THE U.S. SEXUAL WELLNESS MARKET SIZE WAS VALUED AT USD 5.80 BILLION IN 2020 AND IS EXPECTED TO REACH USD 9.34 BILLION BY 2026, GROWING AT A CAGR OF 8.27%.

U.S. Sexual Wellness Market Size, Share, & Trends Analysis Report by Product (Sex Toys (Vibrators, Rubber Penises, Cock Rings, Anal Beads, Rubber Vaginas, Blindfold/Feathers, Harness & Strap-on-Penises and Bondage Gear), Condoms (Latex & Non-latex, Branded & Institutional, and Male & Female), Exotic Lingerie, Sexual Lubricants (Water-based, Silicon-based, Oil-based, and Hybrid), and Others), Gender (Male and Female), Distribution Channels (Offline Retail (Specialty Store, Mass Market Players, Grocery Stores, and Drug Store/Pharmacies), and Online Retail), and Geography (South, West, Mid-West, North East); Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021–2026.

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263 Pages

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97 Tables

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77 Charts

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4 Regions

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1 Countries

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33 Companies

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4 Market Segment

U.S. SEXUAL WELLNESS MARKET REPORT SCOPE

Report Attribute Details
MARKET SIZE (REVENUE) USD 9.34 Billion (2026)
CAGR 8.27% (2021-2026)
BASE YEAR 2020
FORECAST PERIOD 2021-2026
MARKET SEGMENTS Product (Sex Toys (Vibrators, Rubber Penises, Cock Rings, Anal Beads, Rubber Vaginas, Blindfold/Feathers, Harness & Strap-on-Penises and Bondage Gear), Condoms (Latex & Non-latex, Branded & Institutional, and Male & Female), Exotic Lingerie, Sexual Lubricants (Water-based, Silicon-based, Oil-based, and Hybrid), and Others), Gender (Male and Female), Distribution channels (Offline Retail (Specialty Store, Mass Market Players, Grocery Stores, and Drug Store/Pharmacies), and Online Retail), and Geography (South, West, Mid-West, North East)
GEOGRAPHICAL ANALYSIS South, West, Mid-West, North East
COUNTRY COVERED U.S.

MARKET INSIGHTS

The U.S. sexual wellness market size was valued at USD 5.80 billion in 2020 and is expected to reach USD 9.34 billion by 2026, growing at a CAGR of 8.27%.

Market growth in the US is due to the innovation and introduction of new product formats. 1 out of 5 people in the US have STIs totaling over 65 million STI cases in the country; therefore, contraceptives are no longer confined to birth control; and this has fueled the sexual wellness market, especially the demand for condoms in the country.

The US dominated the sexual wellness market in North America in 2020. Large-scale condoms and other sexual wellness product promotions have enabled the government and vendors to reach audiences, especially in the South region.

Over 25% of sexual wellness products are sold through online channels such as Amazon.com. The three critical companies engaged in devising female condoms include Cupid Limited, Female Health Company, and HLL Lifecare Ltd. Exotic lingerie is one key growth market for vendors in the global sexual wellness market.

The sexual wellness industry in the US presents profitable revenue growth potentials for new entrants. Chinese and Malaysian manufacturers will expand their presence in North America, including the US, which will likely lead to a price war among vendors.

SNIPPETS

  • Southern US dominated the sexual wellness market with a one-third share in 2020 and will grow at a significant CAGR during the forecast period
  • The demand for condoms is expected to increase from institutional buyers such as USAID, UNFPA, WHO, and other NGOs and foundations. However, the need for female condoms will witness strong traction in the country after the arrival of low-cost female condoms and expand the retail presence of significant players.
  • Southern and Mid-Western US have high growth potential factors for condoms. Constant product development and bringing in new features are keys to achieving increased growth in sales.
  • 33% to 35% of condom sales take place via the internet. It is expected that promoting sexual wellness products such as condoms online will complement the marketing of condoms in the future by creating awareness of the product among end-users.

U.S. SEXUAL WELLNESS MARKET SEGMENTATION

This research report includes a detailed segmentation by

  • Product
  • Gender
  • Distribution Channels
  • Geography

SEGMENTATION ANALYSIS

  • The sex toys segment accounted for almost half of the market share in 2020 and will dominate during the forecast period. The constant efforts of vendors to promote their products in expos, such as the bi-annual Adult Novelty Manufacturers Expo (ANME), have helped to connect manufacturers and retailers. The exotic lingerie and sexual lubricant segments are seeing increased demand among end-users during the forecast period
  • The sexual wellness market for males accounted for a lion share in 2020; due to the growing shift of vendors toward creating female-centric products, the sexual wellness products catering to the female gender are expected to grow at a significant CAGR as compared to male products.
  • Sexual wellness products are available to end-users through online OEMs e-commerce portals and direct-to-consumer stores such as Amazon, Adam and Eve online stores, eBay, Ann Summers, Alibaba, and AliExpress. However, online sales growth is set to increase by over 20% YoY during the forecast period.
  • The entry of condom manufacturers such as Reckitt Benckiser and Church & Dwight has increased the sale of sex toys and sexual lubricants through retail stores such as sex specialty stores and supermarkets.
  • Vendors in the US primarily sell their finished products in sex specialty stores, supermarkets, and hypermarkets or over the internet.

