Smart Technology Enriching Growth of Lawn Mower Market in the US


Arizton’s recent market research report on the lawn mower market in the US provides a comprehensive industry analysis, trend forecasts, and competitive analysis. The research study segments the market by product types (walk-behind mowers, ride-on mowers, and robotic mowers), by end-user type (residential users, professional landscaping services, golf courses, and governments & others), by fuel type (gas-powered, manual-powered, propane-powered, and electric-powered), by other type (blade type and start type), and by drive type (manual, AWD, FWD, and RWD).

The lawn mower market in the US is anticipated to reach revenues of approximately $13 billion by 2024, growing at a CAGR of around 4% during 2018-2024.

The major trend observed in the lawn mower market in the US is the continuing convergence of robotic lawn mowers and IoT. Rapid urbanization and industrialization are among two major factors which are propelling the adoption of lawn mowers in several end-user sectors.

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The top three drivers and trends propelling the lawn mower market in the US are discussed below:

Shifting consumer focus on smart technology

A smart home provides integrated centralized control of individual systems such as small appliances, consumer electronics, environmental control systems, and building components. Smart phones connect consumers and machines, offering a common control to operate these systems. Several appliances and household equipment in homes are connected by cables and electric wiring, and there are wireless modes of communication. They can be controlled from remote places, using cell phones as terminals. The development of smart homes will make it possible to program a complete and autonomous robotic lawn mower. Robotic lawn mowers could become an integral part of a smart home. Enhanced connectedness and the ability to converge robotic technology with the smart home concept have been witnessing an acceptance among modern-day tech-savvy end-users. A smart robotic lawn mower is characterized by intelligent visual navigation and its ability to integrate with the internet and control through a smart phone application.

Development of sustainable cities in the US

There is growing awareness and interest in the environmental, health, and social benefits of green spaces, enabling the development of sustainable cities for inclusive growth. Integrative design, innovative planning, and use of technology are primarily being used to develop greenways, trails, parks, reserves, green roofs, and other green spaces. Along with these initiatives and other efforts to nature-scape, the expansion of lawns is expected to spike, warranting the use of lawn maintenance products and services, thereby driving the growth of the lawn mower market. Atlanta Beltline in Atlanta, Georgia, US is a sustainable redevelopment project with a planned loop of 2,000 acres of parks and about 33 miles of multi-use trail; expected to be completed by 2030.

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Increasing adoption of green spaces and green roofs

The value of green spaces is growing worldwide as many health and environmental benefits are being linked with access to greenery. Green spaces typically help to improve air and water quality and reduce heat build-up in the environment. Lawn mowers have been witnessing increasing application in the commercial sector and are increasingly accepted in various applications in golf courses and other large parks and lawns. Green spaces foster community interaction and offer recreational uses. The adoption of the green roof is an efficient solution that helps to cool the environment, insulate infrastructures and buildings, reduce air pollution, and also increase biodiversity. Robotic lawn mowers are an alternate choice over traditional lawn mowers for mowing these green roofs as they are better suited for mowing in closed locations bordered by wires. Thus, these green roofs initiatives would drive the market for robotic lawn mowers during the forecast period.

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Deere & Co, Honda Power Equipment, Husqvarna, Kubota, MTD Products, Bosch, and The Toro Company are the major vendors of commercial lawn mower market in the US.

The complete overview of the latest market research report on the lawn mower market in the US by Arizton is now available.

The report offers a detailed study of major trends, drivers, challenges, and provides the market size and forecast for major geographical regions and key countries.

Check out our latest market research report: Global Lawn Mowers Market – Comprehensive Study and Strategic Analysis 2019-2024

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