Functional Chewing Gum Market, Gum Market, Chewing

Functional Chewing Gum Market - Global Outlook and Forecast 2017-2022

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Functional chewing gums have some added health benefits and ingredients that impart additional functions instead of traditional fresh-breathing function. Nicotine gums, oral health gums, weight management gums, and lifestyle gums are some of the most common types of functional chewing gum.

The global functional chewing gum market is expected to cross $9 billion, growing impressively at a CAGR of 4.7% during 2016−2022. The demand for functional chewing gum that have added vitamins and energy supplements is increasing in the market. However, the consumption of overall sugared chew gums is declining across the world. The demand for functional chewing gum is expected to increase exponentially during the forecast period.

  Functional Chewing Gum Market Size in Revenue
                 Functional Chewing Gum Market Size, Trends, Industry Analysis and Forecast 2022

The report provides a holistic view of the global market, the companies involved in the market, and the factors driving its growth. It also provides information on some of the latest trends that have started to surface and are likely to become strong market driving forces over the next five years. This report also provides the Porter’s Five Forces analysis along with a description of each force and its impact on the market. Further, the report also provides complete value chain analysis of the global market.

Functional Chewing Gum Market: Key Vendor Analysis

The global functional chewing gum market is dominated by a few global chewing gum manufacturers such as Mars, Mondelez, and Perfetti, which are leading vendors across the globe. On the other hand, there are many specialized, niche vendors who cater to a particular region. Many functional gum manufacturers are based in developed countries of North America and Europe. The report profiles the leading vendors and provides a complete value chain analysis of the electronic shelf label market. Strength, strategies and opportunities of major companies are discussed in the report.  Other vendors include Cloetta, Khlôros Technologies, Lemon Pharma, Functional Gums s.r.l., Ezaki Glico, Meiji Holdings, Orion Group, Project 7, Masterfoodeh Co, Mastix, Vitaball Inc., and WUGUM.

Functional Chewing Gum: Market Dynamics

Increased use of fat burning and anti-hunger gums are likely to drive the market growth

Increase in alertness and attention and reduction of anxiety offered by chewing gum are major factors, which are attracting customers towards functional gum. Growth in smoking population in developing regions and increased use of fat burning/slim and anti-hunger functional gums are among the other significant factors that are expected to drive the market during the forecast period. The study also discusses the latest trends that are going to push the market growth for the next five years. Introduction of innovative functional gums such as cancer detecting and health benefits, and the increase online retailing impacting the consumers purchasing decision are among the emerging trends that are going to shape the market positively during the forecast period. Fluctuation in pricing strategy and lack of regulations are some of the restraint that are going to affect the market. The report discusses the trends, drivers, restraints and their impact on the market. The report also provides Porter’s Five Force Analysis and their impact on the market.

Functional Chewing Gum Market: Segmental Overview

The Nicotine gums segment is likely to be the largest segment

In terms of product type, the Nicotine gums segment is expected to have maximum contribution to the global market. These functional gums are getting more preference from the increased number of smokers who want to quit smoking. Also, the weight management gums are going to have the highest growth rate during the forecast period.

The revenue generated by the sale of functional chewing gum through physical stores or offline channels made up 93.14% of the market in 2016, clearly indicating that majority of consumers prefer to buy functional gum from physical stores. However, due to the growth of online retailing stores, the online channel is expected to post a high growth rate over the next five years.

Functional Chewing Gum Market: Geographical Analysis

APAC to constitute approximately 47% of the global market share

The market is dominated by APAC, followed by Europe and North America. The demand for lifestyle gum is expected to come more from North America and Europe than developing countries. The market in Latin America and MEA is also likely to get momentum.  A chewing gum is considered as a fashion statement in the UAE, which is likely to impact the demand. Also, increasing health consciousness among people is expected to increase the demand for sugar-free chewing gum in the region.

The global functional chewing gum market is expected to cross $9 billion, growing impressively at a CAGR of 4.7% during 2016−2022. With increasing health consciousness among people globally, the demand is expected to increase during the forecast period. The demand for functional gums is increasing globally, especially from emerging markets such as APAC and MEA. North America and Europe are witnessing a steady demand for functional chewing gums. The nicotine gum is likely to be the dominant segment, whereas the weight management gum segment is expected to witness the fastest growth.


