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Is Robotic Lawn Mower Pioneering the Global Lawn Mower Market?

Published date : Mar-2019

Rapid urbanization and industrialization are among two major factors which are propelling the adoption of lawn mowers


Arizton’s recent market research report on the global lawn mower market provides comprehensive industry analysis, trend forecasts, and competitive analysis. The study offers detailed segmentation by product type (walk-behind mowers, ride-on mowers, and robotic mowers), by end-user type (residential users, landscaping service providers, golf courses, and governments & others), by fuel type (manual-powered, gas-powered, propane-powered, and electric-powered), by other types (blade type, drive type, start type), and by geography (North America, Europe, APAC, Latin America, and MEA).

The global lawn mower market is anticipated to reach around $37 billion by 2024, growing at a CAGR of approximately 5% during the period 2019-2024.

Mowing has evolved from trimming grass on flat surfaces to a holistically optimized function that is constantly setting new standards in terms of performance and sustainability. This evolution can largely be attributed to the development of modern-day commercial mowers. Rapid urbanization and industrialization are among two major factors which are propelling the adoption of lawn mowers in several end-user sectors.

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The global lawn mower market is divided into five major segments – product type, end-user type, fuel type, other types, and geography.

Walk-behind segment dominated the global lawn mower market during the forecast period

The walk-behind mowers are easy to operate and allow the user to get better proximity to the lawn, convenient to handle on slopes, and easy reach under bushes reduces the after-mowing work.  These mowers also have fewer emissions and use low fuel compared to other existing mowers in the market. Walk-behind mowers are expected to grow at a slower pace in the market in terms of revenue due to operators stepping up to stand-on mowers and zero-turn mowers. In the future, alternative fuel use and fuel-injected engines in walk-behind mowers are expected to gain momentum. Commercial-grade mid-sized mowers are growing to become a preferred size as they cover decently large areas and are less heavy. They are particularly popular among residential users and contractors serving high traffic areas such as golf clubs and stadiums.

The gas-powered segment is the highest revenue generating segment in global lawn mower market

The increasing demand for lawn and yard landscaping will help gas-powered segment to gain market share during the forecast period. Gas-powered equipment has been conventionally used at a large-scale globally and is de-facto pieces of equipment used by landscapers as they are versatile in terms of the models they are incorporated in. With vendors constantly introducing enhanced gas-powered models with the demand economics keeping the production stable, the market is likely to grow steadily. Ride-on mowers are largely driven by gas as they warrant the use of a powerful fuel source due to propel weight forward. Large areas such as stadiums, universities, and golf courses will continue witnessing the rapid adoption of gas-powered lawn mowers owing to the efficiency they provide.

North America is the largest revenue generating segment in global lawn mower market

North America was occupying the largest segment of market share in terms of revenue and shipment in the global lawn mower market. The US was the largest market for garden equipment due to its growing landscaping industry, increasing residential as well as commercial construction activities, and increasing demand for backyard beautification among households. Robotic lawn mowers are innovative and offer sophisticated technology to end-users to get rid of the routine chores of mowing lawns. Thus, these factors are expected to propel the demand for robotic lawn mowers during the forecast period. MTD Products, Husqvarna, Toro, Kubota, and John Deere are dominant players in the market. An increase in the tech-savvy population is the major factor driving this demand. These devices are proving helpful to consumers as they ease their household chores.

Deere & Co, Honda Power Equipment, Husqvarna, Kubota, MTD Products, Bosch, STIGA, and The Toro Company are the major vendors in the global lawn mower market.

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The complete overview of the latest market research report on the global lawn mower market by Arizton is now available.

The report also offers a detailed study of major trends, drivers, challenges and offers market sizing and forecast for major geographical regions.

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