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Top Trends Driving the Commercial Lawn Mower Market in the US

Published date : Mar-2019

The growth of the landscaping industry is one of the major trends boosting the commercial lawn mower market in the US



Arizton’s recent market research report on the commercial lawn mower market in the US provides comprehensive industry analysis, trend forecasts, and competitive analysis. The research study segments the market by product types (walk-behind mowers, ride-on mowers, and robotic mowers), by end-user type (professional landscaping services, golf courses, and governments & others), by fuel type (gas-powered, propane-powered, and electric-powered), by other type (blade type and start type), and by drive type (AWD, FWD, and RWD). 

The US commercial lawn mower market is expected to reach revenues of more than $4billion by 2024, growing at a CAGR of over4% during 2019-2024.

The major trend observed in the commercial lawn mower market is the continuing convergence of robotic lawn mowers and IoT. Mowing has evolved from trimming grass on flat surfaces to a holistically optimized function that is constantly setting new standards in terms of performance and sustainability. This evolution can largely be attributed to the development of modern-day commercial mowers.

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The top three drivers and trends propelling the commercial lawn mower market in the US are discussed below:

Increasing Growth of Landscaping Industry

The popularity of landscaping services is increasing in the US due to the need for providing an aesthetic appeal to commercial lawns and gardens, and this has resulted in the landscaping of outdoor yards and spaces, gaining considerable momentum in the country. The moderate rise in the demand for robotic lawn mowers proves their effectiveness in maintaining lawns and rising popularity among end-users in the country. The lawn mowers market size is expected to increase due to the increase in professional landscaping services. This market witnessed a slowdown due to the economic recession and Eurozone debt crisis, but the growth is expected to accelerate in line with the recovery of the commercial construction sector and improved housing market. The positive indicators like home values and employment figures are further expected to push the growth for the professional landscaping industry across the nation.

Influence of Internet in Shaping End-user’s Purchasing Behavior

The commercial lawn mower market in the US is witnessing changes in shopping patterns wherein the end-users are increasingly turning to digital channels to research on pricing and other related information on lawn mowers. End-users are increasingly using online platforms for comparison of products’ prices and features. The features that draw the attention of commercial buyers toward online sales channels are factors such as the availability of discounts, comparability options, and other convenient aspects. The marketers and retailers are adopting omnichannel retailing to facilitate a seamless shopping experience for end-users. Due to internet penetration, the end-users are better empowered and have an informed decision-making process. They prefer to use digital media and devices to get detailed information about products before purchasing them. The digital media also provides a wide choice to end-users. Amazon, RobotShop, and eBay are some of the largest vendors in the online retail market for lawn mowers.

Development of Sustainable Cities in the US

The rapid urban and suburban sprawl has long plagued the natural greenery and biodiversity across the world, leading to increased population, more natural disasters, and reduction in the quality of life from a health and wellbeing perspective. Therefore, there is a growing awareness and interest in the environmental, health, and social benefits of green spaces, enabling the development of sustainable cities for inclusive growth. The efforts to nature-scape, the expansion of lawns are expected to spike, warranting the use of lawn maintenance products and services, thereby driving the growth of the commercial lawn mower market in the US.

Deere & Co, Honda Power Equipment, Husqvarna, Kubota, MTD Products, Bosch, and The Toro Company are the major vendors of commercial lawn mower market in the US.

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The complete overview of the latest market research report on the commercial lawn mower market in the US by Arizton is now available.

The report offers a detailed study of major trends, drivers, challenges, and provides the market size and forecast for major geographical regions and key countries.

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