Dental Imaging Market

Most Exhaustive Report

Dental Imaging Market - Global Outlook and Forecast 2020-2025

Dental Imaging Market

Most Exhaustive Report

Dental Imaging Market - Global Outlook and Forecast 2020-2025

SKU : ARZ200314 Published on : June 2020 Pages : 256


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Dental Imaging Market Size, Share, & Trends Analysis Report By Product (standard x-ray systems, intraoral scanners, CBCT, intraoral camera, imaging software, and others), Methods (Intraoral and extraoral), End-user (dental clinics, hospitals, Dental support organizations (DSO), dental academic institutes, and others), and Geography (APAC, Europe, Latin America, North America, and the Middle East & Africa) Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2020 – 2025


The global dental imaging market is growing at a promising rate. The growing dental care expenditure, increasing prosperity and awareness of oral health, rapidly aging population, and technological innovations are the main drivers for the global market. Dental imaging is a part of every oral care procedure in the dental treatment plan as well as to diagnose various oral ailments globally. The demand for dental imaging products increased in high-growth markets like India, Latin America, and certain parts of Europe and China. Dentsply Sirona, Danaher, Planmeca Oy, Vatech, LED Medical diagnostics, and Flow Dental are the major vendors in the market. These vendors offer a diverse range of dental imaging modalities for performing intraoral and extraoral imaging in patients. The cone-beam computed tomography (CBCT) is the latest advancement in the dentistry field.

The APAC region is likely to grow with the highest CAGR of 11% during the forecast period. The growth is due to the increasing acceptance of dental imaging in countries like India, China, and South Korea. Europe is the second major revenue contributor to the global dental imaging market.


  • North America is expected to dominate the dental imaging market during the forecast period. However, the region is likely to witness a slow growth on account of market maturity in several developed countries
  • The CBCT scan segment is likely to observe the highest absolute growth during the forecast period due to advances in technology
  • The increasing popularity of cosmetic/aesthetic dentistry and its growing usage in tooth replacement solutions is contributing to the high uptake of dental images across the globe


This research report includes a detailed segmentation by products, methods, end-users, and geography



The standard x-ray devices segment is growing at a slower rate than other segments, and the trend is likely to continue during the forecast period. The digital panoramic X-ray technique is widely preferred as the imaging equipment, which helps in the easy detection of several oral diseases. The standard X-ray systems segment was the major revenue contributor and accounted for a share of 28% in 2019. However, the standard X-ray segment’s share is likely to decline during the forecast period. The decline is due to the increasing acceptance of intraoral scanners and the growing inclination for advanced imaging modalities like CBCT systems.

CBCT is a relatively new entrant in the dental imaging market. In 2019, the CBCT segment accounted for a 16% share in the global market. The CBCT scanners allow dentists to take 3-D scans in their offices, which is quicker and more convenient for the patient.  The CBCT market is expected to grow at the fastest rate and will increase its market share further during the forecast period.


The intraoral segment is growing at a faster rate and accounted for largest shares of around 54% in 2019. CAD/CAM technique provides a new way with economized manpower and improved efficiency to manufacturing dental restorations. The digital impression serves as the first step of the CAD/CAM technique, which includes direct intraoral x-ray scanning and indirect extraoral scanning data acquisition. Extraoral imaging is less detailed than intraoral imaging modality. Therefore, they are usually not used for detecting cavities or flaws in the individual’s teeth. The intraoral segment is growing at a faster phase than extraoral due to high accuracy and increased availability of intraoral scanners.


In 2019, dental clinics accounted for a share of 49% in the global dental imaging market. The increasing number of public and private clinics and the growing governmental support in developed countries such as Canada, Japan, the US, and the UK have increased the number of oral procedures. Moreover, the share of the clinics segment is growing due to the popularity of solo practices, especially in developing and emerging countries. Several patients opt for clinics for personalized oral care procedures, which is contributing to the growth of the segment. Increased investments in these clinics have led to the installation of high-quality equipment. These clinics will increase the adoption of oral procedures through specialized services.