GEOGRAPHICAL ANALYSIS

  • The sexual wellness market in the Western US will grow significantly during the forecast period. The primary revenue contributors in the Western US are California and Washington.
  • Institutional buyers such as USAID, UNFPA, Bill & Melinda Gates Foundation, and PSI are the major growth boosters for the sexual wellness market in the US.
  • The primary reason for the increase in demand was the increased popularity of innovative condoms such as Hex condoms by LELO among end-users.
  • Major factors driving the US market are the robust institutional sales by government and federal agencies, NGOs, and charitable organizations.
  • The US is one of the most developed countries for economic stature, the standard of social living, and technological growth.

VENDOR ANALYSIS

  • The competitive scenario in the U.S. sexual wellness industry is moderately fragmented, with many key players providing sexual lubricants with high functionalities and designs.
  • The major vendors in the industry are LifeStyles, Reckitt Benckiser, Diamond Products, and Church & Dwight.
  • The competition will be based solely on features such as quality, quantity, technology, services, innovation, and price. The market competition is expected to intensify further with increased product or service extensions, technological innovations, and M&A activities.
  • The local vendors provide sexual lubricants with high functionalities and designs with similar specifications at low prices. Still, the market in the US is dominated by vendors that have a global presence.
  • High capital requirements and rapid advances in technologies are significant entry barriers for new players. Therefore, attaining sustainability, expanding into other geographies, and reviving domestic demand are essential factors for market vendors.

The U.S. sexual wellness market research report includes in-depth coverage of the industry analysis with revenue and forecast insights for the following segments:

  • Market Segmentation by Product

  • Sex Toys
    • Vibrators
    • Rubber Pennies
    • Cock Rings
    • Rubber Vaginas
    • Anal Beads
    • Blindfolds/Feathers
    • Harness & Strap-on-Penises
    • Bondage Gear
  • Condoms
    • Latex & Non-latex
    • Branded & Institutional
    • Male & Female
  • Exotic Lingerie
  • Sexual Lubricants
    • Water-based
    • Silicon-based
    • Oil-based
    • Hybrid
  • Others
  • Market Segmentation by Gender
    • Male
    • Female
  • Market Segmentation by Distribution Channels
    • Offline Retail
      • Specialty Stores
      • Mass Market Players
      • Drug Store/Pharmacies
      • Grocery Stores
    • Online Retail

  • Market Segmentation by Geography
    • South
    • West
    • Mid-West
    • North East

Frequently Asked Questions

What is the U.S. sexual wellness market size and growth rate during the forecast period?

The sexual wellness market in the U.S. was valued at USD 5.80 billion in 2020 and is expected to reach USD 9.34 billion by 2026, growing at a CAGR of 8.27%.

What factors driving the sexual wellness market in the U.S.?

Factors that are driving the U.S. sexual wellness market include growing penetration of the digital marketplace, rising shift towards female customers, Innovation in condom designs, and sex education programs driving awareness.

Who are the key players in the U.S. sexual wellness industry?

Lifestyles Holdco Pte. Ltd, Church & Dwight, Diamond Products, Reckitt Benckiser Group, Okamoto Industries, Karex Berhad, Doc Johnson are key players in the U.S. sexual wellness industry.

Which are the major distribution channels for sexual wellness products?

Sexual wellness products are mainly sold through retail distribution channels such as specialty stores, supermarkets, mass-market players, pharmacies, and grocery stores. They are also available through online e-commerce portals such as Amazon.

What are the latest trends in the sexual wellness market?

Due to the increase in sexually transmitted infections(STIs) and growing interest in sex toys are expected to shape a better market in the future.

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The U.S. sexual wellness market was valued at USD 5.80 billion in 2020 and is expected to reach USD 9.34 billion by 2026, growing at a CAGR of 8.27%.

The following factors are likely to contribute to the growth of the U.S. sexual wellness market during the forecast period:

  • Growing penetration of the digital marketplace
  • The rising shift towards female customers
  • Innovation in condom designs
  • Sex education programs driving awareness
  • Government initiative for free condom distribution
  • Increasing acceptance of sexual wellness products among women
  • The evolvement of gender-neutral tone in the market   

Base Year: 2020

Forecast year: 2021-2026

The report considers the present scenario of the US sexual wellness market and its market dynamics for the period 2021−2026. It covers a detailed overview of several market growth enablers, restraints, and trends. The study covers both the demand and supply sides of the market. It also profiles and analyses leading companies and several other prominent companies operating in the market.

