The global disinfectant spray and wipes market is expected to witness an exponential rise in demand during the forecast period. With the rise in infectious and contagious diseases, the application of disinfectant wipes and solutions in several healthcare centers and hospitals is gaining traction. These solutions are easy to apply and are highly useful to prevent infections and disease spread. This property is expected to increase its usage among several end-users.
The COVID-19 pandemic has caused significant disruptions in the supply and demand scenario. The demand for antiseptic wipes and sprays is soaring among medical professionals and consumers. In March 2020, the sale of aerosol/spray disinfectants witnessed over 340% growth compared to the last year.
Several government initiatives are emphasizing towards the adoption of various disinfectant products. Moreover, the sale of multipurpose cleaners observed a spike of over 160% in March 2020 from March 2019. According to the USEPA (Environmental Protection Agency), Clorox 4-in-1 disinfecting sprays and Lysol disinfectant sprays are some of the few products that are likely to control the spread of the coronavirus.
- The global disinfectant wipes market is expected to observe an incremental growth of over $2.2 billion by 2025. These cleaning wipes can easily and efficiently work on several surfaces and floors in residential and healthcare sectors.
- The alkyl dimethyl benzyl segment is likely to grow at the highest CAGR during the period 2019–2025.
- The residential end-user segment is projected to reach a revenue of over $6 billion by 2025. The revenue growth is due to the launch of high-quality purifiers for cleanliness and hygiene standards.
- The disinfectant market size in India is expected to grow at a CAGR of over 7% during the period 2019–2025. The growth is on account of the rise in HAIs and the growth in hygiene awareness in the country.
DISINFECTANT SPRAY AND WIPES MARKET SEGMENTATION
This research report includes a detailed segmentation by product type, composition type, end-user type, and geography.
INSIGHTS BY PRODUCT TYPE
Vendors are expected to introduce several types of disinfectant sprays in the market during the forecast period. These liquid sprays are likely to witness significant demand from different end-users, including healthcare, hospitality, and commercial spaces. The consciousness to maintain proper hygiene facilities is a major factor driving the growth of the disinfectant sprays market size. The outbreak of contagious diseases such as COVID-19 is also likely to influence the demand for sanitization products in the market.
Disinfectant wipes are experiencing high adoption on account of increased preference for safe and hygienic facilities. The market share of wet wipes is increasing as they are gaining prominence among users. The usage of wet wipes offers several advantages over sprays and solutions, thereby boosting the disinfectant wipes market share.
Sterilization products are profoundly used for decontamination of low-risk environmental surfaces or patient equipment in the healthcare sector. The disinfectant wipes market size is expected to observe a significant rise in foodservice and healthcare markets.
The healthcare facilities use a wide array of formulated disinfectants. It includes antibacterial hand sanitizers, along with hard surface cleaners, which help to disinfect medical equipment and bathrooms. This is boosting the growth of the healthcare disinfection market.
INSIGHTS BY COMPOSITION TYPE
Alcohol-based disinfectants are the largest revenue contributor to the market. The percentage of alcohol is one of the most significant factors deciding the effectiveness of the disinfectant. The market share of alcohol-based products is likely to decline. This is on account of the growing popularity of alkyl dimethyl benzyl solutions, which are gaining widespread demand.
Alkyl dimethyl benzyl-based disinfectants are widely used in domestic households, food processing lines, and pharmaceutical sectors. These sterilizers offer a wide spectrum of antimicrobial properties to fight viruses, fungi, and bacteria. Middle Eastern countries are likely to emerge as key markets for non-alcoholic disinfectants. The Islamic laws prohibit the use of alcohol-based products, hence non-alcoholic wipes emerge as preferred choices.
INSIGHTS BY END-USER TYPE
The demand for cleaning products in the residential segment is likely to witness significant demand. The growth is due to the increasing awareness of contagious diseases. Disinfectant spray and wipes are profoundly used in the residential segment to sanitize highly touched surfaces. Window bolts, doorknobs, light switches, tables, chairs, lift buttons, and gates are regularly disinfected to prevent the transmission of infectious diseases.
Changes in healthcare, research, and technologies are anticipated to impact disinfectant products further as well. The growing investments in the healthcare sector and the increasing development of innovative hospital disinfectant products is expected to boost the global surface disinfectant market growth.
The usage of sprays and wipes in the commercial sector makes workplaces healthier, safer, and fresher. Commercial spaces often include commercial kitchens or foodservice outlets, small offices, home offices, educational institutions, and smart offices, among others.
The increasing usage of disinfecting products in educational institutions helps to prevent the spread of infectious diseases. Several multiuse hydrogen peroxide-based products are gaining traction to disinfect the soft surfaces in the hotels. With the outbreak of coronavirus, it becomes essential to disinfect commercial and office spaces regularly. Hence, the eruption of contagious diseases is driving market demand.
INSIGHTS BY GEOGRAPHY
In terms of production and consumption, the North American region is one of the largest markets for disinfectant sprays and wipes. The recent outbreak of the Coronavirus has largely emphasized the need for efficient hygiene and cleaning solutions. One of the key factors impacting the demand for disinfectant spray and wipes in the US is the increasing prevalence of healthcare-associated infections.
There are nearly 2 million patients that suffer from HAIs in the US. Several initiatives are implemented to reduce these infections. The demand for hygiene and sanitization is expected to increase in the residential sectors and the commercial and hospitality sectors. Increasing awareness of hygiene and cleanliness among consumers is further expected to boost sales via online and offline channels.
INSIGHTS BY VENDORS
Currently, the global disinfectant sprays and wipes market size is moderately concentrated. The Reckitt Benckiser Group, Ecolab, Procter & Gamble are capturing major stakes in the market. The competition is growing intense. The rapidly changing technological environment could adversely affect vendors as customers expect continual innovations and upgrades.
The present scenario is forcing vendors to alter and refine their unique value proposition to achieve a strong market presence. All these companies have a presence in three major regions of North America, APAC, and Europe. However, there are local vendors providing products with similar specifications at low prices. This will intensify the price wars among vendors during the forecast period.
The global disinfectant wipes and sprays market research report offers revenue and forecast insights for the following segments:
Market Segmentation by Product Type
By Composition Type
- Alkyl Dimethyl Benzyl
By End-user Type
- Commercial Spaces
- Government & others
- North America
- Nordic Countries
- South Korea
- Latin America
- Middle East & Africa
- South Africa
- Saudi Arabia