 billion, growing at a CAGR of 6.33% by 2026. The teeth whitening toothpaste segment has the largest market share. The rising awareness among the consumers to have a healthier and white smile as it plays a significant role in their personality increases prominence for oral health and hygiene. With the easy availability of the various whitening products, the demand for teeth whitening treatment is expected to gain traction among consumers. Vendors focus on offering new and updated solutions for teeth whitening products. Procter & Gamble, Colgate-Palmolive Company, GlaxoSmithKline, and Johnson & Johnson, among others, offer products to a diverse range of verticals and create a boom in the market.

Consumers are increasingly shifting their preferences to the dental beauty concept. This trend is likely to impact the overall demand for esthetics products in the dental health market. In digitalization, celebrities’ influence and socializing of photographs on different social media platforms impact the demand for teeth whitening market across the globe. Over the years, the trends in the aesthetic industry include growing consumer demand for tooth whitening processes, which is expected to pose opportunities for dental professionals, helping them cater to the changing needs and requirements of the consumers.

APAC is expected to witness strong traction in demand for teeth whitening solutions during the forecast period. The high growth potential in APAC can be attributed to the constant technological innovations and the introduction of new products. The whitening toothpaste market in APAC is expected to grow at a CAGR of over 6% between 2020 to 2026. The growing trends of the Do-it-Yourself products among the consumers anticipate favorable growth in the teeth whitening strips and gels market.

The following factors are likely to contribute to the teeth whitening market growth during the forecast period:

  • Increasing Awareness for Oral Hygiene
  • Growing Incidences of Teeth Discoloration
  • Rising Acceptance of Technological Innovations in Teeth Whitening Products
  • Growing Esthetic in Dentistry Industry

SNIPPETS

  • The at-home teeth whitening segment accounts for the largest share in the market and is expected to witness an absolute growth of 47% from 2020 to 2026.
  • Germany accounts for the largest share in the European region and is expected to grow at a CAGR of over 6% during the forecast period.
  • The global whitening strips market is expected to grow at the highest CAGR of 7% during the forecast period.
  • With the rising demand for online purchases, the teeth whitening market for the online distribution segment is expected to reach over USD 1.4 billion by 2026.
  • Consumers are aware of synthetic ingredients in oral hygiene products. Hence, the demand for non-bleaching products is expected to grow at the highest CAGR during 2020-2026.

TEETH WHITENING MARKET GROWTH FACTORS

  • The growth in awareness for oral hygiene, and easy and wide availability of whitening treatments or kits is likely to propel the growth of the teeth whitening market.
  • The increasing adoption of new technologies has led a stronger growth in various areas of the esthetic dentistry industry.
  • The leading vendors emphasize introducing high-end solutions in the oral care segment, which creates demand for several oral care treatments/procedures.
  • Higher incidences of dental caries are anticipated to strengthen the demand for oral care products in the market.

MARKET SEGMENTATION

This research report includes a detailed segmentation by

  • Product
  • Application
  • Composition
  • Distribution
  • Geography

INSIGHTS BY-PRODUCTS

North America is the highest contributor to whitening strips and is projected to reach over USD 200 million by 2026.

The whitening toothpaste is projected to increase in demand during the forecast period due to quick results, affordable prices, easy accessibility, and chemical agents enabling easy stain removal. The toothpaste segment occupies 78% of the teeth whitening market share. The Evonik company announced Spherilex 145, a new solution for the toothpaste formulators in the oral care industry. These products are technologically advanced with high cleaning and low abrasion to the enamel, dentin, and fillings.

The concept of quicker solutions to reduce time consumption by several treatments is expected to boost the demand for whitening strips during the forecast period. Players are focusing on offering products, which help enhance the customers' experience in less time with better results. The strips segment is expected to witness an incremental growth of USD 250 million between 2020 to 2026. However, the results offered by these strips are temporary, which is expected to negatively impact the teeth whitening market growth.

INSIGHTS BY APPLICATION

APAC is one of the most potential markets for the at-home whitening market.

The in-office teeth whitening market witnessed high growth in North America and Europe. This segment is likely to witness low growth as most dental services were suspended due to the COVID-19 impact. Consumers are shifting their preferences to several at-home teeth whitening services. The presence of various companies in developing these innovative solutions and procedures initiates intense competition among the players in the global market. The at-home market in APAC is expected to reach USD 1.3 billion by 2026, owing to a rise in the sale of whitening toothpaste.

INSIGHTS BY COMPOSITION

Global teeth whitening market by bleaching agents to witness an incremental growth of over USD 1 billion by 2026.

The vendors and professionals in the global market are expected to spend heavily on improvising the teeth' overall appearance. In 2020, North America and APAC contributed around 59% of the market share in the global non-bleaching agents’ market. The rise in hygiene and shift towards organic products is encouraging non-bleaching agents in teeth whitening products. The increasing awareness of dental health and non-bleaching composition is flourishing in the global market.

INSIGHTS BY DISTRIBUTION

The global online teeth whitening market is expected to grow at a CAGR of over 7% during the forecast period. 

