Sprayer Market - Global Outlook and Forecast 2020-2025

INDUSTRY INSIGHTS

The global sprayer market size to reach USD 6.7 billion by 2025, growing at a CAGR of 4.6% during the period 2020–2025. The global sprayer market has been experiencing a slew of advancements. Intelligent spraying technologies have made significant strides in the last decade as more powerful and robust sensing technologies have become readily available. Variable spray technology is widely used in crop farming, animal husbandry, horticulture, and forestry. Developed countries attach high importance to the research and development of variable execution machinery. The investment is high, and a more mature map-based and real-time sensing technology-based variable pesticide spray application system is formed. Currently, global consensus has emerged on the prospect and potential of variable-injection sprays in increasing the utilization of pesticides, reducing pesticide residues, and decreasing environmental risks. Variable sprays can be adjusted in real-time based on changes in influencing factors. Hence, advanced devices and precision agriculture and robotic systems allow businesses to be more profitable, efficient, safer, and environmentally friendly.

SNIPPETS

• APAC is expected to witness high in demand for sprayers with the rising number of farming and landscaping activities during the forecast period.
• Rise in adoption of modern crop protection trends has increased the demand for trailed and mounted sprayers in North America and Europe.
• Growing government subsidies for agricultural facilities on harvesting equipment, warehouse, transportation for crop yield have propelled high purchase of sprayers in the APAC region.
• Field sprayers are expected to reach revenue value of over 3 billion by 2025 due to the increased demand for better crop yield.
• Solar-powered sprayers are likely to observe a revenue of over 1.1 billion by 2025 on account of high environmental sustainability and low operation and maintenance costs.

GLOBAL SPRAYER MARKET SEGMENTATION

This research report includes a detailed segmentation by

• Product
• Application
• Fuel Type
• Distribution Channel
• Geography

INSIGHTS BY PRODUCT 

The expansion of the agriculture industry is expected to be a major factor for the growth of self-propelled sprayers across the globe. They offer top-end technology with excellent maneuverability and weight distribution. However, they are expensive, have high maintenance costs, which affect the market growth. Changes in landscaping services due to legislation, technological advances, consumer behavior, and culture are increasing the adoption of mounted sprayers.

The popularity of landscaping in North America is fueling the growth of mounted sprayers. Landscaping services have largely grown on account of the increasing emphasis to provide aesthetic appeal to commercial properties. Mounted sprayers are gaining prominence among professional landscapers because they offer features such as reliability, durability, thereby increasing the convenience and comfort for users. Developed countries, along with emerging economies, are largely witnessing robust growth in the demand for mounted sprayers. Further, the growth in farming spaces and orchards in these countries has led to an increment in the revenue in the market. While self-propelled and mounted devices are expected to observe the highest revenue share by revenue, handheld sprayers are likely to witness the highest adoption in terms of units. Handled sprayer market share is projected to reach unit shipments of over 7.70 million by 2025.

INSIGHTS BY APPLICATION 

Field sprayers can efficiently distribute fertilizer and pesticides over agricultural fields. The Netherlands is primarily driving the market in Europe as it is one of the major vegetable producers. Overall, the market in Europe is driven by the need for better crop yield, which requires the use of agricultural sprayers. Enhancing productivity of orchards is one of the major factors responsible for the wide application of orchard sprayers. Moreover, the demand from emerging economies such as China, India, and Brazil and the high level of government support are fueling the growth of the horticulture industry, which is indirectly influencing the usage of orchard sprayers. Hence, with the increase in the farming sector, especially horticulture activities, farmers are focusing on high yields, which are influencing the adoption of sprayers. 

INSIGHTS BY FUEL TYPE 

Gas-powered sprayers are in demand and are proving to be an excellent choice for challenging tasks. They are extremely cost-effective for end-users and offer higher reliability than battery-run counterparts. However, they require requires regular maintenance to keep up their performance and improve durability. Also, they are noisier than other types, which is likely to impact their market adoption. Stringency in environmental regulations could also impact the revenue share of gas-powered machines.

While battery-powered devices are growing, they are not suitable replacements for gas-powered ones. The increasing adoption of tractors in the agricultural sector is expected to drive tractor operated sprayers such as air blast and boom sprayers. In countries, such as the US, Germany, and France and in Asian countries, such as Japan, there is a higher adoption rate of tractors. However, the lack of information, insufficient economic means to gather and understand the information required to operate sprayers, and lack of technological skills among farmers are expected to adversely affect the market growth. Solar-based pesticide sprayers are one of the improved models in the market.

INSIGHTS BY DISTRIBUTION

The distribution environment for sprayers is rapidly evolving, with systems and processes upgrading at a rapid pace. Changes are spurred by expanding competition, constant disintermediation, and consumerization of expectations. With the sprayers market being highly time-sensitive, distributors are increasingly focusing on extending their reach to improve the speed to market maintenance parts and services. Sprayers are also available to end-users through online OEMs’ e-commerce portals and online direct-to-consumer stores. Peer-to-peer rentals are gaining in popularity. Bundling additional services such as service contracts and extended warranties can help spur growth and improve margins as these equipment are complex and providing convenience in one package can increase overall satisfaction. Sprayers are sold largely through dealership websites and online retailers. A lot of offline distributors are moving the sale process online by incorporating e-commerce solutions and enterprise resource planning systems. However, online distribution has its drawbacks in terms of customer services, transparency, and trustworthiness.

INSIGHTS BY GEOGRAPHY

In recent years, the agricultural income in the EU has shown general improvement, mainly due to technological progress, leading to an increase in productivity. Agriculture in Europe produces a range of food, feed, and residual biomass products and provides other important functions, such as managing landscapes, rural development, and tourism. The region’s population is growing, however, farmlands are diminishing, pushing farmers to increase their yield. New farming practices are adopted by farmers to increase crop yield. Vendors are introducing new product variants of sprayers with better spraying efficiency and high battery backup. These products are technologically more advanced than their predecessors. The presence of several large and small-scale companies in the landscaping industry for construction and the design of landscaping maintenance equipment will offer strong revenue opportunities for players in the region.

INSIGHTS BY VENDORS

AGCO, CNH Industrial, Deere & Company, Exel Industries, Kubota, MTD Products, Robert Bosch, and The Toro Company are the major vendors operating in the global sprayers market. Major vendors are introducing new cost-cutting and operating efficiency measures through various initiatives such as maintaining direct material cost-out operations, right-sizing the supply chain footprint, reducing indirect material and logistics costs, and increasing revenue and operating spending performance. Also, the growing trend for efficient utilization of capital resources is likely to gain significance. Key competitive factors include reliability and quality, product innovation, product support, pricing, warranty, distribution, financing options, and shelf space.

The global sprayer market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:

By Product

• Mounted
• Trailed
• Self-Propelled
• Handheld

By Application

• Field
• Orchard
• Gardening

By Fuel Type

• Manual
• Electric
• Solar
• Gas-powered

By Distribution Channel 

• Online
• Retail Channel
• Specialty Stores
• Mass Market Players
• Distributors and Dealers

By Geography

• North America
  • US
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Belgium
  • Sweden
  • Netherlands
  • Switzerland
• APAC
  • China
  • Japan
  • South Korea
  • Australia
• Latin America
  • Brazil
  • Mexico
  • Argentina
• Middle East & Africa
  • Saudi Arabia
  • South Africa
  • UAE