Prominent Vendors

  • Lifestyles Holdco Pte. Ltd
    • Business Overview
    • Products Offerings
    • Key Strategies
    • Key Strengths
    • Key Opportunities
  • Church & Dwight
  • Diamond Products
  • Reckitt Benckiser Group
  • Okamoto Industries
  • Karex Berhad
  • Doc Johnson

Other Prominent Vendors

  • BioFilm
    • Company Overview
  • B. Cumming
  • Caution wear
  • CalExotics
  • Calvin Klein
  • Empowered Products
  • Good Clean Love
  • Guy & O’Neill
  • HBM Group
  • ID Lubricants
  • Innovus Pharma
  • L Brands
  • Live Well Brands
  • Mayor Laboratories
  • MD Science Lab
  • PHE
  • Sensuous Beauty
  • Silk Parasol
  • Sliquid
  • StaySafe Condoms
  • STRATA Various Product Design
  • Suki (OhMiBod)
  • Topco Sales
  • Trigg Laboratories
  • Veru Healthcare/The Female Health Company
  • XR Brands 
  • Market Segmentation by Product
  • Sex Toys
    • Vibrators
    • Rubber Pennies
    • Cock Rings
    • Rubber Vaginas
    • Anal Beads
    • Blindfolds/Feathers
    • Harness & Strap-on-Penises
    • Bondage Gear
  • Condoms
    • Latex & Non-latex
    • Branded & Institutional
    • Male & Female
  • Exotic Lingerie
  • Sexual Lubricants
    • Water-based
    • Silicon-based
    • Oil-based
    • Hybrid
  • Others
  • Market Segmentation by Gender
    • Male
    • Female
  • Market Segmentation by Distribution Channels
    • Offline Retail
      • Specialty Stores
      • Mass Market Players
      • Drug Store/Pharmacies
      • Grocery Stores
    • Online Retail
  • Market Segmentation by Geography
    • South
    • West
    • Mid-West
    • North East