The hospital segment is declining as most patients prefer clinics and dental network chains for seeking oral care than hospitals. Vendors are trying to collaborate hospitals due to the steady influx of patients for undergoing oral care procedures, including dental implants procedures, cosmetic dentistry, and prosthetic treatments, which are likely to contribute to the growth of the segment.

Dental support organizations (DSO) are independent centers providing high-quality management services, which include non-clinical operations. A majority of dentists prefer to join DSOs than the clinics. The consolidation of solo practices, especially in developed countries, is growing with the current penetration standing between 20% and 23% in the US. The DSO model has expanded across the US, along with Canada.


North America is a major revenue contributor to the dental imaging market. The US and Canada are the major revenue contributors in North America. The market is witnessing high growth due to the increase in the penetration of several oral procedures. The presence of a large pool of the elderly population that is edentulous, coupled with the increase in the incidence of several oral care disorders, requires a variety of oral healthcare procedures. Besides, the availability of a high number of highly skilled dentists performing various oral care procedures is collectively supporting the growth of the market in North America.

The dental imaging market share in Europe is growing at a slower rate than APAC, Latin America, and Middle East & Africa regions. The growing awareness of several procedures for oral care, coupled with improved healthcare infrastructure, favorable medical guidelines, and the availability of technologically advanced equipment in Western European countries, are driving the growth in the region. Germany, France, Spain, the UK, and Italy are the major revenue generators in the region. Moreover, the prevalence of multiple oral disorders will drive the market.

APAC is observed as the fastest growth for dental imaging equipment. The region is likely to witness an absolute growth of around 90% during the forecast period. The key factors responsible for the growth are the high prevalence of tooth disorders, development of oral healthcare infrastructure, including hospitals and clinics, which are expected to influence the growth. Also, the low cost of several oral care procedures is driving dental tourism in India, China, and South Korea.

The dental imaging in Latin America is growing at a healthier rate than the market in the European and North American regions. The market in Latin America is growing at a significant rate and this trend is expected to continue during the forecast period. Countries like Brazil, Mexico, and Argentina are the major revenue contributors in the region.


The global market is highly diverse, with the presence of several global, regional, and local players offering a broad range of dental imaging devices. The market is expected to witness consolidation with vendors, particularly those with limited financial, operating, financial, and marketing resources, seeking to partner with leading players that can provide growth opportunities. The competition among the vendors is primarily based on pricing, innovation, technology, quality, and customer service/support. Leading players are engaging in various strategies to expand their product offerings, global footprint, and augment their market share. The key strategies being followed by key players in the market are new product launches, M&As, partnerships, and investments. For instance, Midmark expanded its imaging solution portfolio by acquiring the True Definition intraoral scanner platform from 3M.









Revenue (2025): $4.5 Billion

Compound Annual Growth Rate (CAGR): Over 7%


North America, Europe, APAC, Latin America, and Middle East & Africa


US, Canada, UK, Germany, France, Spain, Italy, China, Japan, South Korea, Australia, India, Brazil, Mexico, Argentina, South Africa, Saudi Arabia, Turkey

The dental imaging market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:

By Product

  • Standard x-ray Systems
  • Intra Oral Scanners
  • Intra Oral Camera
  • Others

By Method 

  • Intraoral
  • Extraoral

By End-users 

  • Dental Clinics
  • Hospitals
  • DSOs
  • Dental Academic Institutes
  • Others

By Geography

  • North America
    • US
    • Canada
  • Asia Pacific
    • China
    • Japan
    • South Korea
    • India
    • Australia
  • Europe
    • Germany
    • France
    • Italy
    • Spain
    • UK
  • Latin America
    • Brazil
    • Argentina
    • Mexico
  • Middle East & Africa
    • Turkey
    • Saudi Arabia
    • South Africa


  1. What is the dental imaging market size and growth rate during the forecast period 2020-2025?
  2. How is the growth of clinics and DSOs segment supporting the growth trend of the global dental imaging market?
  3. Which product/method/end-user segment is generating the largest revenues for the dental imaging market?
  4. What are the factors leading to the growth of vendors and how are they generating revenues?
  5. What are some of the highly advanced and innovative digital imaging techniques growing in the market?


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