Retail channels for the distribution of teeth whitening products include manufacturers, wholesale distributors, retailers, and consumers. The offline channel is largely popular with mass-market players and grocery stores, which account for 49% of the global offline market in 2020. Manufacturers are anticipated to make changes in their respective business practices and strategies to gain a competitive edge. With the growing network of online distributors, retailers, and dealers worldwide, players are expected to account for different customer-centric innovations and the quality of the products. Online teeth whitening products in North America are expected to grow at a CAGR of 7%, with an absolute growth of 51% from 2020 to 2026. The major players in the dental industry focus on acquiring smaller firms and expanding products and business segments in different regions.

INSIGHTS BY GEOGRAPHY

The teeth whitening market in North America is expected to reach USD 2.5 billion by 2026.

According to Arizton’s research, the US, China, and Brazil account for the majority share in the teeth whitening products market during the forecast period. In North America, the demand for toothpaste and strips is higher compared to other regions. Consumer Survey (NCS), nearly 38.29 million Americans are engaged in using teeth whiteners in 2019, which is further expected to increase by 2023. In 2020, Europe was the third-largest revenue contributor, and the region accounted for a market share of 20%. The increasing number of oral diseases in the area leads to the growing consciousness among the individuals about dental health and adopt solutions to cure the same. Europe has an alliance of professional bodies and several manufacturers and introduced safe usage and handling the teeth whitening issues.

COMPETITIVE LANDSCAPE

Crest (P&G) has launched 3D Whitestrips, which are getting popular among youngsters.

Colgate-Palmolive Company, GlaxoSmithKline, Johnson & Johnson, and Procter & Gamble are the leading players in the industry. Procter & Gamble, one of the leading manufacturers of consumer goods, occupies over 35% of the market share in the teeth whitening industry. The teeth whitening products’ manufacturers emphasize identifying different market opportunities and setting up certain goals to achieve productivity and efficiency. The key manufacturers are offering and expanding the product line-up in their business segments to launch various innovative techniques, gaining an edge over their competitors. The increasing competition can be attributed to the changing conditions and shifting consumer demands in the different geographical regions. In January 2020, Colgate launched the ‘Smile for Good’ vegan certified toothpaste range, mainly used for whitening and protection.

The teeth whitening market research report includes in-depth coverage of industry analysis with revenue and forecast insights for the following:

Segmentation by Whitening Products

  • Toothpaste
  • Strips
  • Gels
  • Others

Segmentation by Application

  • At-home
  • In-office

Segmentation by Composition

  • Bleaching Agents
  • Non-Bleaching Agents

Segmentation by Distribution

  • Offline
    • Mass Market Players
    • Wholesale Distributors
    • Grocery Stores
    • Drug Store
    • Dental Clinic
    • Others
  • Online

Segmentation by Geography

  • North America
    • US
    • Canada
  • APAC
    • China
    • Japan
    • South Korea
    • Australia
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
    • Benelux
    • Nordic
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Frequently Asked Questions

How big is the global teeth whitening market?

The global Teeth whitening market size to reach USD 7.99 Billion by 2026.

Which region generates the highest revenues in the global Teeth Whitening Market?

The North American region to occupy the largest share and generate the highest revenues in the whitening market.

What are the technological innovations in teeth whitening products?

The technological advancements in teeth whitening procedures include 3D imaging and the laser whitening process.

What are the segments covered in the teeth whitening market report?

Product, application, composition, distribution, and Geography are the segments covered in this market research report.

Which segment accounted for the largest teeth whitening market share?

The global whitening toothpaste market is expected to reach USD 6 billion by 2026.

The teeth whitening market is expected to grow at a CAGR of over 6.33% during the period 2021-2026.

Base Year: 2020

Forecast Year: 2021-2026

The study considers the present scenario of the teeth whitening market and its market dynamics for the period 2021−2026. It covers a detailed overview of several market growth enablers, restraints, and trends. The report covers both the demand and supply aspects of the market. The study profiles and examines leading companies and other prominent companies operating in the market.

Key Vendors

  • Colgate-Palmolive Company
    • Business Overview
    • Product Offerings
    • Key Strategies
    • Key Strengths
    • Key Opportunities
  • GlaxoSmithKline
  • Johnson & Johnson
  • Procter & Gamble

Other Prominent Vendors

  • Beaming White
    • Business Overview
    • Product Offerings
  • Brodie & Stone
  • Cavex
  • CCA Industries
  • Church & Dwight
  • DaVinci Teeth Whitening
  • Dentsply Sirona
  • Evonik
  • GO SMILE
  • Global Whitening
  • GLO Science
  • Hello Products
  • Henkel
  • Ivoclar Vivadent
  • Kulzer
  • Nanchang Smile Technology
  • REMBRANDT
  • SmileLABS
  • Sunshine Health Products
  • Supersmile
  • The Himalaya Drug Company
  • TheraBreath
  • Ultradent Products
  • Unilever
  • Uragme
  • WHITEsmile