Report Timeline

  • Base Year:                  2016  
  • Forecast Year:            2017−2022 

Major vendors profiled in the report are as following:

  • Mars Incorporated
  • Mondelez International Inc.
  • Perfetti

Other vendors include Cloetta, Khlôros Technologies, Lemon Pharma, Functional Gums s.r.l., Ezaki Glico, Meiji Holdings, Orion Group, Project 7, Masterfoodeh Co., Mastix , Vitaball Inc., and WUGUM.


Scope of the Report

The report profiles the major vendors and provides an in-depth analysis of the global market including top trends, drivers, restraint, major segment analysis and growth forecast in key geographic regions.

Sales of major functional chewing gum vendors were aggregated to arrive at an estimate of the market size in terms of volume. The same approach is used to calculate the market size in terms of revenue. An estimated 85−90% of vendors’ capacity are mapped and considered in the calculations.

The report offers key analysis of major segments of the market by product type, distribution channels, geography, country, and vendors. It provides a detailed analysis of revenue from various segments:

Product Type

  • Nicotine gum
  • Oral health gum
  • Weight management gum
  • Lifestyle gum

Distribution Channel

  • Online
  • Offline

Major Geography

  • APAC
  • EMEA
  • Latin America
  • North America

Key Countries

  • Brazil
  • Canada
  • China
  • Germany
  • Japan
  • Mexico
  • South Africa
  • UAE
  • UK
  • US