1 Research Methodology

2 Research Objectives

3 Research Process

4 Scope & Coverage

4.1 Market Definition

4.1.1 Inclusions

4.1.2 Exclusions

4.1.3 Market Estimation Caveats

4.2 Base Year

4.3 Scope Of The Study

4.3.1 Market Segmentation By Sexual Wellness Products

4.3.2 Market Segmentation By Distribution Channel

4.3.3 Market Segmentation By Gender

5 Report Assumptions & Caveats

5.1 Key Caveats

5.2 Currency Conversion

5.3 Market Derivation

6 Market at a Glance

7 Introduction

7.1 Overview

7.2 Key Insights

7.3 Promotional Strategies

7.4 Branding Strategies

7.5 Pricing Analysis

7.6 Regional Key Insights

7.7 Impact Of Covid-19

7.7.1 Disruptions In Supply Chain

7.7.2 Counter Measures

7.8 Impact Of Covid-19 On Condom Manufacture

7.8.1 Latex Condoms: Impact Analysis

7.8.2 Non-Latex Condoms: Impact Analysis

8 Market Opportunities & Trends

8.1 Growing Penetration Of Digital Marketplaces

8.2 Rising Shift Towards Female Customers

8.3 Innovation In Condom Designs

9 Market Growth Enablers

9.1 Sex Education Programs Driving Awareness

9.2 Government Initiatives For Free Condom Distribution

9.3 Increasing Acceptance Of Sexual Wellness Products Among Women

9.4 Evolution Of Gender-Neutral Tone

10 Market Restraints

10.1 Easy Availability Of Condom Substitutes

10.2 Limited Popularity, Availability, & Affordability Of Female Condoms

10.3 Lack Of Investor Confidence In Potential Startups

11 Value Chain Analysis

11.1 Overview

11.1.1 Raw Material Suppliers

11.1.2 Manufacturers

11.1.3 Distributors/Dealers

11.1.4 Retailers

11.1.5 End-Users

11.2 Condoms Market

11.2.1 Production Process

11.2.2 Additives

11.2.3 Raw Materials Procurement

11.2.4 Manufacturers

11.2.5 Distribution Landscape

11.3 Sexual Lubricants Market

11.3.1 Raw Materials Procurement

11.3.2 Manufacturers

11.3.3 Distribution Landscape

12 Market Landscape

12.1 Market Overview

12.1.1 Key Insights

12.1.2 Demand Insights

12.1.3 Marketing & Advertising Strategies

12.1.4 Distribution Strategies

12.1.5 Vendors Analysis

12.1.6 Substitute Products Analysis For Condoms

12.2 Market Size & Forecast

12.2.1 US Sexual Wellness Market By Product

12.2.2 US Sexual Wellness Market By Sex Toys

12.2.3 US Condoms Market By Gender

12.2.4 US Condoms Market By Type

12.2.5 US Condoms Market By End-User

12.2.6 US Sexual Lubricants Market

12.2.7 US Sexual Wellness Market By Gender

12.3 Five Forces Analysis

12.3.1 Threat Of New Entrants

12.3.2 Bargaining Power Of Suppliers

12.3.3 Bargaining Power Of Buyers

12.3.4 Threat Of Substitutes

12.3.5 Competitive Rivalry

13 Product

13.1 Market Snapshot & Growth Engine

13.2 Market Overview

13.3 Sex Toys: Market Size & Forecast

13.3.1 Impact Of Covid-19

13.3.2 US Sex Toys Market By Sub-Products

13.3.3 US Sex Toys Market By Region

13.4 Condoms: Market Size & Forecast

13.4.1 Impact Of Covid-19

13.4.2 US Condoms Market By Region

13.5 Condoms Market Overview By Gender

13.5.1 Male Condoms Market Insights

13.5.2 Female Condoms Market Insights

13.5.3 US Condoms Market Size & Forecast By Gender

13.6 Condoms Market Overview By Type

13.6.1 Latex Condoms Market Insights

13.6.2 Non-Latex Condoms Market Insights

13.6.3 US Condoms Market Size & Forecast By Type

13.7 Condoms Market Overview By End-Users

13.7.1 Branded Condoms Market Insights

13.7.2 Institutional Condoms Market Insights

13.7.3 US Condoms Market Size & Forecast By End-User

13.8 Exotic Lingerie: Market Size & Forecast

13.8.1 Impact Of Covid-19

13.8.2 US Exotic Lingerie Market By Region

13.9 Sexual Lubricants: Market Size & Forecast

13.9.1 Impact Of Covid-19

13.9.2 US Sexual Lubricants Market By Sub-Products

13.9.3 US Sexual Lubricants Market By Region

13.10 Other Sexual Wellness Products: Market Size & Forecast

13.10.1 US Other Sexual Wellness Products Market By Region

14 Gender

14.1 Market Snapshot & Growth Engine

14.2 Market Overview

14.3 Male

14.3.1 Market Size & Forecast

14.3.2 Male Sexual Wellness Market In Us By Region

14.4 Female

14.4.1 Market Size & Forecast

14.4.2 Female Sexual Wellness Market In Us By Region

15 Distribution Channel

15.1 Market Overview

15.1.1 Manufacture, Production, & Distribution

15.1.2 Distribution Through Wholesalers & Retailers

15.1.3 Online Network

16 Geography

16.1 Market Snapshot & Growth Engine

16.2 Geographic Overview

16.3 Pest Analysis

16.3.1 Political

16.3.2 Economic

16.3.3 Social

16.3.4 Technology

17 South

17.1 Market Overview

17.1.1 Texas

17.1.2 Florida

17.2 Market Size & Forecast

17.2.1 Sexual Wellness Market In Southern US By Product

17.2.2 Sex Toys Market In Southern US

17.2.3 Condoms Market In Southern US By Gender

17.2.4 Condoms Market In Southern US By Type

17.2.5 Condoms Market In Southern US By End-User

17.2.6 Sexual Lubricants Market In Southern US

17.2.7 Sexual Wellness Market In Southern US By Gender