Segmentation by Whitening Product

  • Toothpaste
  • Strips
  • Gels
  • Others

Segmentation by Application

  • At-home
  • In-office

Segmentation by Composition

  • Bleaching Agents
  • Non-Bleaching Agents

Segmentation by Distribution

  • Offline
    • Mass Market Players
    • Wholesale Distributors
    • Grocery Stores
    • Drug Store
    • Dental Clinic
    • Others
  • Online

Segmentation by Geography

  • North America
    • US
    • Canada
  • APAC
    • China
    • Japan
    • South Korea
    • Australia
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
    • Benelux
    • Nordic
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

List of Exhibits 

 

Exhibit 1             Segmentation of Global Teeth Whitening Market

Exhibit 2             Market Size Calculation Approach 2020

Exhibit 3             Overview of Global Teeth Whitening Market

Exhibit 4             Factors Driving Teeth Whitening Market

Exhibit 5             Impact of Covid-19 on Teeth Whitening Market

Exhibit 6             Impact of Increasing Awareness ff Oral Hygiene

Exhibit 7             Dental Hygiene Statistics in US

Exhibit 8             Impact of Growing Incidence of Teeth Discoloration

Exhibit 9             Causes of Discoloration in Children

Exhibit 10           Impact of Increasing Marketing & Promotional Activities

Exhibit 11           In-Office Marketing Tools Used for Promotion of Teeth Whitening

Exhibit 12           Impact of Technological Innovations in Teeth Whitening Products

Exhibit 13           Impact of Growing Esthetic Dentistry Industry

Exhibit 14           Ways of Improving Dental Health

Exhibit 15           Impact of Stringent Regulatory Standards for Teeth Whitening

Exhibit 16           Impact of Side Effects of Teeth Whitening

Exhibit 17           Side Effects of Teeth Whitening

Exhibit 18           Impact of Unregulated Practices of Teeth Whitening

Exhibit 19           Impact of High Cost of Professional Teeth Whitening

Exhibit 20           Overview: Global Teeth Whitening Market 2020–2026

Exhibit 21           Global Teeth Whitening Market 2020–2026 ($ Million)

Exhibit 22           Five Forces Analysis 2020

Exhibit 23           Incremental Growth by Product 2020 & 2026

Exhibit 24           Global Teeth Whitening Market by Product

Exhibit 25           Global Teeth Whitening Toothpastes Market 2020–2026 ($ Million)

Exhibit 26           Global Teeth Whitening Strips Market 2020–2026 ($ Million)

Exhibit 27           Global Teeth Whitening Gels Market 2020–2026 ($ Million)

Exhibit 28           Global Other Teeth Whitening Products Market 2020–2026 ($ Million)

Exhibit 29           Incremental Growth by Application 2020 & 2026

Exhibit 30           Global Teeth Whitening Market by Application 2020−2026

Exhibit 31           Global In-Office Teeth Whitening Market 2020–2026 ($ Million)

Exhibit 32           Global At-Home Teeth Whitening Market 2020–2026 ($ Million)

Exhibit 33           Incremental Growth by Composition 2020 & 2026

Exhibit 34           Global Teeth Whitening Market by Composition 2020–2026

Exhibit 35           Global Bleaching Teeth Whitening Market 2020–2026 ($ Million)

Exhibit 36           Global Non-Bleaching Teeth Whitening Market 2020–2026 ($ Million)

Exhibit 37           Incremental Growth by Distribution 2020 & 2026

Exhibit 38           Global Teeth Whitening Market by Distribution 2020–2026

Exhibit 39           Global Offline Teeth Whitening Market 2020–2026 ($ Million)

Exhibit 40           Global Online Teeth Whitening Market 2020–2026 ($ Million)

Exhibit 41           Incremental Growth by Geography 2020 & 2026

Exhibit 42           Global Teeth Whitening Market

Exhibit 43           Global Teeth Whitening Market Share by Key Geographies 2020 (% Revenue)

Exhibit 44           Incremental Growth Analysis of Teeth Whitening Market in North America

Exhibit 45           Teeth Whitening Market in North America 2020–2026 ($ Million)

Exhibit 46           Incremental Growth in North America 2020 & 2026

Exhibit 47           Teeth Whitening Market in US 2020–2026 ($ Million)

Exhibit 48           Teeth Whitening Market in Canada 2020–2026 ($ Million)

Exhibit 49           Dental Care: Statistics

Exhibit 50           Incremental Growth Analysis of Teeth Whitening Market in Europe

Exhibit 51           Teeth Whitening Market in Europe 2020–2026 ($ Million)

Exhibit 52           Incremental Growth in Europe 2020 & 2026

Exhibit 53           Teeth Whitening Market in Germany 2020–2026 ($ Million)

Exhibit 54           Teeth Whitening Market in UK 2020–2026 ($ Million)

Exhibit 55           Teeth Whitening Market in France 2020–2026 ($ Million)

Exhibit 56           Teeth Whitening Market in Spain 2020–2026 ($ Million)

