News Details

Revolving Credit likely to aid Residential Lawn Mowers Market in US

Published date : May-2019

The US lawnmower industry is expected to reach approximately $13 billion by 2024, growing at a CAGR of 4% during 2018-2024.


Arizton’s recent market research report on the US lawnmower industry provides a comprehensive industry study, trend forecasts, and competitive analysis. The research study segments the market by product types (walk-behind mowers, ride-on mowers, and robotic mowers), end-user types (residential users, professional landscaping services, golf courses, and governments & others), fuel types (gas-powered, manual-powered, propane-powered, and electric-powered), other types (blade type and start type), and drive types (manual, AWD, FWD, and RWD). Deere & Co, Honda Power Equipment, Husqvarna, Kubota, MTD Products, Bosch, and The Toro Company are identified as the major vendors in the US lawnmower industry.

The US lawnmower industry is expected to reach approximately $13 billion by 2024, growing at a CAGR of 4% during 2018–2024. This market research report also offers market share in terms of volume (million units) during the forecast period.

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The US is the largest market for garden equipment due to its growing landscaping industry, increasing residential as well as commercial construction activities, and the increasing demand for backyard beautification among households. The US is expected to witness strong traction in demand for commercial lawn mowers during the forecast period.

The US lawnmower industry is divided into five major segments - product types, end-user types, fuel types, other types, and drive types.

Walk-behind mowers to remain a preferred choice given their less emission and low fuel consumption

In 2018, the walk-behind segment dominated the lawn mower market with over 70% and 85% market share in terms of revenue and unit shipment, respectively. Walk-behind mowers have been a preferred choice in the landscaping market as they generate less emissions and consume low fuel. They are particularly popular among residential users and contractors serving high traffic areas such as golf clubs and stadiums. Exmark introduced Enhanced Control System Technology, which offers better ergonomics and comfort. The handle design flows in such a way that it conforms to the operator's hands as it falls naturally. Short-grip levers are designed to reduce fatigue, while cushioned handles help minimize vibration. Walk-behind mowers are further classified into reel/cylinder mowers, self-propelled mowers, push mowers, and hover mowers.

Gas-powered lawn mowers are growing due to the increasing demand for lawn and yard landscaping

Gas-powered equipment have been conventionally used for large-scale yards worldwide. They have been a popular choice among consumers due to their historical prevalence and low-fuel prices. Also, they are preferred for low maintenance cost, cut quality, ease of use, and long runtime. Ride-on mowers are largely run on gas as they warrant the use of a powerful fuel source due to propel weight forward.The demand for these mowers is expected to be steady. Large areas such as stadiums, universities, and golf courses will continue using gas-powered lawn mowers due to their high efficiency and low maintenance. Exmark offers the EFI+RED Technology in its Lazer Z X-Series model that can decrease the consumption of fuel by up to 40% than an equivalent carburate engine.

The residential segment likely to occupy the largest market share in the US lawnmowers Market

The residential segment comprises individual owners that mow lawns, gardens, and yards. Major deciding factors for selecting lawn equipment by residential end-users are storage, portability, performance, and safety. The use of electric and battery-powered lawnmowers is limited and finds high adoption in developed countries. Retailing plays an important role in the revenue contribution of these mowers. Further, the influence of the internet is increasing on end-users’ purchasing behaviour, and vendors are striving to have an omni-channel presence in the market. Another major factor, which has helped in the growth of residential segment is the revolving credit in the US. The revolving credit, which had slumped during 2008−2009 economic recession, is witnessing a revival in the US.

AGCO, ALAMO GROUP, AL-KO, ARIENS COMPANY, BAD BOY MOWERS, Black + Decker, BLOUNT INTERNATIONAL, Bobcat Company, BRIGGS & STRATTON, Carraro, Chevron Group, Einhell Germany, Emak Group, ErkuntTraktorSanayii, E.ZICOM, GENERAC POWER SYSTEMS, Greenworks Tool, Grey Technology (Gtech), Hangzhou Favor Robot Technology, Hitachi, HUSTLER TURF EQUIPMENT, Linea Tielle, LG, LOWE’S (KOBALT), MAKITA CORPORATION, Mamibot, Masport, McLane manufacturing, Mean Green Products, MilagrowHumanTech, Moridge manufacturing, Ningbo NGP Industry, Positec Tool (WORX), SCAG POWER EQUIPMENT, SCHILLER GROUNDS CARE, Shibaura, Snow Joe, Stiga, STIHL, SUMEC (Yard force), SWISHER ACQUISITION, Techtronic Industries, Textron, The Kobi Company, Turflynx, YamabikoEuRope (Belrobotics), Zhejiang Tianchen Intelligence & Technology, and Zucchetti Centro Sistemi (ZCS) are the other prominent vendors of the US lawnmower industry.

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The complete overview of the latest market research report on the US lawnmower industry by Arizton is now available.

The report offers a detailed study of major trends, drivers, challenges, and provides market sizing and forecast for major geographical regions and key countries.

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