18 West

18.1 Market Overview

18.1.1 California

18.1.2 Washington

18.2 Market Size & Forecast

18.2.1 Sexual Wellness Market In Western US By Product

18.2.2 Sex Toys Market In Western US

18.2.3 Condoms Market In Western US By Gender

18.2.4 Condoms Market In Western US By Type

18.2.5 Condoms Market In Western US By End-User

18.2.6 Sexual Lubricants Market In Western US

18.2.7 Sexual Wellness Market In Western US By Gender

19 Midwest

19.1 Market Overview

19.1.1 Illinois

19.1.2 Michigan

19.2 Market Size & Forecast

19.2.1 Sexual Wellness Market In Midwest US By Product

19.2.2 Sex Toys Market In Midwest US

19.2.3 Condoms Market In Midwest US By Gender

19.2.4 Condoms Market In Midwest US By Type

19.2.5 Condoms Market In Midwest US By End-User

19.2.6 Sexual Lubricants Market In Midwest US

19.2.7 Sexual Wellness Market In Midwest US By Gender

20 Northeast

20.1 Market Overview

20.1.1 New York

20.1.2 New Jersey

20.2 Market Size & Forecast

20.2.1 Sexual Wellness Market In Northeast US By Product

20.2.2 Sex Toys Market In Northeast US

20.2.3 Condoms Market In Northeast US By Gender

20.2.4 Condoms Market In Northeast US By Type

20.2.5 Condoms Market In Northeast US By End-User

20.2.6 Sexual Lubricants Market In Northeast US

20.2.7 Sexual Wellness Market In Northeast US By Gender

21 Competitive Landscape

21.1 Competition Overview

22 Market Share Insights For Condoms 2020

22.1 US

23 Key Company Profiles

23.1 LIFESTYLES (LIFESTYLES HOLDCO PTE. LTD.)

23.1.1 Business Overview

23.1.2 Lifestyles In Sexual Wellness Market

23.1.3 Product Offerings

23.1.4 Key Strategies

23.1.5 Key Strengths

23.1.6 Key Opportunities

23.2 CHURCH & DWIGHT

23.2.1 Business Overview

23.2.2 Business Segments

23.2.3 Church & Dwight In Sexual Wellness Market

23.2.4 Product Offerings

23.2.5 Key Strategies

23.2.6 Key Strengths

23.2.7 Key Opportunities

23.3 DIAMOND PRODUCTS

23.3.1 Business Overview

23.3.2 Diamond In Sexual Wellness Market

23.3.3 Product Offerings

23.3.4 Key Strategies

23.3.5 Key Strengths

23.3.6 Key Opportunities

23.4 RECKITT BENCKISER GROUP

23.4.1 Business Overview

23.4.2 Business Segments

23.4.3 Reckitt Benckiser Group In Sexual Wellness Market

23.4.4 Product Offerings

23.4.5 Key Strategies

23.4.6 Key Strengths

23.4.7 Key Opportunities

23.5 OKAMOTO INDUSTRIES

23.5.1 Business Overview

23.5.2 Okamoto Industries In Sexual Wellness Market

23.5.3 Product Offerings

23.5.4 Key Strategies

23.5.5 Key Strengths

23.5.6 Key Opportunities

23.6 KAREX BERHAD

23.6.1 Business Overview

23.6.2 Karex Berhad In Sexual Wellness Market

23.6.3 Product Offerings

23.6.4 Key Strategies

23.6.5 Key Strengths

23.6.6 Key Opportunities

23.7 DOC JOHNSON

23.7.1 Business Overview

23.7.2 Doc Johnson In Sexual Wellness Market

23.7.3 Product Offerings

23.7.4 Key Strategies

23.7.5 Key Strengths

23.7.6 Key Opportunities

24 Other Prominent Vendors

24.1 BIOFILM

24.1.1 Business Overview

24.2 B. CUMMING

24.2.1 Business Overview

24.3 Caution Wear

24.3.1 Business Overview

24.4 CALEXOTICS

24.4.1 Business Overview

24.5 CALVIN KLEIN (PVH CORP)

24.5.1 Business Overview

24.6 EMPOWERED PRODUCTS

24.6.1 Business Overview

24.7 GOOD CLEAN LOVE

24.7.1 Business Overview

24.8 GUY & O'NEILL

24.8.1 Business Overview

24.9 HBM GROUP

24.9.1 Business Overview

24.10 ID LUBRICANTS

24.10.1 Business Overview

24.11 INNOVUS PHARMA

24.11.1 Business Overview

24.12 L BRANDS (LVMH)

24.12.1 Business Overview

24.13 LIVE WELL BRANDS

24.13.1 Business Overview

24.14 MAYOR LABORATORIES

24.14.1 Business Overview

24.15 MD SCIENCE LAB

24.15.1 Business Overview

24.16 PHE

24.16.1 Business Overview

24.17 SENSUOUS BEAUTY

24.17.1 Business Overview

24.18 SILK PARASOL

24.18.1 Business Overview

24.19 SLIQUID

24.19.1 Business Overview

24.20 STAYSAFE CONDOMS (BY ADVACARE PHARMA)

24.20.1 Business Overview

24.21 STRATA VARIOUS PRODUCT DESIGN

24.21.1 Business Overview

24.22 SUKI (OHMIBOD)

24.22.1 Business Overview

24.23 TOPCO SALES

24.23.1 Business Overview

24.24 TRIGG LABORATORIES

24.24.1 Business Overview

24.25 VERU HEALTHCARE/THE FEMALE HEALTH COMPANY

24.25.1 Business Overview

24.26 XR BRANDS

24.26.1 Business Overview

25 Report Summary

25.1 Key Takeaways

25.2 Strategic Recommendations

26 Quantitative Summary

26.1.1 US Sexual Wellness Market By Region

26.1.2 US Sexual Wellness Market By Product

26.1.3 US Sex Toys Market

26.1.4 US Condoms Market By Gender

26.1.5 US Condoms Market By Type

26.1.6 US Condoms Market By End-User

26.1.7 US Sexual Lubricants Market

26.1.8 US Sexual Wellness Market By Gender

26.2 South

26.2.1 Sexual Wellness Market In Southern US By Product

26.2.2 Sex Toys Market In Southern US

26.2.3 Condoms Market In Southern US By Gender

26.2.4 Condoms Market In Southern US By Type

26.2.5 Condoms Market In Southern US By End-User