Exhibit 57           Teeth Whitening Market in Italy 2020–2026 ($ Million)

Exhibit 58           Teeth Whitening Market in Benelux 2020–2026 ($ Million)

Exhibit 59           Teeth Whitening Market in Nordics 2020–2026 ($ Million)

Exhibit 60           Incremental Growth Analysis of Teeth Whitening Market in APAC

Exhibit 61           Teeth Whitening Market in APAC 2020–2026 ($ Million)

Exhibit 62           Incremental Growth in APAC 2020 & 2026

Exhibit 63           Teeth Whitening Market in China 2020–2026 ($ Million)

Exhibit 64           Teeth Whitening Market in Japan 2020–2026 ($ Million)

Exhibit 65           Teeth Whitening Market in South Korea 2020–2026 ($ Million)

Exhibit 66           Teeth Whitening Market in Australia 2020–2026 ($ Million)

Exhibit 67           Incremental Growth Analysis of Teeth Whitening Market in Latin America

Exhibit 68           Teeth Whitening Market in Latin America 2020–2026 ($ Million)

Exhibit 69           Incremental Growth in Latin America 2020 & 2026

Exhibit 70           Teeth Whitening Market in Brazil 2020–2026 ($ Million)

Exhibit 71           Teeth Whitening Market in Mexico 2020–2026 ($ Million)

Exhibit 72           Teeth Whitening Market in Argentina 2020–2026 ($ Million)

Exhibit 73           Incremental Growth Analysis of Teeth Whitening Market in MEA

Exhibit 74           Teeth Whitening Market in MEA 2020–2026 ($ Million)

Exhibit 75           Incremental Growth in Middle East & Africa 2020 & 2026

Exhibit 76           Teeth Whitening Market in South Africa 2020–2026 ($ Million)

Exhibit 77           Teeth Whitening Market in Saudi Arabia 2020–2026 ($ Million)

Exhibit 78           Teeth Whitening Market in UAE 2020–2026 ($ Million)

Exhibit 79           Teeth Whitening Market in Turkey 2020–2026 ($ Million)

Exhibit 80           Factors Affecting Teeth Whitening Market

Exhibit 81           Global Teeth Whitening Market Share (2020)

             

             

             

             

             

             

List of Tables  

 

Table 1               Key Caveats

Table 2               Currency Conversion 2013−2020

Table 3               Global Teeth Whitening Market by Product 2020−2026 ($ Million)

Table 4               Global Teeth Whitening Toothpastes Market by Geography 2020−2026 ($ Million)

Table 5               Examples of Whitening Strips

Table 6               Global Teeth Whitening Strips Market by Geography 2020−2026 ($ Million)

Table 7               Global Teeth Whitening Gels Market by Geography 2020−2026 ($ Million)

Table 8               Global Other Whitening Products Market by Geography 2020−2026 ($ Million)

Table 9               Global Teeth Whitening Market by Application 2020−2026 ($ Million)

Table 10             Global In-Office Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 11             Global At-Home Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 12             Global Teeth Whitening Market by Composition 2020−2026 ($ Million)

Table 13             Global Bleaching Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 14             Global Non-Bleaching Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 15             Global Teeth Whitening Market by Distribution 2020−2026 ($ Million)

Table 16             Global Offline Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 17             Global Mass Market Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 18             Global Wholesale Distributors Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 19             Global Grocery Store Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 20             Global Drug Store Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 21             Global Dental Clinic Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 22             Other Offline Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 23             Global Online Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 24             Teeth Whitening Market in North America by Product 2020−2026 ($ Million)

Table 25             Teeth Whitening Market in North America by Application 2020−2026 ($ Million)

Table 26             Teeth Whitening Market in North America by Composition 2020−2026 ($ Million)

Table 27             Teeth Whitening Market in North America by Distribution 2020−2026 ($ Million)

Table 28             Offline Distribution Teeth Whitening Market in North America 2020−2026 ($ Million)

Table 29             Teeth Whitening Market in Europe by Product 2020−2026 ($ Million)

Table 30             Teeth Whitening Market in Europe by Application 2020−2026 ($ Million)

Table 31             Teeth Whitening Market in Europe by Composition 2020−2026 ($ Million)

Table 32             Teeth Whitening Market in Europe by Distribution 2020−2026 ($ Million)

Table 33             Offline Distribution Teeth Whitening Market in Europe 2020−2026 ($ Million)

Table 34             Teeth Whitening Market in APAC by Product 2020−2026 ($ Million)

Table 35             Teeth Whitening Market in APAC by Application 2020−2026 ($ Million)

Table 36             Teeth Whitening Market in APAC by Composition 2020−2026 ($ Million)

Table 37             Teeth Whitening Market in APAC by Distribution 2020−2026 ($ Million)

Table 38             Offline Distribution Teeth Whitening Market in APAC 2020−2026 ($ Million)

Table 39             Teeth Whitening Market in Latin America by Product 2020−2026 ($ Million)

Table 40             Teeth Whitening Market in Latin America by Application 2020−2026 ($ Million)