1          Research Methodology     

2          Research objectives          

3          Research process   

4          Report Coverage    

4.1       Market Definition     

4.2       Base Year      

4.3       Scope of Study          

4.3.1   Market Segmentation by Product Type      

4.3.2   Market Segmentation by Application Type

4.3.3   Market Segmentation by Geography         


5          Report Assumptions & Caveats  

5.1       Currency Conversion rate   

5.2       Market Derivation    


6          Market at a Glance

7          Introduction


8          Market Dynamics  

8.1       Market Growth Enablers      

8.1.1   Chewing Gum Increases Alertness and Attention and Reduces Anxiety

8.1.2   Growth in Smoking Population in Developing Regions    

8.1.3   Increased Use of Fat Burning/Slim and Anti-hunger Functional Gums   

8.2       Market Growth Restraint     

8.2.1   Regular Chewing Gums Lead to TMD, Gastrointestinal, and Oral Disorders     

8.2.2    Fluctuation in Pricing Strategy due to Volatility in Raw Materials

8.2.3   Lack of Regulations  

8.3       Market Opportunities & Trends      

8.3.1   Introduction of Innovative Functional Gums         

8.3.2 Influence of the Internet on End-users’ Purchasing Behavior     


9          Value Chain Analysis         

9.1       Overview       

9.2       Raw Materials

9.3       Manufacturers          

9.4       Distributors/Dealers

9.5       Retailers        

9.6       End-user        


10        Global Functional Chewing Gum Market          

10.1    Market Overview      

10.2    Market Size and Analysis     

10.3    Porter’s Five Forces Analysis

10.3.1 Threat of New Entrants        

10.3.2 Bargaining Power of Suppliers        

10.3.3 Bargaining Power of Buyers

10.3.4 Threat of Substitutes

10.3.5 Competitive Rivalry  


11        Global functional gum Market- by Distribution Channel      

11.1    Market Overview      

11.2    Offline Distribution Channel

11.2.1 Market Size and Forecast    

11.3    Online Distribution Channel: Market Size and Forecast   


12        Functional Chewing Gum Market- by Product

12.1    Market Overview      

12.2    Nicotine gum

12.2.1 Market Size and Forecast    

12.3    Weight Management Gum  

12.3.1 Market Size and Forecast    

12.4    Lifestyle Gum

12.4.1 Market Size and Forecast    

12.5    Oral Health Gum      

12.5.1 Market Size and Forecast    


13        Global Functional Chewing Gum Market – by Geography     

13.1    Market Overview      


14        North America: Functional Chewing Gum Market     

14.1    Market size and forecast     

14.2    Key Countries

14.2.1 US: Market Size and Forecast          

14.2.2 Canada: Market Size and Forecast  


15        Europe: Functional Chewing Gum Market

15.1    Market size and forecast     

15.2    Key Countries

15.2.1 UK: Market Size and Forecast          

15.2.2 Germany: Market Size and Forecast           


16        APAC: Functional Chewing Gum Market

16.1    Market Size and Forecast    

16.2    Key Countries

16.2.1 Japan: Market Size and Forecast     

16.2.2 China: Market Size and Forecast     


17        Latin America: Functional Chewing Gum Market

17.1    Market Size and Forecast

17.2    Key Countries

17.2.1 Brazil: Market Size and Forecast     

17.2.2 Mexico: Market Size and Forecast  


18        Middle East & Africa: Functional Chewing Gum Market

18.1    Market Size and forecast     

18.2    Key countries

18.2.1 UAE: Functional Gum Market Size and Forecast   

18.2.2 South Africa: Functional Gum Market Size and Forecast  


19        Competitive Landscape    

19.1    Market Overview      


20        Key Company Profiles       

20.1    Mars Incorporated

20.1.1 Business Overview   

20.1.2 Business Segment    

20.1.3 Mars in Chewing Gum Industry      

20.1.4 Product Offerings     

20.1.5 Key Strengths

20.2    Mondelez International Inc.

20.2.1 Business Overview   

20.2.2 Mondelez International in Chewing Gum Industry

20.2.3 Strengths       

20.2.4 Products Offered      

20.3    Perfetti        

20.3.1 Business Overview   

20.3.2 Perfetti in Chewing Gum Market    

20.3.3 Strength         

20.3.4 Products Offered      


21        Other Prominent Companies      

21.1    Cloetta           

21.1.1 Business Overview   

21.1.2 Products Offered      

21.2    Khlôros Technologies           

21.2.1 Business Overview   

21.2.2 Products Offered      

21.3    Lemon Pharma         

21.3.1 Business Overview   

21.3.2 Products Offered      

21.4    Functional Gums s.r.l.          

21.4.1 Business Overview   

21.4.2 Products Offered      

21.5    Ezaki Glico     

21.5.1 Business Overview   

21.5.2 Products Offered      

21.6    Masterfoodeh Co     

21.6.1 Business Overview   

21.6.2 Products Offered      

21.7    Mastix

21.7.1 Business Overview   

21.7.2 Products Offered      

21.8    Meiji Holdings           

21.8.1 Business Overview   

21.8.2 Products Offered      

21.9    Orion Group.

21.9.1 Business Overview   

21.9.2 Products Offered      

21.10  Project 7        

21.10.1  Business Overview

21.10.2 Products Offered    

21.11  Vitaball Inc.    

21.11.1 Business Overview 

21.11.2 Products Offered    

21.12  WUGUM        

21.12.1 Business Overview 

21.12.2 Products Offered    

21.13  Quantitative Summary of Functional Chewing Gum Market       


22        Appendix     

22.1    List of Abbreviations

List of Exhibits

Exhibit 1         Segmentation of Functional Chewing Gum Market

Exhibit 2         Key Geographies Definition

Exhibit 3         Key Caveats

Exhibit 4         Market Size Calculation 2016

Exhibit 5         Global Growth of Obesity and Overweight Population (%)

Exhibit 6         Global Diabetes Statistics 2016

Exhibit 7         Percentage of People Who are Willing to Pay Extra for Healthy Food 2016

Exhibit 8         Increase in Emotional Health Disorders between 2012 and 2016 (%)

Exhibit 9         Global Functional Gum Market 2013 and 2016 ($ billion)

Exhibit 10       Prevalence of Smoking in Select Countries 2005−2015 (%)

Exhibit 11       Global Obesity Rates in Adults 1995−2015 (%)

Exhibit 12       Global Raw Sugar Prices (US cents per Pound)

Exhibit 13       Retail Sector Growth in China

Exhibit 14       Value Chain Analysis of Functional Gum Market in China 2016

Exhibit 15       Different Types of Retailers

Exhibit 16       Online Retail Market Share in US (%)

Exhibit 17       E-commerce Market in Leading Countries ($ billion)

Exhibit 18       Growth Rate of Function Chewing Gum Market (%)

Exhibit 19       Growth Rate of Functional Chewing Gum Market by Product Type (%)

Exhibit 20       Global Stress, Anxiety, and Depression Related Statistics 2010−2015 (%)

Exhibit 21       Global Functional Chewing Gum Market 2016−2022 ($ million)

Exhibit 22       Five Forces Analysis 2016

Exhibit 23       Growth Rate of Offline Vs. Online Distribution Channel 2017–2022

Exhibit 24       Functional Chewing Gum Market by Offline Distribution 2016–2022 ($ million)

Exhibit 25       Global Functional Chewing Gum Market by Online Distribution 2016–2022 ($ million)

Exhibit 26       Contribution by Product Type 2016 & 2022

Exhibit 27       Market Size by Product Type 2016 and 2022 ($ million)