26.2.6 Sexual Lubricants Market In Southern US

26.2.7 Sexual Wellness Market In Southern US By Gender

26.3 West

26.3.1 Sexual Wellness Market In Western US By Product

26.3.2 Sex Toys Market In Western US

26.3.3 Condoms Market In Western US By Gender

26.3.4 Condoms Market In Western US By Type

26.3.5 Condoms Market In Western US By End-User

26.3.6 Sexual Lubricants Market In Western US

26.3.7 Sexual Wellness Market In Western US By Gender

26.4 Midwest

26.4.1 Sexual Wellness Market In Midwest US By Product

26.4.2 Sex Toys Market In Midwest US

26.4.3 Condoms Market In Midwest US By Gender

26.4.4 Condoms Market In Midwest US By Type

26.4.5 Condoms Market In Midwest US By End-User

26.4.6 Sexual Lubricants Market In Midwest US

26.4.7 Sexual Wellness Market In Midwest US By Gender

26.5 Northeast

26.5.1 Sexual Wellness Market In Northeast US By Product

26.5.2 Sex Toys Market In Northeast US

26.5.3 Condoms Market In Northeast US By Gender

26.5.4 Condoms Market In Northeast US By Type

26.5.5 Condoms Market In Northeast US By End-User

26.5.6 Sexual Lubricants Market In Northeast US

26.5.7 Sexual Wellness Market In Northeast US By Gender

27 Appendix

27.1 Abbreviations

LIST OF EXHIBITS

Exhibit 1             Segmentation of Sexual Wellness Market in US

Exhibit 2             Market Size Calculation Approach 2020

Exhibit 3             Overview of Sexual Wellness Market in US 2020

Exhibit 4             Choice of Contraception among Women Actively Using Contraceptives in US

Exhibit 5             Population Growth in US 2000–2050 ($ million)

Exhibit 6             Sexual Wellness Market Insights

Exhibit 7             CAGR Comparison Across Regions 2020–2026

Exhibit 8             Average Vendor Margin on Female Condoms

Exhibit 9             Average Vendor Margin on Male Condoms

Exhibit 10           Classification of Regions in US by Population

Exhibit 11           Impact of COVID-19 on Various Parameters

Exhibit 12           Weekly Average Prices of Malaysia Latex 2021 ($ per 100 KG)

Exhibit 13           Impact of Growing Penetration of Digital Marketplaces

Exhibit 14           Impact of Rising Shift Towards Female Customers

Exhibit 15           Impact of Innovation in Condom Designs

Exhibit 16           Impact of Sex Education Programs Driving Awareness

Exhibit 17           Key Initiatives in US for Maintaining Sexual Health

Exhibit 18           Impact of Government Initiatives for Free Condom Distribution

Exhibit 19           Impact of Increasing Acceptance of Sexual Wellness Products among Women

Exhibit 20           Impact of Evolution of Gender-Neutral Tone

Exhibit 21           Impact of Easy Availability of Condom Substitutes

Exhibit 22           Failure Rates of Contraceptives

Exhibit 23           Impact of Limited Popularity, Availability, & Affordability of Female Condoms

Exhibit 24           Impact of Lack of Investor Confidence in Potential Startups

Exhibit 25           General Value Chain Analysis of US Condoms Market

Exhibit 26           Workflow Representation of Condom Manufacturing Process

Exhibit 27           Holistic Distribution Approach for Condoms Market

Exhibit 28           Distribution Channel Outlook for Sexual Lubricant (Estimated 2020)

Exhibit 29           Factors Driving Condom Consumption in US

Exhibit 30           Conceptual Model for Social Media Marketing for Female Condoms in US

Exhibit 31           Factors Impacting Online Sales of Sexual Wellness Products in US

Exhibit 32           Sexual Wellness Market in US 2020–2026 ($ billion)

Exhibit 33           Five Forces Analysis 2020

Exhibit 34           Incremental Growth by Product 2020 & 2026

Exhibit 35           Sexual Wellness Market in US by Product Type: Overview

Exhibit 36           Sexual Wellness Market in US: Share by Product Type 2020

Exhibit 37           CAGR Comparison of Sexual Wellness Market in US by Product Type 2020−2026

Exhibit 38           Sex Toys Market in US 2020–2026 ($ million)

Exhibit 39           Condoms Market in US 2020–2026 ($ million)

Exhibit 40           US Condoms Market by Product Type

Exhibit 41           Factors Driving Demand for Male Condoms vs Female Condoms

Exhibit 42           Condom Market in US by Type

Exhibit 43           Price Comparison of Value-Added Latex Condom Offerings (US cents per piece)

Exhibit 44           Condom Market in US by End-User

Exhibit 45           Exotic Lingerie Market in US 2020–2026 ($ million)

Exhibit 46           Impact of COVID-19 on Exotic Lingerie Business as of May 2020

Exhibit 47           Sexual Lubricants Market in US 2020–2026 ($ million)

Exhibit 48           Active Users of Sexual Lubricants in US 2008−2022 (million)

Exhibit 49           Key Strategies for Innovative Demand Generation of Sexual Lubes

Exhibit 50           Other Sexual Wellness Product Market in US 2020–2026 ($ million)