Table 41             Teeth Whitening Market in Latin America by Composition 2020−2026 ($ Million)

Table 42             Teeth Whitening Market in Latin America by Distribution 2020−2026 ($ Million)

Table 43             Offline Distribution Teeth Whitening Market in Latin America 2020−2026 ($ Million)

Table 44             Comparative Cost of Teeth Whitening in US and Mexico

Table 45             Teeth Whitening Market in MEA by Product 2020−2026 ($ Million)

Table 46             Teeth Whitening Market in MEA by Application 2020−2026 ($ Million)

Table 47             Teeth Whitening Market in MEA by Composition 2020−2026 ($ Million)

Table 48             Teeth Whitening Market in MEA by Distribution 2020−2026 ($ Million)

Table 49             Offline Distribution Teeth Whitening Market in MEA 2020−2026 ($ Million)

Table 50             Colgate-Palmolive Company: Major Product Offerings

Table 51             GlaxoSmithKline: Major Product Offerings

Table 52             Johnson & Johnson: Major Product Offerings

Table 53             Procter & Gamble: Major Product Offerings

Table 54             Beaming White: Major Product Offerings

Table 55             Brodie & Stone: Major Product Offerings

Table 56             Cavex: Major Product Offerings

Table 57             CCA Industries: Major Product Offerings

Table 58             Church & Dwight: Major Product Offerings

Table 59             Davinci Teeth Whitening: Major Product Offerings

Table 60             Dentsply Sirona: Major Product Offerings

Table 61             Evonik: Major Product Offerings

Table 62             Go Smile: Major Product Offerings

Table 63             Global Whitening: Major Product Offerings

Table 64             Glo Science: Major Product Offerings

Table 65             Hello Products: Major Product Offerings

Table 66             Henkel: Major Product Offerings

Table 67             Ivoclar Vivadent: Major Product Offerings

Table 68             Kulzer: Major Product Offerings

Table 69             Nanchang Smile Technology: Major Product Offerings

Table 70             Rembrandt: Major Product Offerings

Table 71             Smilelabs: Major Product Offerings

Table 72             Sunshine Health Products: Major Product Offerings

Table 73             Supersmile: Major Product Offerings

Table 74             The Himalaya Drug Company: Major Product Offerings

Table 75             Therabreath: Major Product Offerings

Table 76             Ultradent Products: Major Product Offerings

Table 77             Unilever: Major Product Offerings

Table 78             Uragme: Major Product Offerings

Table 79             Whitesmile: Major Product Offerings

Table 80             Global Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 81             Teeth Whitening Market in North America by Product 2020−2026 ($ Million)

Table 82             Teeth Whitening Market in North America by Application 2020−2026 ($ Million)

Table 83             Teeth Whitening Market in North America by Composition 2020−2026 ($ Million)

Table 84             Teeth Whitening Market in North America by Distribution 2020−2026 ($ Million)

Table 85             Offline Distribution Teeth Whitening Market in North America 2020−2026 ($ Million)

Table 86             Teeth Whitening Market in APAC by Product 2020−2026 ($ Million)

Table 87             Teeth Whitening Market in APAC by Application 2020−2026 ($ Million)

Table 88             Teeth Whitening Market in APAC by Composition 2020−2026 ($ Million)

Table 89             Teeth Whitening Market in APAC by Distribution 2020−2026 ($ Million)

Table 90             Offline Distribution Teeth Whitening Market in APAC 2020−2026 ($ Million)

Table 91             Teeth Whitening Market in Europe by Product 2020−2026 ($ Million)

Table 92             Teeth Whitening Market in Europe by Application 2020−2026 ($ Million)

Table 93             Teeth Whitening Market in Europe by Composition 2020−2026 ($ Million)

Table 94             Teeth Whitening Market in Europe by Distribution 2020−2026 ($ Million)

Table 95             Offline Distribution Teeth Whitening Market in Europe 2020−2026 ($ Million)

Table 96             Teeth Whitening Market in Latin America by Product 2020−2026 ($ Million)

Table 97             Teeth Whitening Market in Latin America by Application 2020−2026 ($ Million)

Table 98             Teeth Whitening Market in Latin America by Composition 2020−2026 ($ Million)

Table 99             Teeth Whitening Market in Latin America by Distribution 2020−2026 ($ Million)

Table 100           Offline Distribution Teeth Whitening Market in Latin America 2020−2026 ($ Million)

Table 101           Teeth Whitening Market in MEA by Product 2020−2026 ($ Million)

Table 102           Teeth Whitening Market in MEA by Application 2020−2026 ($ Million)

Table 103           Teeth Whitening Market in MEA by Composition 2020−2026 ($ Million)

Table 104           Teeth Whitening Market in MEA by Distribution 2020−2026 ($ Million)

Table 105           Offline Distribution Teeth Whitening Market in MEA 2020−2026 ($ Million)

Table 106           Global Teeth Whitening Market by Product 2020−2026 ($ Million)

Table 107           Global Whitening Toothpastes Market by Geography 2020−2026 ($ Million)