Exhibit 28       Prevalence of Smoking in Developing Countries 2000 and 2015 (%)

Exhibit 29       Nicotine Gum Market 2016–2022 ($ million)

Exhibit 30       Overweight Rates among Adults aged Between 15 and 74 years 2000−2016 (%)

Exhibit 31       Weight Management Gum Market 2016−2022 ($ million)

Exhibit 32       Rise in Emotional Health Disorders by Geography 2012−2015

Exhibit 33       Global Lifestyle Gum Market 2016−2022 ($ million)

Exhibit 34       pH Level of Teeth with and without the Consumption of Sugar-free Chewing Gum

Exhibit 35       Global Oral Health Gum Market 2016−2022 ($ million)

Exhibit 36       Contribution by Geography 2016 (%)

Exhibit 37       Market by Geography 2016 and 2022 ($ million)

Exhibit 38       Confectionery Market in 2013−2016 ($ billion)

Exhibit 39       Obesity Rates among US Adults

Exhibit 40       Global Gum Market by Product Type 2000 and 2016 (%)

Exhibit 41       Share of Chewing Gum Vendors in US 2016

Exhibit 42       Functional Gum Market in North America 2016−2022 ($ million)

Exhibit 43       Obesity Rate among Adults in Select States in US 2003−2014 (%)

Exhibit 44       Functional Gum Market in US 2016−2022 ($ million)

Exhibit 45       Confectionery Market in Canada 2011−2016 ($ millions)

Exhibit 46       Functional Gum Market in Canada 2016−2022 ($ million)

Exhibit 47       Prevalence of Diabetes in Europe 2001−2015

Exhibit 48       Functional Gum Market in Europe 2016−2022 ($ million)

Exhibit 49       Confectionery Market Share in Europe by Product 2016

Exhibit 50       Diabetes Population in UK Between 1996 and 2006 (million)

Exhibit 51       Growth of Health Consciousness in UK 2016

Exhibit 52       Functional Gum Market in UK 2016−2022 ($ million)

Exhibit 53       Functional Gum Market in Germany 2016−2022 ($ million)

Exhibit 54       Prevalence of Obesity among Adults in Select Countries in Asia 2016 (%)

Exhibit 55       Functional Gum Market in APAC  2016−2022 ($ millions)

Exhibit 56       Confectionery Market in Japan by Product ($ million)

Exhibit 57       Functional Gum Market in Japan 2016−2022 ($ million)

Exhibit 58       Confectionery Market in China ($ billion)

Exhibit 59       Share of Chewing Gum Vendors in Market in China 2016 (%)

Exhibit 60       Functional Gum Market in China 2016−2022 ($ million)

Exhibit 61       Projected Change in Real GDP in Latin America 2016−2020

Exhibit 62       Confectionery Market in Latin America by Product Type 2016

Exhibit 63       Functional Gum Market in Latin America 2016−2022 ($ million)

Exhibit 64       Confectionery Market in Brazil by Product Type 2016 (%)

Exhibit 65       Functional Gum Market in Brazil 2016−2022 ($ million)

Exhibit 66       Latin American Countries with Highest Percentage of Obesity

Exhibit 67       Functional Gum Market in Mexico 2016−2022 ($ million)

Exhibit 68       GDP (PPP) of Select African Countries 2015 and 2016 ($ billion)

Exhibit 69       Confectionery Market by Product Type in MEA 2016 (%)

Exhibit 70       Functional Gum Market in MEA 2016−2022 ($ million)

Exhibit 71       Confectionery Market in UAE by Product Type 2016 (%)

Exhibit 72       Functional Gum Market in UAE 2016−2022 ($ million)

Exhibit 73       Confectionery Market in South Africa by Product Type 2016 (%)

Exhibit 74       Functional Gum Market in South Africa 2016−2022 ($ million)


List of Tables

Table 1            Currency Conversion 2013−2016

Table 2            Functional Chewing Gum

Table 3            Global Functional Chewing Gum Market by Distribution 2016-2022 ($ million)

Table 4            Functional Chewing Gum Market by Product 2016-2022 ($)

Table 5            Key Chewing Gum Brands of Mars

Table 6            Key Products – Mars Inc.

Table 7            Global Functional Chewing Gum Market by Geography 2016–2022 ($ million)

Table 8            Global Functional Chewing Gum by Product Type 2016–2022 ($ million)

Table 9            List of Abbreviations

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