Exhibit 51           Incremental Growth by Gender 2020 & 2026

Exhibit 52           Sexual Wellness Market by Gender Type: Overview

Exhibit 53           Sexual Wellness Market in US by Gender Share 2020 & 2026

Exhibit 54           CAGR Comparison of Sexual Wellness Market in US by Gender 2020–2026

Exhibit 55           Male Sexual Wellness Market in US 2020–2026 ($ million)

Exhibit 56           Male Sexual Wellness Market at a Glance

Exhibit 57           Male Sexual Wellness Market in US by Region 2020–2026 ($ million)

Exhibit 58           Female Sexual Wellness Market in US 2020–2026 ($ million)

Exhibit 59           Female Sexual Wellness Market in US by Region 2020–2026 ($ million)

Exhibit 60           Various Distribution Channels in US Sexual Wellness Market

Exhibit 61           Comparison of Major Sexual Wellness Product Distribution Methods

Exhibit 62           Value Chain Analysis of Online Sales Channel

Exhibit 63           Sexual Wellness Market by Distribution Channels 2020

Exhibit 64           Incremental Growth by Geography 2020 & 2026

Exhibit 65           Households Savings Rate in US 2020

Exhibit 66           Overview of PEST Analysis: US

Exhibit 67           Key Facts and Figures Impacting Sexual Wellness Market in Texas, 2019

Exhibit 68           Sexual Wellness Market in South US 2020–2026 ($ billion)

Exhibit 69           New Housing Permits in California Creating Larger Target Audience Base

Exhibit 70           Sex Education Highlights in California 2020

Exhibit 71           Sex Education Highlights in Washington 2020

Exhibit 72           Sexual Wellness Market in Western US 2020–2026 ($ billion)

Exhibit 73           Sexual Wellness Market in Midwest US 2020–2026 ($ billion)

Exhibit 74           Sexual Health Awareness Insights in New York

Exhibit 75           Sexual Wellness Market in Northeast US 2020–2026 ($ billion)

Exhibit 76           Condom Market in US 2020 (% share)

Exhibit 77           Key Strategic Recommendation

             

LIST OF TABLES

Table 1                Key Caveats

Table 2                Currency Conversion 2013−2020

Table 3                Cost of Usage and Lifecycle Comparison of Various Contraceptives in US

Table 4                Crude Glycerin Price Fluctuation ($/ton)

Table 5                US Sexual Wellness Market by Product 2020−2026 ($ million)

Table 6                US Sexual Wellness Market by Sex Toys 2020−2026 ($ million)

Table 7                US Condoms Market by Gender 2020−2026 ($ million)

Table 8                US Condoms Market by Type 2020−2026 ($ million)

Table 9                US Condoms Market by End-user 2020−2026 ($ million)

Table 10              US Sexual Lubricants Market 2020−2026 ($ million)

Table 11              US Sexual Wellness Market by Gender 2020−2026 ($ million)

Table 12              Leading 10 US States with Highest Sex Toys Purchasing Per Capita

Table 13              US Sex Toys Market by Sub-products 2020−2026 ($ million)

Table 14              US Sex Toys Market by Region 2020–2026 ($ million)

Table 15              Condom Market in US by Region 2020–2026 ($ million)

Table 16              UNFPA Prequalified Male Condom Manufacturing Sites 2019

Table 17              UNFPA Prequalified Female Condoms 2019

Table 18              Condoms Market in US by Gender 2020−2026 ($ million)

Table 19              Comparison of Price vs. Performance of Condoms (Scale of 1–10)

Table 20              Condoms Market in US by Type 2020−2026 ($ million)

Table 21              Condoms Market in US by End-user 2020−2026 ($ million)

Table 22              Exotic Lingerie Market in US by Region 2020–2026 ($ million)

Table 23              Sexual Lubricants Market in US by Sub-Products 2020−2026 ($ million)

Table 24              Sexual Lubricants Market in US by Region 2020–2026 ($ million)

Table 25              Other Sexual Wellness Products Market in US by Region 2020–2026 ($ million)

Table 26              Sexual Wellness Market in Southern US by Product 2020−2026 ($ million)

Table 27              Sex Toys Market in Southern US 2020−2026 ($ million)

Table 28              Condom Market in Southern US by Gender 2020−2026 ($ million)

Table 29              Condom Market in Southern US by Type 2020−2026 ($ million)

Table 30              Condoms Market in Southern US by End-user 2020−2026 ($ million)

Table 31              Sexual Lubricants Market in Southern US 2020−2026 ($ million)

Table 32              Sexual Wellness Market in Southern US by Gender 2020−2026 ($ million)

Table 33              Sexual Wellness Market in Western US by Product 2020−2026 ($ million)

Table 34              Sex Toys Market in Western US 2020−2026 ($ million)

Table 35              Condoms Market in Western US by Gender 2020−2026 ($ million)

Table 36              Condoms Market in Western US by Type 2020−2026 ($ million)

Table 37              Condoms Market in Western US by End-user 2020−2026 ($ million)