Table 108           Global Teeth Whitening Strips Market by Geography 2020−2026 ($ Million)

Table 109           Global Teeth Whitening Gels Market by Geography 2020−2026 ($ Million)

Table 110           Global Other Whitening Products Market by Geography 2020−2026 ($ Million)

Table 111           Global Teeth Whitening Market by Application 2020−2026 ($ Million)

Table 112           Global At-Home Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 113           Global In-Office Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 114           Global Teeth Whitening Market by Composition 2020−2026 ($ Million)

Table 115           Global Bleaching Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 116           Global Non-Bleaching Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 117           Global Teeth Whitening Market by Distribution 2020−2026 ($ Million)

Table 118           Global Offline Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 119           Global Online Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 120           Global Mass Market Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 121           Global Wholesale Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 122           Global Grocery Store Whitening Market by Geography 2020−2026 ($ Million)

Table 123           Global Drug Store Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 124           Global Dental Clinic Teeth Whitening Market by Geography 2020−2026 ($ Million)

Table 125           Global Other Offline Teeth Whitening Market by Geography 2020−2026 ($ Million)

1            Research Methodology

2            Research Objectives

3            Research Process

4            Scope & Coverage

 

4.1        Market Definition

4.1.1     Inclusions

4.1.2     Exclusions

4.1.3     Market Estimation Caveats

4.2        Base Year

4.3        Scope of the Study

4.3.1     Market Segmentation by Product

4.3.2     Market Segmentation by Composition

4.3.3     Market Segmentation by Application

4.3.4     Market by Distribution Channel

4.3.5     Market by Offline Distribution Channel

4.3.7     Market Segmentation by Geography

 

5            Report Assumptions & Caveats

5.1        Key Caveats

5.2        Currency Conversion

5.3        Market Derivation

 

6            Market at a Glance

 

7            Introduction

7.1        Overview

7.1.1     Teeth Whitening Product Insights

7.1.2     Take-Home Whitening

7.2        Impact of Covid-19

 

8            Market Growth Enablers

8.1        Increasing Awareness of Oral Hygiene

8.2        Growing Incidence of Teeth Discoloration

8.3        Increasing Marketing & Promotional Activities

 

9            Market Opportunities & Trends

9.1        Technological Innovations In Teeth Whitening Products

9.2        Growing Esthetic Dentistry Industry

9.3        Stringent Regulatory Standards For Teeth Whitening

 

10         Market Restraints

10.1      Side Effects of Teeth Whitening

10.2      Unregulated Practices of Teeth Whitening

10.3      High Cost of Professional Teeth Whitening

 

11         Market Landscape

11.1      Market Overview

11.2      Five Forces Analysis

11.2.1   Threat of New Entrants

11.2.2   Bargaining Power Of Suppliers

11.2.3   Bargaining Power Of Buyers

11.2.4   Threat Of Substitutes

11.2.5   Competitive Rivalry

 

12         Value Chain Analysis

12.1      Overview

12.2      Value Chain Analysis

12.2.1   Raw Material Suppliers

12.2.2   Manufacturers

12.2.3   Dealers/Distributors/Retailers

12.2.4   End-Users

 

13         Product

13.1      Market Snapshot & Growth Engine

13.2      Market Overview

13.2.1   Market by Product

13.3      Whitening Toothpaste

13.3.1   Market Size & Forecast

13.3.2   Market by Geography

13.4      Whitening Strips

13.4.1   Market Size & Forecast

13.4.2   Market By Geography

13.5      Whitening Gels

13.5.1   Market Size & Forecast

13.5.2   Market By Geography

13.6      Others

13.6.1   Market Size & Forecast

13.6.2   Market by Geography

 

14         Application

14.1      Market Snapshot & Growth Engine

14.2      Market Overview

14.2.1   Market By Application

14.3      In-Office

14.3.1   Market Size & Forecast

14.3.2   Market By Geography

14.4      At-Home

14.4.1   Market Size & Forecast

14.4.2   Market by Geography

 

15         Composition

15.1      Market Snapshot & Growth Engine

15.2      Market Overview

15.2.1   Market By Composition

15.3      Bleaching Agents

15.3.1   Market Size & Forecast

15.3.2   Market by Geography

15.4      Non-Bleaching Agents

15.4.1   Market Size & Forecast

15.4.2   Market by Geography

 

16         Distribution

16.1      Market Snapshot & Growth Engine

16.2      Market Overview

16.2.1   Market by Distribution

16.3      Offline

16.3.1   Market Size & Forecast

16.3.2   Market by Geography

16.3.3   Mass Market Players - Market by Geography

16.3.4   Wholesale Distributors - Market by Geography

16.3.5   Grocery Store - Market by Geography

16.3.6   Drug Store - Market by Geography

16.3.7   Dental Clinic - Market by Geography

16.3.8   Other Offline - Market by Geography

16.4      Online

16.4.1   Market Size & Forecast

16.4.2   Market by Geography

 

17         Geography

17.1      Market Snapshot & Growth Engine

17.2      Geographic Overview

 

