This comprehensive market research and strategic analysis study of the Europe lawn mower market offers investment opportunities, market size, and trend forecast during the period 2019−2024. The Europe lawn mower market is estimated to generate revenues of around $12 billion by 2024, growing at a CAGR of approximately 5% during 2018-2024. The market research report also offers market share analysis in terms of unit volumes during the forecast period.
Market Size & Forecast by Product Type | 2019-2024
Market Size & Forecast by Fuel Type | 2019-2024
Market Size & Forecast by End-user Type| 2019-2024
Market Size & Forecast by Mower Blade | 2019-2024
Market Size & Forecast by Drive Type | 2019-2024
Market Size & Forecast by Start Type | 2019-2024
Market Size & Forecast by Geography | 2019-2024
Europe Lawn Mower Market – Overview
The convergence of IoT technology and robotic garden equipment will fuel the growth of the Europe lawn mower market. The emergence of voice-activated control systems integrated with robotic lawn mowers that have the ability to connect to Alexa, Google Assistant, and other AI systems will augment the development of the European market. The increasing use of voice recognition technology combined with consumer data analytics will help vendors launch smarter solutions for end-users in the Europe lawn mower market. The advancements in battery chemistries and electronic technologies will lead to the introduction of modern-day commercial mowers with higher productivity and reduced power costs in the market. The focus on the incorporation of greenery and establishment of eco-cities with roof gardens to gardens built within transit spaces will create lucrative opportunities for the top players in the Europe lawn mower market. The exponential growth of the grounds maintenance services and landscaping services industry will positively impact the development of the European market. The European Union (EU) has initiated the Horizon 2020 program, which is the most extensive R&D funding and innovation program. The Horizon 2020 program focus on creating industrial leadership by evolving current manufacturing operations by leveraging on advanced computing, sensor technology, and robotics. The Horizon program will lead to the development of innovative products in the Europe lawn mower market. The availability of high-quality skilled and low-cost labor and enhanced R&D support by various governments will boost the adoption of these systems across the Central and Eastern European market. Moreover, the increase in retail spending will fuel the demand for garden equipment among end-users in the region over the next few years.
The popularity of landscaping services due to the need for providing an aesthetic appeal to commercial and residential lawns and gardens is one of the major factors attributing to the growth of the Europe lawn mower market. The construction of decorative structures, ponds, patios, and green winding paths is gaining traction in the outdoor landscaping industry and contributing to the adoption of robotic lawn mowers in Europe. The maintenance of corporate, institutional, and residential areas is leading to the outsourcing of professional landscaping services to third-party vendors in the Europe lawn mower market. The overall retail value of garden improvement products market in the UK and France reached $58 million and $47 million, respectively, in 2017. The increasing consumers’spending on home improvement and aesthetics will positively influence the landscaping industry and attract new players in the Europe lawn mower market. In 2018, the overall (professional and domestic) landscaping services market in the UK was valued at $5.9 billion.
Key trends observed in the Europe lawn mower market include:
The Europe lawn mower market is very concentrated across the developed western European countries and is in its nascent stage in developing economies of Central and Eastern European countries. The top players are investing in new business models and focusing on developing the portfolio of their establishments to gain a larger Europe lawn mower market share.
The major vendors in the Europe lawn mower market are:
Other prominent players include AGCO, Alamo Group, AL-KO, Ariens Company, AS-Motors, Bad Boys Mowers, Black + Decker, Blount international, Bobcat Company, Briggs & Stratton, Carraro, Chevron Group, Cobra, Einhell Germany, Emak Group, Erkunt Traktor Sanayii, E.ZICOM, Generac Power Systems, Greenworks Tools, Gtech (Grey Technology), HangZhou Favor Robot Technology, Hayter Limited, Hitachi, Hustler Turf Equipment, Linea Tielle, LG, Lowe's Corporation , Makita Corporation, Mamibot, Masport, McLane Manufacturing, Mean Green Products, Milagrow HumanTech, Moridge Manufacturing, Ningbo NGP Industry, Positec Tools (Worx), SCAG Power Equipment, Schiller Grounds Care, Shibaura, Snow Joe, STIHL, Sumec (Yard Force), Swisher Acquisition, Techtronic Industries, Textron, The Kobi Company, Turflynx, Yamabiko, Zhejiang Tianchen Intelligence & Technology , Zucchetti Centro Sistemi (ZCS)
The report also includes
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