Table 38              Sexual Lubricants Market in Western US 2020−2026 ($ million)

Table 39              Sexual Wellness Market in Western US by Gender 2020−2026 ($ million)

Table 40              Sexual Wellness Market in Midwest US by Product 2020−2026 ($ million)

Table 41              Sex Toys Market in Midwest US 2020−2026 ($ million)

Table 42              Condoms Market in Midwest US by Gender 2020−2026 ($ million)

Table 43              Condoms Market in Midwest US by Type 2020−2026 ($ million)

Table 44              Condoms Market in Midwest US by End-user 2020−2026 ($ million)

Table 45              Sexual Lubricants Market in Midwest US 2020−2026 ($ million)

Table 46              Sexual Wellness Market in Midwest US by Gender 2020−2026 ($ million)

Table 47              Population & Median Household Income of Key Northeastern States in US 2019

Table 48              Sexual Wellness Market in Northeast US by Product 2020−2026 ($ million)

Table 49              Sex Toys Market in Northeast US 2020−2026 ($ million)

Table 50              Condoms Market in Northeast US by Gender 2020−2026 ($ million)

Table 51              Condoms Market in Northeast US by Type 2020−2026 ($ million)

Table 52              Condoms Market in Northeast US by End-user 2020−2026 ($ million)

Table 53              Sexual Lubricants Market in Northeast US 2020−2026 ($ million)

Table 54              Sexual Wellness Market in Northeast US by Gender 2020−2026 ($ million)

Table 55              Lifestyles: Major Product Offerings

Table 56              Church & Dwight: Major Product Offerings

Table 57              Diamond Products: Major Product Offerings

Table 58              Reckitt Benckiser Group: Major Product Offerings

Table 59              Okamoto Industries: Major Product Offerings

Table 60              Karex Berhad: Major Product Offerings

Table 61              Doc Johnson: Major Product Offerings

Table 62              Sexual Wellness Market in US by Region 2020−2026 ($ billion)

Table 63              Sexual Wellness Market in US by Product 2020−2026 ($ million)

Table 64              Sex Toys Market in US 2020−2026 ($ million)

Table 65              Condoms Market in US by Gender 2020−2026 ($ million)

Table 66              Condoms Market in US by Type 2020−2026 ($ million)

Table 67              Condoms Market in US by End-user 2020−2026 ($ million)

Table 68              Sexual Lubricants Market in US 2020−2026 ($ million)

Table 69              Sexual Wellness Market in US by Gender 2020−2026 ($ million)

Table 70              Sexual Wellness Market in Southern US by Product 2020−2026 ($ million)

Table 71              Sex Toys Market in Southern US 2020−2026 ($ million)

Table 72              Condoms Market in Southern US by Gender 2020−2026 ($ million)

Table 73              Condoms Market in Southern US by Type 2020−2026 ($ million)

Table 74              Condoms Market in Southern US by End-user 2020−2026 ($ million)

Table 75              Sexual Lubricants Market in Southern US 2020−2026 ($ million)

Table 76              Sexual Wellness Market in Southern US by Gender 2020−2026 ($ million)

Table 77              Sexual Wellness Market in Western US by Product 2020−2026 ($ million)

Table 78              Sex Toys Market in Western US 2020−2026 ($ million)

Table 79              Condoms Market in Western US by Gender 2020−2026 ($ million)

Table 80              Condoms Market in Western US by Type 2020−2026 ($ million)

Table 81              Condoms Market in Western US by End-user 2020−2026 ($ million)

Table 82              Sexual Lubricants Market in Western US 2020−2026 ($ million)

Table 83              Sexual Wellness Market in Western US by Gender 2020−2026 ($ million)

Table 84              Sexual Wellness Market in Midwest US by Product 2020−2026 ($ million)

Table 85              Sex Toys Market in Midwest US 2020−2026 ($ million)

Table 86              Condoms Market in Midwest US by Gender 2020−2026 ($ million)

Table 87              Condoms Market in Midwest US by Type 2020−2026 ($ million)

Table 88              Condoms Market in Midwest US by End-user 2020−2026 ($ million)

Table 89              Sexual Lubricants Market in Midwest US 2020−2026 ($ million)

Table 90              Sexual Wellness Market in Midwest US by Gender 2020−2026 ($ million)

Table 91              Sexual Wellness Market in Northeast US by Product 2020−2026 ($ million)

Table 92              Sex Toys Market in Northeast US 2020−2026 ($ million)

Table 93              Condoms Market in Northeast US by Gender 2020−2026 ($ million)

Table 94              Condoms Market in Northeast US by Type 2020−2026 ($ million)

Table 95              Condoms Market in Northeast US by End-user 2020−2026 ($ million)

Table 96              Sexual Lubricants Market in Northeast US 2020−2026 ($ million)

Table 97              Sexual Wellness Market in Northeast US by Gender 2020−2026 ($ million)

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