18         North America

18.1      Market Overview

18.2      Market Size & Forecast

18.3      Product

18.3.1   Market Size & Forecast

18.4      Application

18.4.1   Market Size & Forecast

18.5      Composition

18.5.1   Market Size & Forecast

18.6      Distribution

18.6.1   Market Size & Forecast

18.7      Offline Distribution

18.7.1   Market Size & Forecast

18.8      Key Countries

18.9      US

18.9.1   Market Size & Forecast

18.1      Canada

18.10.1 Market Size & Forecast

 

19         Europe

19.1      Market Overview

19.2      Market Size & Forecast

19.3      Product

19.3.1   Market Size & Forecast

19.4      Application

19.4.1   Market Size & Forecast

19.5      Composition

19.5.1   Market Size & Forecast

19.6      Distribution

19.6.1   Market Size & Forecast

19.7      Offline Distribution

19.7.1   Market Size & Forecast

19.8      Key Countries

19.9      Germany

19.9.1   Market Size & Forecast

19.1      UK

19.10.1 Market Size & Forecast

19.11    France

19.11.1 Market Size & Forecast

19.12    Spain

19.12.1 Market Size & Forecast

19.13    Italy

19.13.1 Market Size & Forecast

19.14    Benelux

19.14.1 Market Size & Forecast

19.15    Nordics

19.15.1 Market Size & Forecast

 

20         APAC

20.1      Market Overview

20.2      Market Size & Forecast

20.3      Product

20.3.1   Market Size & Forecast

20.4      Application

20.4.1   Market Size & Forecast

20.5      Composition

20.5.1   Market Size & Forecast

20.6      Distribution

20.6.1   Market Size & Forecast

20.7      Offline Distribution

20.7.1   Market Size & Forecast

20.8      Key Countries

20.9      China

20.9.1   Market Size & Forecast

20.1      Japan

20.10.1 Market Size & Forecast

20.11    South Korea

20.11.1 Market Size & Forecast

20.12    Australia

20.12.1 Market Size & Forecast

 

21         Latin America

21.1      Market Overview

21.2      Market Size & Forecast

21.3      Product

21.3.1   Market Size & Forecast

21.4      Application

21.4.1   Market Size & Forecast

21.5      Composition

21.5.1   Market Size & Forecast

21.6      Distribution

21.6.1   Market Size & Forecast

21.7      Offline Distribution

21.7.1   Market Size & Forecast

21.8      Key Countries

21.9      Brazil

21.9.1   Market Size & Forecast

21.1      Mexico

21.10.1 Market Size & Forecast

21.11    Argentina

21.11.1 Market Size & Forecast

 

22         Middle East & Africa

22.1      Market Overview

22.2      Market Size & Forecast

22.3      Product

22.3.1   Market Size & Forecast

22.4      Application

22.4.1   Market Size & Forecast

22.5      Composition

22.5.1   Market Size & Forecast

22.6      Distribution

22.6.1   Market Size & Forecast

22.7      Offline Distribution

22.7.1   Market Size & Forecast

22.8      Key Countries

22.9      South Africa

22.9.1   Market Size & Forecast

22.1      Saudi Arabia

22.10.1 Market Size & Forecast

22.11    UAE

22.11.1 Market Size & Forecast

22.12    Turkey

22.12.1 Market Size & Forecast

 

23         Competitive Landscape

23.1      Competition Overview

23.2      Market Share Analysis

 

24         Key Company Profiles

24.1      Colgate-Palmolive Company

24.1.1   Business Overview

24.1.2   Product Offerings

24.1.3   Key Strategies

24.1.4   Key Strengths

24.1.5   Key Opportunities

24.2      GlaxoSmithKline

24.2.1   Business Overview

24.2.2   Product Offerings

24.2.3   Key Strategies

24.2.4   Key Strengths

24.2.5   Key Opportunities

24.3      Johnson & Johnson

24.3.1   Business Overview

24.3.2   Product Offerings

24.3.3   Key Strategies

24.3.4   Key Strengths

24.3.5   Key Opportunities

24.4      Procter & Gamble

24.4.1   Business Overview

24.4.2   Product Offerings

24.4.3   Key Strategies

24.4.4   Key Strengths

24.4.5   Key Opportunities

 

