The growing demand for continuous connectivity, high performance, and superior electrical design is driving the growth of the data center power market in Americas. The data center market in Americas is dominated by the US, followed by Canada and Latin America.
Colocation providers and hyperscale cloud data center developers are major revenue contributors to the data center power market in Americas. Largescale data center construction and implementation of mega scale data centers, especially in the Southeast and Southwest US region are driving the data center power market in Americas. The growth in rack power density aided through use of high performance infrastructure and the virtualization of IT infrastructure will create new business opportunities for the leading players in the market. Moreover, the adoption of modular, scalable, and lithium-ion powered systems will augment the development of the data center power market in Americas.
Growing number of data center outages and increasing critical IT load and availability requirements are boosting the importance of redundancy in data centers and fueling the demand for data center power capacities in the American market. The rising adoption of metered, monitored, switch, and metered-by outlet PDUs will attribute to the growth of the data center power market in America.
The data center power market is witnessing the adoption of 2N, N+N, and 2N+1 redundant infrastructure across modern Tier III and Tier II facilities. In addition, there is also a high demand for automation and monitoring solutions in the data power center market in Americas. The rise in power consumption and power wastage is encouraging companies to install end-to-end monitoring and automation solutions in the facilities in the Americas. Data center automation helps identifying the maintenance requirement of infrastructure to avoid operational failures and provide power backup during outages. The introduction of innovative infrastructure will help vendors in the data center power market in Americas gain a larger market share and attract new customers.
Americas Data Center Power Market Segmentation
This market research report includes a detailed segmentation of the market by
- Electrical infrastructure
- Tier standard
Insights by Electrical Infrastructure
UPS systems and PDUs are installed with 2N redundancy, dual power feed from utility, and diesel generators to boost market growth
The electrical infrastructure segment in the data center power market is classified into UPS, generators, transfer switches and switchgears, rack PDUs, and other electrical infrastructure. Uninterruptible Power Supply (UPS) was the largest electrical infrastructure segment in the data center power market in Americas, accounting for over 34% of the total market share in 2017. The different types of UPS available in the market are standby UPS, line interactive UPS, and double conversion UPS. The development of modern data center is encouraging vendors to design UPS systems that provide dual line of power with innovative load balancing mechanisms. The growing demand for lithium-ion batteries that increase efficiency and reduce operational expenditure will fuel the growth of this market segment in the data center power market in Americas during the forecast period.
Insights by Tier Standard
Tier III and Tier IV will generate high revenue for the market during the forecast period
The market in Americas by tier standard is categorized into Tier I and Tier II, Tier III, and Tier IV. Several Tier III facilities are adopting Tier IV redundancy for data center power infrastructure such as UPS and PDUs. Tier IV is the fastest growing segment in the data center power market, growing at a CAGR of about 7% during the forecast period. Factors such as infrastructure performance, efficiency, redundancy, and high availability are propelling the demand for Tier IV structures in the data center power market in Americas. Tier IV data centers are designed to have a minimum 2N+1 redundancy in power and cooling infrastructure with around 2.4 minutes of annual downtime and availability of 99.995%. The rising number of hyperscale data center construction in Americas will propel the growth of this market segment over the next few years.
Insights by Geography
South America to be the fastest growing region in the data center power market in Americas during forecast period
The data center power market in Americas is divided into North America and South America. Latin America is the fastest growing region, growing at a CAGR of around 12% during the forecast period. Compared to North American countries, Latin American countries are more involved in the adoption of N+N redundancy for generators because of high power fluctuations. The construction of mega data center facilities in Latin America will involve the adoption of 2N redundant infrastructure with increase in IT load of more than 8 kW per rack.
Insights by Vendors
The market consists of both regional and international players. The vendors in the American market are focusing on offering specific products or complete infrastructure solutions for data centers to remain competitive in the market. Leading companies are focusing on introducing modern innovations across infrastructure with advanced products that offer more than 90% efficiency for data center operations and help in achieving higher availability operations. The growing adoption of lithium-ion batteries, increase power capacity of single infrastructure, adoption of modular solutions and real-time power monitoring solutions will create new opportunities for companies in the market.
The Americas data center power market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:
By Electrical Infrastructure
- Transfer switch & switchgear
- Rack PDU
- Other electrical infrastructure
By Tier Standard
- Tier I and Tier II
- Tier III
- Tier IV
- North America
- Latin America