25         Other Prominent Vendors

25.1      Beaming White

25.1.1   Business Overview

25.1.2   Product Offerings

25.2      Brodie & Stone

25.2.1   Business Overview

25.2.2   Product Offerings

25.3      Cavex

25.3.1   Business Overview

25.3.2   Product Offerings

25.4      CCA Industries

25.4.1   Business Overview

25.4.2   Product Offerings

25.5      Church & Dwight

25.5.1   Business Overview

25.5.2   Product Offerings

25.6      Davinci Teeth Whitening

25.6.1   Business Overview

25.6.2   Product Offerings

25.7      Dentsply Sirona

25.7.1   Business Overview

25.7.2   Product Offerings

25.8      Evonik

25.8.1   Business Overview

25.8.2   Product Offerings

25.9      Go Smile

25.9.1   Business Overview

25.9.2   Product Offerings

25.1      Global Whitening

25.10.1 Business Overview

25.10.2 Product Offerings

25.11    Glo Science

25.11.1 Business Overview

25.11.2 Product Offerings

25.12    Hello Products

25.12.1 Business Overview

25.12.2 Product Offerings

25.13    Henkel

25.13.1 Business Overview

25.13.2 Product Offerings

25.14    Ivoclar Vivadent

25.14.1 Business Overview

25.14.2 Product Offerings

25.15    Kulzer

25.15.1 Business Overview

25.15.2 Product Offerings

25.16    Nanchang Smile Technology

25.16.1 Business Overview

25.16.2 Product Offerings

25.17    Rembrandt

25.17.1 Business Overview

25.17.2 Product Offerings

25.18    Smilelabs

25.18.1 Business Overview

25.18.2 Product Offerings

25.19    Sunshine Health Products

25.19.1 Business Overview

25.19.2 Product Offerings

25.2      Supersmile

25.20.1 Business Overview

25.20.2 Product Offerings

25.21    The Himalaya Drug Company

25.21.1 Business Overview

25.21.2 Product Offerings

25.22    Therabreath

25.22.1 Business Overview

25.22.2 Product Offerings

25.23    Ultradent Product

25.23.1 Business Overview

25.23.2 Product Offerings

25.24    Unilever

25.24.1 Business Overview

25.24.2 Product Offerings

25.25    Uragme

25.25.1 Business Overview

25.25.2 Product Offerings

25.26    Whitesmile

25.26.1 Business Overview

25.26.2 Product Offerings

 

26         Report Summary

26.1      Key Takeaways

26.2      Strategic Recommendations

 

27         Quantitative Summary

27.1      Market by Geography

27.2      North America

27.2.1   Product - Market Size & Forecast

27.2.2   Application - Market Size & Forecast

27.2.3   Composition - Market Size & Forecast

27.2.4   Distribution - Market Size & Forecast

27.2.5   Offline Distribution - Market Size & Forecast

27.3      APAC

27.3.1   Product - Market Size & Forecast

27.3.2   Application - Market Size & Forecast

27.3.3   Composition - Market Size & Forecast

27.3.4   Distribution - Market Size & Forecast

27.3.5   Offline Distribution - Market Size & Forecast

27.4      Europe

27.4.1   Product - Market Size & Forecast

27.4.2   Application - Market Size & Forecast

27.4.3   Composition - Market Size & Forecast

27.4.4   Distribution - Market Size & Forecast

27.4.5   Offline Distribution - Market Size & Forecast

27.5      Latin America

27.5.1   Product - Market Size & Forecast

27.5.2   Application - Market Size & Forecast

27.5.3   Composition - Market Size & Forecast

27.5.4   Distribution - Market Size & Forecast

27.5.5   Offline Distribution - Market Size & Forecast

27.6      Middle East & Africa

27.6.1   Product - Market Size & Forecast

27.6.2   Application - Market Size & Forecast

27.6.3   Composition - Market Size & Forecast

27.6.4   Distribution - Market Size & Forecast

27.6.5   Offline Distribution - Market Size & Forecast

27.7      Product

27.7.1   Market Size & Forecast

27.7.2   Whitening Toothpastes - Market by Geography

27.7.3   Whitening Strips - Market by Geography

27.7.4   Whitening Gels - Market by Geography

27.7.5   Others - Market by Geography

27.8      Application

27.8.1   Market Size & Forecast

27.8.2   At-Home - Market by Geography

27.8.3   In-Office - Market by Geography

27.9      Composition

27.9.1   Market Size & Forecast

27.9.2   Bleaching Agents - Market by Geography

27.9.3   Non-Bleaching Agents - Market by Geography

27.1      Distribution

27.10.1 Market Size & Forecast

27.10.2 Offline - Market by Geography

27.10.3 Online - Market by Geography

27.11    Offline Distribution

27.11.1 Mass Market Players - Market by Geography

27.11.2 Wholesale Distributors - Market by Geography

27.11.3 Grocery Store - Market by Geography

27.11.4 Drug Store - Market by Geography

27.11.5 Dental Clinic - Market by Geography

27.11.6 Other Offline - Market by Geography

 

28         Appendix

28.1      Abbreviations

             

             

             

 

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Frequently Asked Questions

How big is the global teeth whitening market?

The global Teeth whitening market size to reach USD 7.99 Billion by 2026.

Which region generates the highest revenues in the global Teeth Whitening Market?

The North American region to occupy the largest share and generate the highest revenues in the whitening market.

What are the technological innovations in teeth whitening products?

The technological advancements in teeth whitening procedures include 3D imaging and the laser whitening process.

What are the segments covered in the teeth whitening market report?

Product, application, composition, distribution, and Geography are the segments covered in this market research report.

Which segment accounted for the largest teeth whitening market share?

The global whitening toothpaste market is expected to reach USD 6 billion by 2026.